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Content Marketing Case Studies
eCommerce Sales Increase 310% in 2 Months Using Social Media Marketing
Business Type: B2C
Service: Social Media Marketing
Monthly sales increased by 310% from 2,800 to 11,500.
Website visitors increased from 4,200 a month to 11,200.
Facebook likes increased by 1,778%.
2,327 new followers were earned on Instagram.
Twitter mentions increased by 3,000%.
Our client sells children's toys in Europe and the US through their eCommerce website. Before they started working with Exposure Ninja, they were making around 2,800 sales per month through their website.
Our client set us challenging goals and asked us to increase enquiries through their website in the US to 8,000 per month and leads in Europe to 4,800 per month. They also wanted more visitors on their website and tasked us with increasing the number of US visitors by 350% and European visitors by 100%.
To hit such challenging objectives, we needed to do plenty of work across multiple channels. We worked on a number of different channels: social media (with product outreach), content marketing, SEO, paid advertising and paid social media advertising.
For social media, we decided to limit our efforts to the three channels we thought would be most effective: Instagram, Facebook and Twitter. We had our design team create images to be shared across the accounts and worked hard to identify a tone that would appeal to our target audience.
We also sent free samples of our client's products to social media influencers who agreed to publish reviews or run giveaways on their profiles and websites. This tactic was super effective and their social channels saw growth and engagement explode.
Meanwhile, our content marketing and SEO teams were hard at work behind the scenes making sure the client's site was working correctly. The content marketing team wrote and published blogs twice a month, while the SEO team worked on structural fixes and technical errors.
The final part of our strategy was paid advertising. Our PPC team placed advertisements that would be seen by users who were searching for children's toys on Google. They also helped our social media team by placing targeted advertisements on Facebook and Instagram.
4. Package
Our client started on our "Ninja" package, which is 16 Actions per month. After some promising early work, our client fired their US marketing agency and decided to invest an additional £1,000 per month in their marketing work with Exposure Ninja.
As we've hinted, our client got results almost immediately. Our headline statistic is the 310% growth in sales, which happened after just two months of work. This took our client from 2,800 monthly sales to 11,500. We also increased the number of visitors on our client's site from 4,200 a month to 11,200 a month.
But this was supported by plenty of other "smaller" wins. We saw big improvements across all of our client's social media channels.
For Facebook, we delivered a 1,778% increase in Page Likes and 442% increase in engagement.
We gained 2,327 new followers on Instagram and reached almost half a million people.
On Twitter, we earned a 3,000% increase in mentions and a 385% increase in profile visits.
Our client loved the results. When we asked for feedback, our client said, "I'm very convinced that Exposure Ninja can do a lot for any business".


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Travel grant to Antwerp awarded to two international researchers
Last year, the Plantin-Moretus Museum and the Hendrik Conscience Heritage Library (Antwerp) launched a fellowship programme for research into the history of the early printed book (15th-18th century) in Antwerp, with the gracious support of the Nottebohm Family Foundation and the Endowment Fund for Books and Literature. Today this scholarship is granted for the second time. Two foreign researchers will receive funding to visit Antwerp for a few weeks for research in the rich library collections.
Home / Travel grant to Antwerp awarded to two international researchers
Marlena Cravens wrote a research proposal that is based in translation studies. Cravens investigates how from 1492 onwards, Spanish texts and translations were used to transform or even erase the languages and cultures of the original population of the Americas. Her sources are books on grammar, ethnography and geography, and biographies of conquistadores. A large number of these are available in the collections of the Plantin-Moretus Museum and the Hendrik Conscience Heritage Library. Cravens also takes note of traces of earlier readers, which means the use of physical copies as opposed to digital surrogates is essential for her research.
Elise Watson will investigate how Antwerp printers of the seventeenth and eighteenth century applied their presses to the benefit of catholic people in the Dutch Republic, which was officially protestant. Catholics were a discriminated minority. Earlier publications on this topic focus on specific aspects or details of this trade, but a general and thorough overview is still lacking. Many previous researchers stuck to the national frontiers, neglecting transregional dynamics such as the export of catholic books from Antwerp to the North.
Last year's recipients of the travel grant, Dr. Claire Eager and Ms. Ashley Gonik, have visited Antwerp during the summer. The Hendrik Conscience Heritage Library interviewed Claire Eager about her research questions and the results of her stay in Antwerp.

redpajama_set_name: RedPajamaCommonCrawl


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Q: My printer sharing in windows 7 has stopped I have a wireless home network with 2 Windows 7 machines. I have created a homegroup which they are both part of. I shared the printer from the desktop and some files, and this all worked fine for many weeks. Recently printing from the laptop has stopped working. I shut down both machines overnight. The status of the desktop printer on the laptop is always shown as 'offline'. Printing works fine from the desktop. The desktop also can't see the laptop at all on the network. I've rebooted both machines. Both say they are connected to the homegroup and the password of the homegroup is the same. I have a McAfee firewall installed as part of factory settings.
Both the desktop and laptop have internet access through the network. Sharing and network discovery are on for both machines. It now looks as if the machines don't recognize each others homegroups. When I take the laptop out of the homegroup (intending to take it back in) it then recognizes no homegroup on the network.
EDIT: Disabling the McAfee firewall didn't help.

A: Do you have sharing and network discovery enabled on the second machine?  Can you ping each machine from the other?  McAfee firewall may be causing the problem which is easy to diagnose by shutting it down and trying to view the desktop shares using \computername from the run command (aka the box in the windows start menu).  If you can ping the workstation but can't reach it using \computername then look at your services and make sure that your server and your workstation services are running.  They take care of a lot of sharing responsibilities on Windows.

A: It turns out that the solution to this was to cycle the router. At that point I could reconnect the laptop to the homegroup, and everything worked. I will test whether I needed to disconnect the laptop from the homegroup, or if just cycling the router would have done it.

