 What or who was a determining factor in prompting the beginning of UFC's decline in popularity?
Fight Clubbed Fight Club , a movie about a fictional organization of men who strip down and beat each other to pulp, has provoked more than its share of media hand-wringing, particularly diatribes about Hollywood's infatuation with violence and Faludi-esque ruminations about the emasculated American male. Fight Club , however, has not sparked an iota of interest in a real organization of men who strip down and beat each other to pulp: the Ultimate Fighting Championship. UFC's flameout from national sensation to total irrelevance is a tragedy of American sports, a cautionary tale of prudishness, heavy-handed politics, and cultural myopia. UFC began in 1993 as a locker-room fantasy. What would happen if a kickboxer fought a wrestler? A karate champion fought a sumo champion? Promoters built an octagonal chain-link cage, invited eight top martial artists, and set them loose in no-holds-barred, bare-knuckles fights. "There are no rules!" bragged an early press release. Contestants would fight till "knockout, submission, doctor's intervention, or death." UFC allowed, even promoted, all notions of bad sportsmanship: kicking a man when he's down, hitting him in the groin, choking. Four-hundred-pound men were sent into the Octagon to maul guys half their size. Only biting and eye-gouging were forbidden.
 Senator McCain.
 The UFC's grotesque use of a chain-link fence surrounding the octagon.  The UFC's lack of boxing gloves.  Senator McCain.  The cable TV industry.