 How much did the Vanity Fair shoot of Arnold Schwarzenegger cost? What is this a demonstration of?
Let Si Get This During a typical lunch time at the Royalton Hotel restaurant in midtown Manhattan, The New Yorker 's Tina Brown might be installed at her usual table, and Vogue 's Anna Wintour might be at her usual table (chewing on her usual meal--a $25 hamburger). Vanity Fair 's Graydon Carter might be there too, although he has transferred his main allegiance to a place called Patroon. Filling out the room are other editors, publicists, and writers from these magazines and GQ and House & Garden and so on. And one man, who probably isn't there himself, picks up every tab. Some of the lesser fry may even utter the Condé Nast mantra--though it is hardly necessary at the Royalton--as they grab for the check: "Let Si get this." S.I. "Si" Newhouse Jr. and his younger brother, Donald, control Advance Publications, one of America's largest privately held companies. (Estimate of their combined wealth: $13 billion.) Donald tends to Advance's hugely profitable newspaper, radio, and TV holdings. Si runs the less profitable but more glamorous properties. These are the 15 Condé Nast magazines, including (in descending order of fabulousness) Vogue , Vanity Fair , GQ , Condé Nast Traveler , House & Garden , Allure , Details , Self , Mademoiselle , and Glamour ; ; and Random House. The expense-account lunch is a hallowed journalistic tradition. But consider a day in the life of an editor working for Si Newhouse.
 $100,000: The wasteful methods of photographers
 $100,000: The wasteful methods of photographers  $1,000: The frugal character of writers as compared to photographers  $10,000: The wasteful character of Vanity Fair  $110,00: The vanity of photographers