redpajama_set_name: RedPajamaStackExchange


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Don't forget to check out the new The Truth Be Told today
True ...!
DUDE ... !
Today is - The Day Of The Dude
Don't forget to visit:The Truth Be Told
Belo Horizonte, Rio De Janiro, Vitoria and Vitoria da Conquista, Brazil
Halifax, Montreal and Quebec, Canada
Coyoacan and San Jose del Cabo, Mexico
Boaco, Nicaragua
Catano and San Juan, Puerto Rico
Silistra and Sofia, Bulgaria
Lancaster, London, Luton and Pool, England
Cerny, Laval and Rouen, France
Berlin, Hamburg, Nuremberg and Stuttgart, Germany
Dublin, Rathcoole and Waterford, Ireland
Milan, Palermo, Ravenna, Torino and Torre del Greco, Italy
Den Helder, Netherlands
Arendal, Norway
Gdynia, Kolobizeg and Warsaw, Poland
Ryazan, Vladimir and Vladivostok, Russia
Banska Bystrica and Bratislava, Slovakia
Basauri, Erandio, Madrid, Torrent and Valencia, Spain
Bromma, Kista and Stockholm, Sweden
Dnipropetrvosk, Ukraine
Khadehi-Gjean, Azerbaijan
Dhaka and Tungi, Bangladesh
Rangoon, Burma
Bangalore, Bokaro, Bubaneshwar, Calicut, Kolkata, Panaji, Patna and Thiruvananthapuram, India
Robat Karim, Iran
Bandar Labuan, Kota Kinabalu, Kuala Lumpur and Papar, Malaysia
Rafah, Palestine
Sanaa, Yemen
Nouakchott, Mauritania
Temara. Morocco
Cape Town and Johannesburg, South Africa
Homebush and Sydney, Australia
1521 Ferdinand Magellan discovers Guam.
1820 The Missouri Compromise is enacted by Congress and signed by President James Monroe, providing for the admission of Missouri into the Union as a slave state, but prohibits slavery in the rest of the northern Louisiana Purchase territory.
1836 After fighting for 13 days, the Alamo falls.
1853 Giuseppe Verdi's opera La Traviata premieres in Venice.
1857 The Supreme Court's Dred Scott decision holds that blacks cannot be citizens.
1860 While campaigning for the presidency, Abraham Lincoln makes a speech defending the right to strike.
1862 The USS Monitor left New York with a crew of 63, seven officers and 56 seamen.
1884 Over 100 suffragists, led by Susan B. Anthony, present President Chester A. Arthur with a demand that he voice support for female suffrage.
1888 Louisa May Alcott dies just hours after the burial of her father.
1899 Aspirin is patented following Felix Hoffman's discoveries about the properties of acetylsalicylic acid.
1901 A would-be assassin tries to kill Wilhelm II of Germany in Bremen.
1914 German Prince Wilhelm de Wied is crowned as King of Albania.
1916 The Allies recapture Fort Douamont in France during the Battle of Verdun.
1928 A Communist attack on Beijing results in 3,000 dead and 50,000 fleeing to Swatow.
1939 In Spain, Jose Miaja takes over Madrid government after a military coup and vows to seek "peace with honor."
1943 British RAF fliers bomb Essen and the Krupp arms works in the Ruhr, Germany.
1945 Cologne, Germany, falls to General Courtney Hodges' First Army.
1947 Winston Churchill opposes the withdrawal of troops from India.
1948 During talks in Berlin, the Western powers agree to internationalize the Ruhr region.
1953 Upon Josef Stalin's death, Georgi Malenkov is named Soviet premier.
1960 The Swiss grant women the right to vote in municipal elections.
1965 The United States announces that it will send 3,500 troops to Vietnam.
1967 President Lyndon B. Johnson announces his plan to establish a draft lottery.
1973 Richard Nixon imposes price controls on oil and gas.
1975 Iran and Iraq announce that they have settled the border dispute.
1980 Islamic militants in Tehran say that they will turn over the American hostages to the Revolutionary Council.
1981 Reagan announces plans to cut 37,000 federal jobs.
1987 The British ferry Herald of Free Enterprise capsizes in the Channel off the coast of Belgium. At least 26 are dead.
Resisting Conformity
Why Conformity Is So Hard to Resist
Breaking the stranglehold of conformity only takes a few outliers.
Why Do We Get Headaches?
Most of us know what it's like to suddenly go "eeeyow!!" when a headache decides to pay a visit. A common tension headache is annoying; a stabbing migraine can be debilitating. Find why and how our noggins get achy.
Catching the Flu
Adults Only Really Catch Flu About Twice a Decade
Think you have the flu? If you're over 30, chances are you don't.
Mind Blowing… These Unbelievable Facts Will DESTROY Your Understanding Of Time
Time has always perplexed the human race. We've tried to define it, track it, and measure it since the emergence of civilization. However, facts like these listed here show us how distorted our perception of time can be and how much we still need to learn about the fourth dimension.
20. If you're over 45, the world population has doubled in your lifetime.
In 1968, the world population was 3,557,000,000. Today, the world population is 7,217,000,000 and grows by over 200,000 daily.
Street brought to a standstill when man dressed as Superman attacked his car with a pole
A man wearing a Superman costume stopped traffic on Chapel Street in Melbourne, Australia, on Monday afternoon.
Dressed to fight crime but showing little regard for the law, he brought the street to a standstill at about 2.40pm, bashing his own car with a pole and smashing its windows in.
A witness said six trams were halted, while bystanders were unwilling to approach the costumed hero, who looked "a bit freaky". Traders say the man had been seen driving up and down Chapel Street in the past few days.
After he finished taking out his superhuman anger on his vehicle, the man took his keys and threw them up on a nearby roof – leaving the car immovable. Police were called and man was taken to hospital for assessment. His car was towed away.
Stick and axe wielded in dispute between men over not sharing Doritos
An argument over Doritos escalated to the point where a man threatened another with a stick before his companion then threatened him with an axe, police in Australia's Northern Territory say.
Duty Superintendent Louise Jorgensen said police were called to a disturbance near the Darwin Post Office at around 2:00pm on Sunday. "Two males began arguing about a packet of Doritos. Apparently one was not sharing," Superintendent Jorgensen said.
Superintendent Jorgensen said one of the men picked up a stick and threatened the other. "The other male then casually got up, strolled over to a witch's hat, lifted it up and grabbed an axe which had been hidden underneath," she said. "He then walked straight towards the other male threatening to hit him."
She said Transit Safety Officers then asked the man to drop the weapon. "When he refused they approached and tackled him to the ground. They held him until police arrived and executed the arrest," she said. Superintendent Jorgensen said the man was charged with threatening behavior and going armed in public.
Students unhappy about ban on strawpedoing
Students banned from strawpedoing have accused their union leaders of running a "draconian nanny state". Anyone caught strawpedoing, downing high-sugar alcopops while using a straw to avoid creating a vacuum, in the Edinburgh University Students' Association (EUSA) club on Potterrow now face being thrown out by staff.
But angry undergraduates have condemned the move. An online petition calling on EUSA to "Un-ban the Strawpedo" has been launched, and on Saturday night unrest broke out in the queue to get into The Big Cheese, a popular club night run by EUSA, as a group of students allegedly tried to storm the club to strawpedo their drinks in protest at the ban.
Tasha Boardman, EUSA's vice-president services, said: "We have a responsibility to operate in a socially responsible manner in accordance with licensing law. We had been seeing an increase in strawpedoing which is not deemed as responsible consumption under licensing legislation, which we have a duty to uphold.
"We removed the straws so we could communicate to customers when requesting a straw that strawpedoing is not a practice we allow and if caught they may be removed." Dr Sarah Jarvis, medical adviser to alcohol education charity Drinkaware, says that strawpedoing could put students at risk of "drinking too much, too quickly".
Man told police officers that all the items in his vehicle were his except for anything illegal
A Florida man pulled over for allegedly driving while under the influence of alcohol or drugs told deputies that all the belongings in the vehicle were his, except for any illegal items.
Robert Eugene Pursley was pulled over in Mary Esther at around 2:45am on Feb. 15. After the DUI arrest, 54-year-old Pursley's vehicle was inventoried before being towed, according to the arrest report.
Okaloosa County Sheriff's deputies found a small baggie of cocaine in the center console. Pursley told deputies "all the items in his vehicle were his except for anything illegal," the report said.
He refused to submit to a urine test for the DUI and, when asked if a urine test would show cocaine use, allegedly replied with "no comment." He is charged with DUI, failing to drive within a single lane, knowingly driving while his license was suspended or revoked and possession of cocaine. His next scheduled court date is March 10.
Police found weed in tub labelled 'Not Weed'
A 21-year-old Nebraska motorist was arrested on Saturday night after a police officer discovered his marijuana stash inside a plastic tub labelled "Not Weed."
Jordan Meier was travelling with three passengers at around 9pm when a Lancaster County Sheriff's Office deputy pulled over his 2002 Chevrolet Monte Carlo on a Lincoln street for a traffic violation.
Meier was subsequently "placed into custody for DUI," investigators noted. During a post-arrest inventory search of Meier's vehicle, officers located a 16-ounce plastic container (which once held Land O'Lakes sour cream) under the front passenger seat.
Meier claimed ownership of the container, which had the words "Not Weed" written in marker on its lid. But when deputies opened the container, they found more than 11 grams of marijuana inside. As a result, Meier was also cited for possession of marijuana.
27-year-old woman impersonating 65-year-old boyfriend thwarted by falling off fake mustache
A 27-year-old woman who posed as her senior citizen boyfriend to withdraw cash from his account was given away when her fake mustache started peeling off.
Police say Kayleigh Mendonca of Leominster, Massachusetts, was in disguise last Friday when she drove up to the window of the IC Federal Credit Union in Fitchburg and filled out a form to withdraw $500 from her boyfriend's account, using his driving license as identification.
