 How does the photographer imagine photos with a CC license will be used?
Some photographers are almost medical, and are going after a perfect portrait. On the other hand, professional photographers usually have a subject whom they don’t know personally, so they end up having to try to capture an image that they’ve created based on who they think the person is or how they want that person to appear. And then, it also has the meaning that you are unencumbered legally, that you are free, as in ‘free software.’ This means that a lot of people who have a Net presence have a legally encumbered Net presence. By making these pictures available under a Creative Commons license, now they do.
 In textbooks and mainstream media articles.
 On billboards  In memes  In textbooks and mainstream media articles.  In TV commercials