 How much did the Vanity Fair shoot of Arnold Schwarzenegger cost? What is this a demonstration of?
Let Si Get This During a typical lunch time at the Royalton Hotel restaurant in midtown Manhattan, The New Yorker 's Tina Brown might be installed at her usual table, and Vogue 's Anna Wintour might be at her usual table (chewing on her usual meal--a $25 hamburger). Filling out the room are other editors, publicists, and writers from these magazines and GQ and House & Garden and so on. Donald tends to Advance's hugely profitable newspaper, radio, and TV holdings. The expense-account lunch is a hallowed journalistic tradition. It's a closed economy where almost all human needs and desires can be gratified with a miraculous, unlimited currency called the Si. A Lincoln Town Car is waiting outside your door in the morning to take you to work. The car, which costs $50 an hour, is written into your contract. No problem--you send your assistant to buy a pack for you. She gets reimbursed from petty cash ($3). (Could be worse for the assistant: She could be forced to pick up her boss's birth-control pills, or her boss's pet from the vet, or presents for her boss's children--regular duties for Condé Nast underlings.) Si spends $20; you save a $1.50 late fee. If you spend $10 or less on lunch, and claim you were working, Si pays. At Vogue and Vanity Fair , almost everyone has a "working lunch" every day .
 $100,000: The wasteful methods of photographers
 $100,000: The wasteful methods of photographers  $1,000: The frugal character of writers as compared to photographers  $10,000: The wasteful character of Vanity Fair  $110,00: The vanity of photographers