"At first glance the authorities and officials there at the bank saw the mustache falling off, which gave them the first clue that something may be not necessarily on the up and up," Fitchburg Police Sgt. Glenn Fossa said. A credit union teller told Mendonca to come inside the bank. Bank officials then immediately noticed her huge coat and gloves. She's only 5 feet tall and her voice changed from low to high when they asked her questions.
Police said when it became clear the credit union wasn't going to allow her to make a withdrawal, she ran out and pushed a bank employee. She took off in her boyfriend's truck empty-handed. "Right now I think the most surprised folks are the folks that thought there was an attempt to make a very good disguise which turned out to be not such a great disguise," Fossa said. Mendoca was charged with six counts, including identity fraud. Her bail was set at $5,000 cash and her next scheduled court appearance is March 10.
Man fined for throwing horse poo over politician
A veteran protester in New Zealand has been found guilty of throwing a bucket of watered-down horse manure over former ACT leader John Banks last year. Judge Anne Kiernan ordered Castislav "Sam" Bracanov to pay $400 plus court costs at the Auckland District Court on Monday. Judge Kiernan said Bracanov did not dispute what happened last year. The issue was that Bracanov believed he was not guilty of the assault because he thought Banks deserved to have manure thrown over him, she said. While Bracanov believed he had done the right thing, he did not produce any legal defense to the charge, the judge said. Bracanov said he would do it again and said the judge was "not human" for finding him guilty. The judge reminded Bracanov he could appeal the decision.
During the trial the judge watched a recording of a police interview with Bracanov where he explained how he hid behind a car, waiting to throw the manure over Banks outside the High Court in Auckland on May 19 last year. The 79-year-old said he got the manure from a paddock at Mangere Bridge in South Auckland, and watered it down. Bracanov said he believed Banks owed him $8,000 because he was fined $10,000 in 1992 for throwing manure on a visiting royal Rolls Royce but should have only been fined $2,000. Banks was police minister at the time. Banks said he did not harbor any animosity towards Bracanov. The incident happened on the first day of the former MP's High Court trial on charges of knowingly filing a false electoral return relating to his failed 2010 bid for the Auckland mayoralty.
Banks was later found guilty but the conviction was quashed by the Court of Appeal late last year and a retrial ordered. Speaking outside the court on Monday, Banks said he would prefer not to be at the trial and that he did not make a complaint about the manure incident. Banks, who was summoned to give evidence, said Bracanov was an old man who was not well. The trial was repeatedly delayed while Bracanov, who defended himself, prepared for the judge-alone trial and technology issues were resolved. Bracanov arrived at the court wearing his slippers and before the trial began, clearly restated his not guilty plea on the charge of common assault. Speaking before the trial, Bracanov said he and Banks were now "square", and he now had respect for Banks.
At a previous court appearance on the charge Bracanov said the muck throwing was an act of revenge. Banks, who was the first witness, said an "old man" who seemed "very angry" and "very agitated" tipped a bucket of horse manure over him. Banks said the muck ruined his suit and did not help with his day at court. "The last thing I needed on that morning was an altercation with anyone," he said. Banks was then given leave by the High Court to go home and change his clothes before his trial began. When asked by police prosecutor Joon Yi how he knew it was horse manure Banks said: "It certainly smelled like horse manure and it looked like horse manure, so it must have been horse manure." Banks said the manure was "very sloppy" and he feared there would be a further altercation or more manure coming his way after the first incident, so he went into the court building with his friends to get away from "the old man" whom he now knew to be Bracanov.
First Known Human
Remains of First Known Human Found in Ethiopia
Newly unearthed remains push back the origin of our genus by an incredible 400,000 years.
Earlier Humans
Humans Emerged Much Earlier Than Thought
The very first human dates to at least 2.3 million years ago, a new study concludes, suggesting that the origins of our genus could go back 3 million years ago.
Inside an Alaskan Ice Cave
Go inside Mendenhall Glacier near Juneau, Alaska -- a-12-mile-long sheet of ice.
Lonely 50-year-old monkey has successful first date following the death of her partner
Daisy, a lonely 50-year-old monkey, has gone on a successful first date following the death of her partner. When her companion died Daisy's owners asked the Wild Futures monkey sanctuary in Looe, Cornwall, to take her on and introduce her to new friends.
Keepers at the sanctuary were encouraged when they saw Daisy and her date Pepe "ganging up" on keepers. Daisy was first rescued from a pet shop in 1980 and was found to have cigarette burns and broken fingers. Claire Turnbull from Wild Futures said: "She did have a companion but he sadly died and the owners have luckily realized she shouldn't be on her own."
Daisy spent six weeks in quarantine at the sanctuary before she was introduced to Pepe, described as "a very friendly chap". Ms Turnbull said: "What they're actually doing there is what we call ganging up behaviour so it's the two of them threatening the camera, the keepers and by doing that they form a bond with one another."
The sanctuary said capuchins were a particularly intelligent, social species that naturally lived in the rainforests of South and Central America. All of the keepers at the sanctuary live on site to provide 24-hour care for the animals. Ms Turnbull said: "The really nice thing is to see the way they come in and how they recover and develop and end up with monkey friends."
Out-of-control cats overrun Japanese island
A Japanese island which is home to just 22 people is being overrun by cats. The felines were originally brought to the island of Aoshima, off Ehime prefecture, to deal with mice that were damaging fishing boats.
But with no predators, their breeding got out of control - and so far the authorities have done little about it. There are now around 120 cats on the island, and only 10 of them have been neutered. The cats have survived by foraging on local crops and food left in rubbish.
The island village, which has no shops or hotels, has come to be known as Cat Island and it is drawing crowds from the mainland on twice-daily ferries. At its peak, the island had a population of 900, but this gradually dropped over the past 70 years as young people moved away.
Now, with the sudden surge in its popularity, some of the island's inhabitants are worried that their quiet lives are going to be disrupted. One said: "I just hope that (tourism) doesn't become a burden on the people who live here and if so then I don't think it's a problem."
Penguins harassed by tourists with selfie sticks
A colony of little penguins in St Kilda, near Melbourne, Australia, is under threat from snap-happy tourists who are taking flash photos of the birds using selfie sticks. Guide Susie Parker told 3AW , (audio interview), that tourists are jamming the probes into burrows to capture the perfect shot, but the close-ups are upsetting the penguins and could potentially injure them.
"The selfie stick's not really the problem, it's the flash on the camera that's coming out," she said. "Penguins don't have eyelids, so they can't blink and their eyes are very sensitive." Although the flightless birds are not afraid of humans, they can be easily startled and stressed from visitors invading their space.
Earthcare president Terry Lobert, whose volunteer penguin guides show tourists around the colony at dusk, said selfie sticks worsened a long-standing problem. "I think this is the first year we've seen people using them," Mr Lobert said. "They can get their phones really close to the penguins now; we have to tell them not to stick it right in the penguin's face, to keep their distance. It's just unpleasant for the penguins, to have people invading their space."
Mr Lobert warned tourists the little birds might retaliate, and could even "peck the phone and break it - they are quite strong." Volunteers use torches covered with red cellophane to illuminate penguins so visitors can take photos without the harsh light of a flash distressing the birds. Signs are posted around the colony warning tourists not to use flash photography, but Mr Lobert said many tourists "either don't read them or pretend they haven't read them".
HIV Origins
Origins of HIV Virus Strains Traced to Gorillas
Gorillas in southern Cameroon appear to be the source for the second-most-lethal category of the HIV virus that infects humans.
How Do Birds Know When to Migrate?
The mechanism that tells birds to return in spring is still a mystery, but signs suggest it's triggered by weather and its effect on food supply.
No Lightweight
Young Dino Weighed Whopping 3,527 Lbs
The young dinosaur likely didn't die from starvation, according to the new, likely highly accurate estimate.
Do Dogs Forget?
Does Your Dog Forget You While You're Away?
We like to imagine our pets are in agony while we're out of the house, even if it's just for half an hour. Sure, we observe their joy when we return, but, clinically speaking, what's going on in our furry friends' short-term memory?
Black Cats, Dogs, Other Animals May Be Born Lucky
Forget ridiculous superstitions about black cats -- dark-colored animals carry survival perks in their coloring.
Starving Koalas
Hundreds of Starving Koalas Killed in Australia
Close to 700 koalas have been killed off by authorities in southeastern Australia because overpopulation led to the animals starving.
Spiders and Painkillers
Spider Venom May Be Key to New Painkillers
In lab-dish tests, seven compounds obtained from venom blocked a protein crucial for transmitting the sensation of pain to the human brain.
Archaeology Moles
Moles Get Jobs as Diggers at Danish Archaeology Site
A museum in Denmark is using the small burrowers to help dig up a fort complex from the Middle Ages.
Mind Blowing… These Unbelievable Facts Will DESTRO...
Street brought to a standstill when man dressed as...
Stick and axe wielded in dispute between men over ...
Man told police officers that all the items in his...
27-year-old woman impersonating 65-year-old boyfri...
Lonely 50-year-old monkey has successful first dat...


