Impacted versions:
10,11.0
Steps to reproduce:
Install a new database, the application name is the Chinese name, this is no problem.
After entering the developer mode and updating the application list, all module names have become English.
Even if I reload the translation, it has no effect.
Current behavior:

Expected behavior:

Video/Screenshot link (optional):

![qq20180328-092755](https://user-images.githubusercontent.com/5398273/38003496-5735df58-326a-11e8-84ac-331e90faa9af.png)

string='Dependencies', readonly=True)
    auto_install = fields.Boolean('Automatic Installation',
                                   help='An auto-installable module is automatically installed by the '
                                        'system when all its dependencies are satisfied. '
                                        'If the module has no dependency, it is always installed.')
    state = fields.Selection(STATES, string='Status', default='uninstalled', readonly=True, index=True)
    demo = fields.Boolean('Demo Data', default=False, readonly=True)
    license = fields.Selection([
        ('GPL-2', 'GPL Version 2'),
        ('GPL-2 or any later version', 'GPL-2 or later version'),
        ('GPL-3', 'GPL Version 3'),
        ('GPL-3 or any later version', 'GPL-3 or later version'),
        ('AGPL-3', 'Affero GPL-3'),
        ('LGPL-3', 'LGPL Version 3'),
        ('Other OSI approved licence', 'Other OSI Approved Licence'),
        ('OEEL-1', 'Odoo Enterprise Edition License v1.0'),
        ('OPL-1', 'Odoo Proprietary License v1.0'),
        ('Other proprietary', 'Other Proprietary')
    ], string='License', default='LGPL-3', readonly=True)
    menus_by_module = fields.Text(string='Menus', compute='_get_views', store=True)
    reports_by_module = fields.Text(string='Reports', compute='_get_views', store=True)
    views_by_module = fields.Text(string='Views', compute='_get_views', store=True)
    application = fields.Boolean('Application', readonly=True)
    icon = fields.Char('Icon URL')
    icon_image = fields.Binary(string='Icon', compute='_get_icon_image')
    _sql_constraints = [
        ('name_uniq', 'UNIQUE (name)', 'The name of the module must be unique!'),
    ]
    @api.multi
    def unlink(self):