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##### SUMMARY
The "source" folder of my collection contains several files that are not directly related to the collection itself. E.g. a `.gitignore`, a `.github` folder, a `Makefile` etc.
When using `ansible-galaxy collection build <folder>`, these files are included in the generated tarball. This is especially hurtful when the source folder also contains a Python venv that I use for developing.

##### ISSUE TYPE
- Bug Report

##### COMPONENT NAME
ansible-galaxy

##### ANSIBLE VERSION
<!--- Paste verbatim output from "ansible --version" between quotes -->
```paste below
ansible 2.9.0.dev0
  config file = /etc/ansible/ansible.cfg
  configured module search path = [u'/home/egolov/.ansible/plugins/modules', u'/usr/share/ansible/plugins/modules']
  ansible python module location = /home/egolov/Devel/ansible/ansible/lib/ansible
  executable location = /home/egolov/Devel/ansible/ansible/bin/ansible
  python version = 2.7.15 (default, Oct 15 2018, 15:26:09) [GCC 8.2.1 20180801 (Red Hat 8.2.1-2)]

```

##### CONFIGURATION
<!--- Paste verbatim output from "ansible-config dump --only-changed" between quotes -->
```paste below
empty
```

##### OS / ENVIRONMENT
Fedora


##### STEPS TO REPRODUCE
Build a collection :)

##### EXPECTED RESULTS
I'd expect only collection-relevant files/folders (those that are listed in the spec/docs) to be included.


##### ADDITIONAL INFORMATION
Alternatively, a ignore file as suggested by @bcoca  in https://github.com/ansible/ansible/pull/59121/files#r304554334 could be a fix for this.

roles_path.add_argument('-p', '--roles-path', dest='roles_path', type=opt_help.unfrack_path(pathsep=True),
                                default=C.DEFAULT_ROLES_PATH, action=opt_help.PrependListAction,
                                help='The path to the directory containing your roles. The default is the first '
                                     'writable one configured via DEFAULT_ROLES_PATH: %s ' % default_roles_path)
        
        type_parser = self.parser.add_subparsers(metavar='TYPE', dest='type')
        type_parser.required = True
        
        collection = type_parser.add_parser('collection', help='Manage an Ansible Galaxy collection.')
        collection_parser = collection.add_subparsers(metavar='COLLECTION_ACTION', dest='action')
        collection_parser.required = True
        self.add_init_options(collection_parser, parents=[common, force])
        self.add_build_options(collection_parser, parents=[common, force])
        self.add_publish_options(collection_parser, parents=[common])
        self.add_install_options(collection_parser, parents=[common, force])
        
        role = type_parser.add_parser('role', help='Manage an Ansible Galaxy role.')
        role_parser = role.add_subparsers(metavar='ROLE_ACTION', dest='action')
        role_parser.required = True
        self.add_init_options(role_parser, parents=[common, force, offline])
        self.add_remove_options(role_parser, parents=[common, roles_path])
        self.add_delete_options(role_parser, parents=[common, github])
        self.add_list_options(role_parser, parents=[common, roles_path])
        self.add_search_options(role_parser, parents=[common])
        self.add_import_options(role_parser, parents=[common, github])
        self.add_setup_options(role_parser, parents=[common, roles_path])
        self.add_login_options(role_parser, parents=[common])
        self.add_info_options(role_parser, parents=[common, roles_path, offline])
        self.add_install_options(role_parser, parents=[common, force, roles_path])
    def add_init_options(self, parser, parents=None):