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ENLACE student project raises almost $10,000 for undocumented student resources
Each year, Associate Professor of Literacy, Leadership and Development Gabriel Cortez challenges his Human Relations and Leadership class to create a group activity that results in learning and real-world impact. Each year, his class delivers over a tight, six-week time span with outstanding final projects such as creating a guide to Hispanic-Serving Institutions or organizing an event to empower undergraduate student success.
This year's class not only organized an event to raise awareness about undocumented students—they also made it a fundraiser that pulled in more than $9,600 in pledges and contributions to support scholarships and resources for undocumented students at Northeastern Illinois University.
The Dec. 1 event, titled Sueños Enlazados, was organized entirely by students who are part of the Educational Leadership-Higher Education graduate program with the assistance of the ENLACE scholarship.
Sueños Enlazados, which means "linked dreams," featured a silent auction, dancers, spoken word, and speakers who addressed the importance of supporting undocumented students.
"The strength of this cohort of ENLACE students is its diversity," ENLACE Leadership Institute Director Francisco Gaytán said. "They were able to draw from their collective networks, knowledge and expertise, and resources to make this event a huge success."
Tickets to the event sold out well in advance, and communities both inside and outside of Northeastern have already asked about how they might participate in potential future events, Gaytán said.
"I was amazed by the amount of support we received for this fundraiser from Northeastern students, administrators, ENLACE alumni, members of the community, our donors and sponsors, and those who even came in from out of town to attend the event," said ENLACE student Billie Kersh, who also works in Northeastern's office for the Chicago Cancer Health Equity Collaborative. "One of the most compelling outcomes of this was that it opened up the conversation, providing people with the information and resources needed to become effective allies for our undocumented students and mixed-status families."
ENLACE is an acronym for ENgaging LAtino Communities for Education. Translated from Spanish, the word "enlace" means "link." When the grant was first awarded to Northeastern in 2000, the idea was to create a pipeline for Latinos from K-12 education, to college, to graduate school, and to leadership positions on college campuses, linking students in a continuous chain of support.
The program has since grown and has taken on the charge of being inclusive of all underrepresented groups and first-generation college students who face similar and interrelated challenges.
Gaytán sees another "link" to the event's name.
"This fundraiser was focused on raising scholarship money for undocumented students in college, who are often ineligible for many forms of financial assistance, especially federal and state funds," he said. "These students are not only Latino students. They come from many backgrounds, yet they share the dream of higher education and the opportunities it provides—linked dreams."
While ENLACE Higher Education graduate students will likely organize large events again in the future, Gaytán offered a reminder that their impact goes far beyond the final projects.
"It is not only the big events that matter," Gaytán said. "Graduates of our program are making differences every day at K-12 and higher education institutions across Illinois and in other states."
Top photo: Dancers (from left) Elena Rivera, Nube Vinansaca, Sharon Diaz, Star Agus and Mashal Ali perform to a song titled "He Maha Lakshmi" during Sueños Enlazados. (photo by Jacob M. Yeung)
Above photo: ENLACE Cohort 7 alumnus Jesús "Azteca" Sánchez performs spoken word art. (photo by Carmen Hernandez)


Boards and Commissions play a vital role in the City of Hilliard's local government by evaluating matters of special interest and, when appropriate, making recommendations to City Council. All Boards and Commissions meetings are open to the public.
The seven members of Hilliard City Council are elected officials who represent the residents of the City. As Hilliard's legislative body, City Council sets policy, establishes goals and approves and oversees the City's annual budget.
Hilliard City Council is currently on summer recess. The next regularly scheduled meeting is Monday, August 24, 2015 at 7:00 p.m. Please check back to view a copy of the agenda.
2015 City Council meeting dates LEARN MORE .
The Council may, by ordinance, establish and define the procedures and duties of City Boards and Commissions and fix the number, qualifications and terms of the members thereof ( Hilliard City Charter, Article IX) .
Hilliard Mayor's Court is held every Wednesday. The staff is available at 7:30 a.m. for defendants to sign in. The defendants will speak with the city prosecutor before their case is heard in open court.
The Clerk of Court office is located in the Joint Safety Services Building at 5171 Northwest Parkway, Hilliard, Ohio 43026. Mayor's Court is held in the Hearing Room.
You can make payments online by clicking here . Enter your name, case number or ticket number and follow the instructions. Please retain the pink copy of your citation for your records.
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Federal Regulators Finalize Basel III Rules
Federal banking regulators recently finalized the Basel III capital rules. An avalanche of comment letters prompted the regulators to miss their year-end 2012 deadline and reconsider their original proposal. CBAI is pleased that the strong voices of community banks have been heard.
The Final Rule contains critically important concessions to community banks.
Accumulated Other Comprehensive Income (AOCI)
Regulators originally proposed including unrealized gains/losses on Available-for-Sale-Securities in capital. This proposal would have changed the investment behavior of community banks to the detriment of the housing recovery and municipal financing. Also, including unrealized gains/losses in capital would have injected significant volatility in community bank capital ratios.
The Final Rule permits a one-time permanent election (1st Quarter 2015 Call Report) for banks with less than $250 billion in assets to opt-out of including AOCI as part of regulatory capital.
Increased Risk Weights for Balloon Payment and Other Mortgage Loans
Regulators originally proposed significant increases in risk weights for residential mortgage loans, in some cases from 50% to potentially 150%. The proposal discounted the community bank business model of fair dealing and soundly underwriting residential mortgage loans. The proposal also ignored the importance of portfolio balloon mortgages particularly in rural communities and for nonconforming properties.
The Final Rule permits the use of current risk weights for residential mortgages when calculating risk-based capital.
Trust Preferred Securities (TruPS)
Regulators proposed phasing out of TruPS. Community banks earned an exemption for TruPS in the Collins Amendment to the Dodd Frank Act. The proposal was a clear violation of Congressional intent.
The Final Rule states that for bank holding companies that had total consolidated assets of less than $15 billion at December 31, 2009, TruPS are permanently grandfathered as a component of Additional Tier 1 Capital.
An additional victory is the delay in the implementation of the Basel III rules from January 1, 2014 to January 1, 2015.
CBAI sincerely thanks the many Illinois community bankers who submitted comment letters to the Federal Reserve's Board of Governors, the Federal Deposit Insurance Corporation, and the Office of the Comptroller of the Currency. These victories would not have been possible without you.
Here are several links to resources which you may be interested in reviewing.
ICBA Summary
Final Rule
New Capital Rule Community Bank Guide
Expanded Community Bank Guide to the New Capital Rule for FDIC-Supervised Banks
Federal Reserve Guide for Community Banks
OCC Quick Reference Guide for Community Banks


The buzzword – or words rather, of the 21st century, appear to be 'sustainable businesses'. Seeing as how this is also a time when climate change has really got the planet in a vice, it does make sense as to why. With news stories of unusual environmental catastrophes and phenomenon such as the snowing in the Sahara Desert pouring in on a daily basis, it is about time we are not just sat up and took notice, but also acted on it. It has been encouraging to see the gradual yet consistent change towards more responsible living, with many companies leading the way and others following suit. Though you may assume it is a tedious process to switch to a sustainable model, in this day and age it actually is not. To get you started, take a look at the following.
In other words, assess and analyse all departments in your company, along with their operations. If it is large, it might take some time, but with the help of the department heads, it should be more efficient. This will allow you to identify the shortcomings in your systems, and therefore prepare you for implementing better practices accordingly. Be thorough, and ensure you leave nothing out. You want to turn the business completely over, and instead of wasting both time and money in the future doing this all over again, why not get it done in one go?
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Merely setting up the processes then waiting for them to take off on their own is not going to really cut it. Your employees will now have to get used to a different way of working unless of course your new start-up is launched bearing a sustainable business model. It is important to train staff in the former instance, as this will help minimize complications and any issues that may crop up along the way hindering operational efficiency. Invest enough into the training process so everyone is on the same page, and able to help each other out when necessary.
The other thing you can do to make all of this that much easier is to hire a professional. There are companies that offer complete advice on this sort of thing, along with step-by-step guidance if needed. They will help with the audit process, and manage the entire process as well, for those who would prefer that. This can be useful since it leaves you to focus on carrying on with your company's everyday operations.


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THIS NEWS RELEASE IS INTENDED FOR DISTRIBUTION IN CANADA ONLY AND IS NOT INTENDED FOR DISTRIBUTION TO UNITED STATES NEWSWIRE SERVICES OR DISSEMINATION IN THE UNITED STATES . TORONTO , April 23, 2019 /CNW/ - Laramide Resources Ltd. ("Laramide" or the "Company") is pleased to announce the appointment of Mr. Raffi Babikian to its Board of Directors effective immediately. Mr. Babikian has broad and extensive nuclear fuel cycle industry experience, including having provided corporate finance and marketing advisory services to uranium mining companies across the globe for the past 12 years, both as an investment banker and as an independent consultant.
TORONTO , Dec. 24, 2018 /CNW/ - Laramide Resources Ltd. ("Laramide" or the "Company") is pleased to announce its Lenders, represented by Extract Advisers LLC, have agreed to increase the Company's existing term loan (the "Loan") by US$1,500,000 (the "Additional Advance") increasing the outstanding principal under the Loan to US$6,000,000 . All other terms of the Loan will remain the same including (i) the maturity date of December 29, 2021 , (ii) interest rate of 7% per annum, and (iii) providing that the outstanding principal be convertible into common shares of the Company at a price of C$0.60 per common share. The Company will use the Additional Advance for the Company's commitments to Westwater Resources Inc. (formerly Uranium Resources, Inc.) on January 5, 2019 related to the Church Rock acquisition, to further advance the Church Rock and Crownpoint projects, and for general corporate purposes.
ASX:LAM) is pleased to announce it has now completed the conditions precedent for the acquisition of the Murphy Project from Rio Tinto Exploration Pty Limited ("RTX"). The Company now holds a 100% interest in the Murphy Uranium Tenements in the Northern Territory of Australia (the "Project"), which it had previously been exploring under a farm-in agreement with RTX. The strategically located Project consists of 683.5 km2 of granted exploration tenure, which lies contiguous to and along strike from Laramide's Westmoreland Project in northwest Queensland .
TORONTO, Oct. 10, 2018 /PRNewswire/ - Laramide Resources Ltd. ("Laramide" or the "Company") is pleased to announce it has engaged Roscoe Postle Associates Inc. ("RPA") in Denver, USA to prepare an independent NI 43-101 Technical Report on the mineral resources for the Company's Crownpoint Uranium Properties (the Properties), located in New Mexico, United States (the "Resource Estimate"). The work is intended to address the resource estimation with respect to planned In Situ Recovery (ISR) of uranium.
TORONTO , Sept. 4, 2018 Laramide Resources Ltd. ("Laramide" or the "Company") (TSX:LAM) (ASX:LAM) is pleased to announce it has entered into a sale and purchase agreement (the "Agreement") with Verdant Minerals Limited ("Verdant") pursuant to which the Company will acquire a 100% interest in the Lagoon Creek Joint Venture Tenement in Northern Territory of Australia (the "Project"). The new Agreement replaces an existing Farm-In and Joint Venture on the Project between Laramide and Verdant. The Company has also engaged CGG Multi-Physics to complete the acquisition of high resolution Falcon Airborne Gravity Gradiometry ("Falcon AGG") over the contiguous Queensland and Northern Territory tenure highlighted in Figure 1.
ASX:LAM) is pleased to announce it has entered into a sale and purchase agreement (the "Agreement") with Rio Tinto Exploration Pty Limited ("RTX") pursuant to which the Company will acquire a 100% interest in the Murphy Uranium Tenements in Northern Territory of Australia (the "Project"). The new Agreement replaces an existing Farm-In and Joint Venture on the Project between Laramide and RTX. The strategically located Project is 683.5 km2 of granted exploration tenure, which lies contiguous to and along strike from Laramide's Westmoreland Project in northwest Queensland .
LONDON, UK / ACCESSWIRE / July 13, 2018 / Active-Investors free stock reports for this morning include these Toronto Exchanges' equitiesfrom the Metals & Mining industry: Laramide Resources, Agnico Eagle Mines, Lucara Diamond, and Ivanhoe Mines. Today's stocks of interest consist of: Laramide Resources Ltd (LAM.TO), Agnico Eagle Mines Ltd (AEM.TO), Lucara Diamond Corporation (LUC.TO), and Ivanhoe Mines Ltd (IVN.TO).
TORONTO , June 21, 2018 /CNW/ - Further to its press release dated June 4, 2018 and June 8, 2018 , Laramide Resources Ltd. ("Laramide" or the "Company") is pleased to announce that the Company has closed its non-brokered private placement on June 20 th, 2018 (the "Offering"), and that the Offering was over-subscribed as the Company issued 12,500,000 units (the "Units") at a price of C$0.30 per Unit, for aggregate gross proceeds of C$3,750,000.00 . Marc Henderson , Laramide's President and CEO, commented, "We received strong support from existing shareholders and were pleased to see a number of new supporters participate in Laramide's placement, including new institutional shareholders.
TORONTO , June 8, 2018 /CNW/ - Laramide Resources Ltd. ("Laramide" or the "Company") is pleased to announce it has increased the amount of the previously announced private placement (the "Offering") from 7 million units (the "Units") up to 10 million units of the Company at a price of C$0.30 per Unit, for aggregate gross proceeds of up to C$3.3 million . The Units will be offered on a private placement basis and will be subject to a four-month hold period.
LONDON, UK / ACCESSWIRE / June 7, 2018 / Active-Investors free stock reports for this morning include these Toronto Exchanges' equities from the Metals & Mining industry: Laramide Resources, Agnico Eagle Mines, Lucara Diamond, and Ivanhoe Mines. The TSX Venture Exchange gained 7.25 points, or 0.94%, to finish at 775.10. Today's stocks of interest consist of: Laramide Resources Ltd (TSX: LAM), Agnico Eagle Mines Ltd (TSX: AEM), Lucara Diamond Corporation (TSX: LUC), and Ivanhoe Mines Ltd (TSX: IVN).
TORONTO , June 4, 2018 /CNW/ - Laramide Resources Ltd. ("Laramide" or the "Company") is pleased to announce it has arranged a non-brokered private placement (the "Offering") of up to 7 million units (the "Units") of the Company at a price of C$0.30 per Unit, for aggregate gross proceeds of up to C$2.1 million .
LONDON, UK / ACCESSWIRE / May 03, 2018 / Active-Investors free stock reports for this morning include these Toronto Exchanges' equities from the Metals & Mining industry: Laramide Resources, Agnico Eagle Mines, Lucara Diamond, and Ivanhoe Mines. The TSX Venture Exchange shaved off 3.35 points, or 0.43%, to finish at 772.11. Today's stocks of interest consist of: Laramide Resources Ltd (TSX: LAM), Agnico Eagle Mines Ltd (TSX: AEM), Lucara Diamond Corporation (TSX: LUC), and Ivanhoe Mines Ltd (TSX: IVN).


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Home / False / Teenage Fanclub - Home / Everything Is Falling Apart (Pema)
Teenage Fanclub - Home / Everything Is Falling Apart (Pema)
Format: Ltd Edition 7" Pink Vinyl Single
Format: Limited Edition 7" Pink Vinyl Single
Cat No: PEMA15S
Teenage Fanclub release a limited-edition double A side 7" ahead of their tenth studio album, 'Endless Arcade', released via their own label PeMa in the UK/Europe and Merge in the US. The 7" vinyl features an edit of current single 'Home' (version only available on vinyl on this release) and previous single 'Everything is Falling Apart'
'Endless Arcade' follows the band's ninth album 'Here', released in 2016 to universal acclaim and notably their first Top 10 album since 1997; a mark of how much they're treasured. The new record is quintessential TFC: melodies are equal parts heart-warming and heart-aching; guitars chime and distort; keyboard lines mesh and spiral; harmony-coated choruses burst out like sun on a stormy day.
'Endless Arcade' was virtually finished by the time lockdown was announced, bar the odd tinker under the engine hood. For the track 'Home' it seems timely, given how everyone has had to stay home under lockdown, the track typifies TFC's relaxed groove, culminating in Raymond's peach of a guitar solo. Norman's search for 'home' could be literal: after all, he's been living in Canada for the last 10 years. But it's also figurative.
A1. Home
AA1. Everything Is Falling Apart


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Police found bombs, guns after S.A. shooting
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https://www.mysanantonio.com/news/education/article/Students-hoping-to-ridethe-cybersecurity-wave-1043235.php
Students hoping to ride the cybersecurity wave
Team of local high schoolers has an eye on national competition — and ultimately careers.
By Francisco Vara-Orta
fvara-orta@express-news.net
Published 12:02 am CST, Saturday, March 5, 2011
Area high school students Mario Puente (from left), Robert Flores, Clint Sierra and Tommy Roberts look at raw data on a terminal in a computer class at San Antonio College last week as they prepare for the CyberPatriot III competition.
Area high school students Mario Puente (from left), Robert Flores, Clint Sierra and Tommy Roberts look at raw data on a terminal in a computer class at San Antonio College last week as they prepare for the
Photo: Kin Man Hui/kmhui@express-news.net
San Antonio is championed as a rising cybersecurity hub, and one group of teenagers has found a way to ride that momentum.
Five high school juniors from the Alamo Colleges' Information Technology and Security Academy are headed to Washington, D.C., this month to test their skills in a national cybersecurity competition. CyberPatriot III started three years ago by the Air Force Association and defense industry-related partners, previously was open only to JROTC students.
But program coordinators say the team's story goes beyond the contest. The students from across the San Antonio area banded together and harnessed knowledge from local cybersecurity experts while discovering a career path that could make them the industry's next leaders.
1633:20 2020 candidates discuss immigration at forum Media: Associated Press Democratic presidential candidates promised major changes to U.S. immigration law Thursday, contrasting their ideas to the hardline policies of President Donald Trump during a forum with Latino political activists in Milwaukee. (July 12)
816:40 AP Top Stories July 12 A Media: Associated Press Here's the latest for Friday July 12th: Trump drop bid to have citizenship question on census; Tropical Storm Barry expected to become hurricane; Hawaii brush fire forces evacuations; Coast Guard says it intercepted drug-smuggling submarine.
1300:00 Louisiana braces for possible weekend hurricane Media: Associated Press A potential tropical storm brewing in the Gulf of Mexico presents twin troubles for southeast Louisiana - the possibility that a high Mississippi River will approach the tops of levees and a danger of flash floods. (July 11)
2550:00 50 years later, NASA headed to the moon again Media: Associated Press Nearly 50 years after Neil Armstrong stepped foot on the moon, part of the storied Apollo program, NASA officials announce they're going back to the moon, permanently. (July 11)
2383:20 Dead whales towed to remote private beaches to rot Media: Associated Press Scientists say there's a spike in dead gray whales along the U.S. West Coast. So many dead gray whales are washing ashore officials are asking coastal residents to allow the rotting carcasses to be moved to their private beaches. (July 11)
01:08 The Government's Newest Holding Center for Migrant Children Opens in Rural Texas Media: Hearst A former oilfield worker camp off a dirt road in rural Texas has become the U.S. government's newest holding center for detaining migrant children after they leave Border Patrol stations
2800:00 New holding center for migrant children opens in Texas Media: Associated Press A former oilfield worker camp off a dirt road in rural Texas has become the U.S. government's newest facility for detaining immigrant children after they leave Border Patrol stations, where complaints of overcrowding and filthy conditions have sparked a worldwide outcry. (July 10)
01:21 The Killing of a Black Teen Over a Rap Music Complaint Has Sparked Outrage Media: Hearst Hundreds of people including a presidential candidate spoke out on Twitter this week after a 17-year-old black youth was killed at suburban convenience store, allegedly by a white man charged Tuesday with first-degree murder.
00:52 World Cup Champion Megan Rapinoe to President Trump: 'Your Message Is Excluding People' Media: Hearst World Cup Champion Megan Rapinoe to President Trump: 'Your Message Is Excluding People'
983:20 AP Top Stories July 10 A Media: Associated Press Here's the latest for Wednesday July 10: Calls for Labor Secretary Alex Acosta to resign; Obama health care law challenged in federal court; Floods in Nebraska; Heatwave in Alaska.
2020 candidates discuss immigration at forum
Democratic presidential candidates promised major changes to U.S. immigration law Thursday, contrasting their ideas to the hardline policies of President Donald Trump during a forum with Latino political activists in Milwaukee. (July 12)
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"What's really cool is that I could get a great job at the top of my field, make a life here and not have to leave if I don't want," said Mario Puente, 17, a Brennan High School student.
The team from ITSA has already blazed a trail, being the first from San Antonio to make it to the finals, beating out hundreds of others after three rounds since the academic year began. The ITSA group, Team Mongoose, consists of Puente; Ricky Banda, 17, of Southwest High; Robert Flores, 16, of Judson High; and Lawrence Roberts and Clint Sierra, both 17 and from Warren High.
"Basically, what we get to do is be ethical hackers," said Banda, the team's leader. "Our whole goal is to make sure that we are protecting our information and able to crack codes to do so."
The promise of local youth wanting to pursue a future in cybersecurity doesn't stop with ITSA and its Team Mongoose. The group recruited its alternate, Russell Hallmark, 16, from New Braunfels' Central Texas Technology Center, which was a semifinalist before getting eliminated.
Prepping for the competition is constant, said Erica Garza, a program coordinator at ITSA, which has 72 students who attend a half-day of classes at the academy on the Southwest Side at Port San Antonio before returning to their respective high schools.
While at times they can work on CyberPatriot prep during school hours, the students end up spending half a day on Saturdays training with their coach, Mike Matuszek, a professor at San Antonio College.
Teachers and program coordinators laud the students, but the teenagers said they have one major advantage over other teams — local cybersecurity experts. In fact, the ITSA campus is next to Lackland AFB, home to the 24th Air Force cyber command and National Security Agency operations, which occasionally send over mentors.
The team has heard from speakers from Rackspace and USAA, just two of 80 local companies that use cybersecurity. All five teammates mention wanting to attend the University of Texas at San Antonio, which has attracted top experts to teach at its Institute for Cyber Security.
In Washington, the students will compete against 11 teams in not only racing against peers to solve the same problems but also for the first time defending themselves from active attacks by cybersecurity experts.
The five students have already won $1,000 scholarships, an award of recognition from Mayor Julián Castro and personalized Air Force bomber jackets from local sponsors. The teens are a little star-struck too by the attention they're getting.
"I mean when else would I get to meet the mayor?" Roberts said. "It just seems like a good sign of things to come."
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Cool Roofing: Reflective v. Planted
Two totally different roof systems are described as "green" roofs.
Vegetated, or garden roofs, are built like a ballasted roof system, using lightweight growing medium to hold the membrane and insulation in place, and are typically planted with drought-tolerant plants. These roofs are literally green, and offer a host of environmental benefits, including increased energy efficiency, decreased stormwater runoff, and increased roof lifespan. They also provide intangible and aesthetic benefits.
Cool, or reflective, roofing is also considered environmentally friendly. These are typically white or light-colored single-ply membranes, although light-colored fluid-applied membranes and coatings also exist.
Recently, the U.S. Department of Energy conducted a study to determine how these two roof types compare to typical dark-colored roofing on flat and low-slope commercial buildings. The data was limited strictly to economic factors, including lifespan, initial installation cost, and maintenance. The research was conducted by the Lawrence Berkeley National Laboratory.
The report, titled Economic Comparison of White, Green, and Black Flat Roofs in the United States by Julian Sproul, Benjamin Mandel, and Arthur Rosenfeld of Berkeley Lab, and Man Pun Wan of Nanyang Technological University in Singapore, provides a direct economic comparison of these three roof types. The full-length version of the report is available online. The authors analyzed 22 commercial flat roof projects in the United States in which two or more roof types were considered. The researchers assumed a 20-year service life for white and black roofs and a 40-year service life for green roofs, and planned to look at the economics using a a 50-year life cycle cost analysis.
Traditional dark roofing, regardless of composition, had the highest environmental cost, and the report authors recommend it should be phased out. White roofing finished first, based on the economics-only approach of the study.
Art Rosenfeld, a Berkeley Lab Distinguished Scientist Emeritus and former Commissioner of the California Energy Commission, acknowledges that the economic analysis does not capture all of the benefits of a green roof. For example rooftop gardens provide stormwater management, an appreciable benefit in cities with sewage overflow issues, while helping to cool the roof's surface as well as the air. Green roofs may also give building occupants the opportunity to enjoy green space where they live or work.
Garden roofs such as this one installed on the Chicago City Hall are far more efficient than traditional black roofing systems.
However, based strictly on economic factors, reflective roofing was clearly the most beneficial. "White roofs win based on the purely economic factors we included, and black roofs should be phased out," said Rosenfeld.
Benjamin Mandel, who co-authored the report, says, "We leave open the possibility that other factors may make green roofs more attractive or more beneficial options in certain scenarios," said Mandel, a graduate student researcher at Berkeley Lab. "The relative costs and benefits do vary by circumstance."
According to the study, white roofs reflect roughly three times more sunlight back into the atmosphere than planted roofs, and therefore absorb less sunlight at earth's surface. By absorbing less sunlight than either green or black roofs, white roofs offset a portion of the warming effect from greenhouse gas emissions.
"Both white and green roofs do a good job at cooling the building and cooling the air in the city, but white roofs are three times more effective at countering climate change than green roofs," says Rosenfeld.
A Caveat
Lloyd Alter, a respected writer on green building, points out that the Berkeley Lab economic report may not represent the full picture, especially the claim that "white roofs are three times more effective at countering climate change." He says, "The white roof reflects more heat, but the green roof soaks it up. Not all of that reflected light is going straight up; a lot goes on to other buildings and increases their air conditioning load. How much sunlight and carbon dioxide is absorbed by CO2-eating plants? How much heat energy is absorbed in the transpiration of moisture from those plants? How much energy is saved because of the extra insulation and thermal mass of the green roof? It is simply not true that 'green roofs do not offset climate change.'"
Mandel says, "We've recognized the limitations of an analysis that's only economic. And while the economic results are interesting, it also highlights the need for a more comprehensive analysis to include factors such as health, stormwater management, HVAC sizing, and other issues. We would want to include these other factors in any future study."
Interestingly, the University of Texas at Austin conducted a similar roof study in 2008 that took many of these factors into account. They found that green roofs were significantly cooler, saying "Where black and white roof membrane temperatures reached 68°C and 42°C respectively, equivalent green roof membrane temperatures ranged between 31–38°C. Similarly, when internal temperatures reached 54°C under black roofs, 50°C under white roofs, green roof internal temperatures ranged from 36–38°C."
High Initial Costs
Julie Chao, summarizing the report, says, "The 50-year life-cycle cost analysis found that even the most inexpensive kind of green roof (with no public access and consisting of only sedum, or prairie grass) costs $7 per square foot more than black roofs over 50 years, while white roofs save $2 per square foot compared to black roofs. In other words, white roofs cost $9 per square foot less than green roofs over 50 years, or $0.30 per square foot each year.
The costs and benefits difference stack that has the highest net present value shows the roof type that is most cost-effective. Parentheses around dollar values indicate negative values.
"The researchers acknowledge that their data are somewhat sparse but contend that their analysis is valuable in that it is the first to compare the economic costs and energy savings benefits of all three roof types."
Mandel says, "When we started the study it wasn't obvious that white roofs would still be more cost-effective over the long run, taking into account the longer service time of a green roof."
The study did find that black roofs pose a major health risk in cities that see high temperatures in the summer. "In Chicago's July 1995 heat wave a major risk factor in mortality was living on the top floor of a building with a black roof," Rosenfeld said.
For that reason, he believes this latest study points out the importance of government policymaking. "White doesn't win out over black by that much in economic terms, so government has a role to ban or phase out the use of black or dark roofs, at least in warm climates, because they pose a large negative health risk," he said.
Rosenfeld, who started at Berkeley Lab in the 1950s, is often called California's godfather of energy efficiency for his pioneering work in this area. He was awarded a National Medal of Technology and Innovation by President Obama in 2012, one of the nation's highest honors.
Rosenfeld has been a supporter of reflective "cool" roofs, including white roofs, as a way to reduce energy costs and address global warming. He was the co-author of a 2009 study in which he estimated that increasing reflective roofs and pavements worldwide could offset as much as 44 billion tons of CO2 emissions. Computer modeling software later verified that cool roofs could offset the equivalent of 20 years worth of exhaust from 300 million cars.
Reflective cool roofing is also one of the fastest-growing roof types. According to Chao, "They are used in about two-thirds of new roof or re-roof installations in the western U.S. In California they have been part of prescriptive requirements of the Title 24 Building Energy Efficiency Standards since 2005 for all new nonresidential, flat roof buildings (including alterations and additions)."
LEED Requirements
LEED v4, the most popular green building program, offers credit for both white and green roofs. According to the official scoring criteria on the U.S. Green Building Council website, "high-reflectance and vegetated roofs" both qualify.
To qualify under the high-reflectance option, the white roof must be installed over a minimum of 75% of the roof area of all new buildings within the project, and have a SRI [solar reflectance index] of 78 (for low slope roofs) or 29 for roof pitches greater than 2:12.
Under the green roof option, the vegetated roof must cover at least 50% of the roof area of all new buildings within the project.
Combinations of SRI-compliant and vegetated roofs are also acceptable.
Rooftop Decking
Waterproofing and Geofoam
These case studies outline the challenges and solutions to installing flat rooftop decking on both residential and commercial projects.
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Face Authentication System (FAS) provide an authentication factor based on facial features of the user. FAS can be deployed for banking authentication, remote on-boarding, insurance identity authentication purposes. Our patented anti-spoofing algorithm provides an easy and secure mean to authenticate user and together with our partner's soft-token solution we can enable multi-factor authentication process.
Face Recognition FR is an application running on IP/USB cameras to support person identification applications such as VIP detection, customer tracking, door access etc.
Instead of using streaming video, our frontend ACAP software running on Axis IP camera works in conjunction with a backend Face Recognition Server. The frontend camera software performs edge processing and transfers proprietary data, instead of video stream, back to the face recognition server for face matching. This edge processing configuration significantly reduces the network bandwidth, especially when a large number of frontend cameras are deployed.


The Logic Director is a component added by Integrated Dynamics. It is used to craft Omni-Directional Connectors, as well as the HTTP Proxy from Integrated REST and all World Importers and World Exporters (such as the World Block Importer) from Integrated Tunnels.
This page was last edited on 5 April 2018, at 12:19.


I'm excited to announce a new package for accessing official statistics from the UK. nomisr is the R client for the Nomis database. Nomis is run by Durham University on behalf of the UK's Office for National Statistics (ONS), and contains over a thousand datasets, primarily on the UK labour market, census data, benefit spending and general economic activity. Registration is optional, although registration and the use of an API key allows for larger queries without the risk of being timed out or rate limited by the API.
The nomisr package covers most of the features available on Nomis, with the exception of a grouping function that can easily be replicated in R using tools like dplyr and that will likely be incorporated into a future release, as will an optional parameter to change variable names to snake_case instead of the API's default all caps response. Long term development is focused on making the package more user-friendly for people with less familiarity with Nomis data and the API structure.
Thank you to reviewers Paul Egeler and Christophe Dervieux for their incredibly helpful comments and suggestions, and for Karthik Ram's editorial supervision. nomisr is a much better package than would otherwise have been the case as a result of their efforts.


One of the biggest problems restaurant and foodservice operators face is limited kitchen space. High construction costs on new buildings and remodels puts interior floor space at a premium. Polar King offers a unique solution to the problem by taking one of the largest pieces of equipment, the walk-in cooler or freezer, out of the building with the development of the all-fiberglass, one-piece outdoor walk-in. Units are available in both free standing and through-wall applications, allowing you to decide the location of the unit, inside or out.
With the substantial energy costs associated within the foodservice industry, maintaining an efficient and properly operating walk-in cooler, freezer or refrigerated trailer can be essential for preserving your bottom line. High-quality construction, insulation type, unit usage, and geographical factors can all affect both the operating costs and performance of your walk-in unit. As a central component to any restaurant or food service operation, walk-in coolers and freezers can make up a significant portion of energy consumption.
Polar King walk-in and trailer units are constructed with a polyisocyanurate rigid foam insulation encapsulated by fiberglass inside and out. This design method provides a continuous surface which keeps the insulated structure completely intact, free of moisture damage and bacteria formation. The seamless exterior also assures economical operation even in the most intense heat. Tested above 175°F, Polar King's fiberglass design is the perfect fit for warm weather climates such as Florida.
Polar King can ensure that your restaurant or foodservice operation will experience reduced energy costs while experiencing years of worry-free operation.


Mikal Bridges is taking his talents to the NBA.
The Villanova guard is bypassing his final year of NCAA eligbility to enter this year's draft, he told ESPN Tuesday.
"I bring winning to your team," Bridges said on why he should be drafted. "I learned about that at Villanova, what is a winning, championship atmosphere and what you've got to do to achieve it. You have to always be locked in. Two championships in three years - not a lot of people have done that."
Bridges was a freshman when Villanova defeated North Carolina in the NCAA title game in 2016. He was also a huge piece of this year's championship team, posting 19 points in 36 minutes of play to defeat Michigan.
"There's space in the NBA on the floor, and there's this move toward positionless basketball that I fit into," Bridges said. "I can shoot the ball. I can defend. I can move without the ball. I'm progressing in my game, getting better through work every day."
Bridges, who was the 2018 Julius Erving Award winner as the top small forward in college basketball, averaged 17.7 points, 5.3 rebounds and 51 percent shooting this season as a junior.
"My success has been because of a lot of hard work and a lot of patience," Bridges said. "My first year in college, that was the longest time I ever sat out. Villanova and the coaches helped me to build a really strong work ethic. I didn't have as much of an ethic my freshman year, but I was pushed a lot by my coaches and that helped get me to become the player that I am."