 Bloggers...
The key motivator of Social Media and the core spirit of Web 2.0 is a mind switch called Sharism. Sharism is also a mental practice that anyone can try, a social-psychological attitude to transform a wide and isolated world into a super-smart Social Brain. A neural network exists to share activity and information, and I believe this model of the brain should inspire ideas and decisions about human networks. Whenever you have an intention to create, you will find it easier to generate more creative ideas if you keep the sharing process firmly in mind. The idea-forming-process is not linear, but more like an avalanche of amplifications along the thinking path. If your internal cognitive system encourages sharing, you can engineer a feedback loop of happiness, which will help you generate even more ideas in return. However, daily decisions for most adults are quite low in creative productivity, if only because they’ve switched off their sharing paths. People generally like to share what they create, but in a culture that tells them to be protective of their ideas, people start to believe in the danger of sharing. Then Sharism will be degraded in their mind and not encouraged in their society. But since the brain, and society, is a connected system, the accumulation of these micro-attitudes, from neuron to neuron and person to person, can result in observable behavior. It is easy to tell if a person, a group, a company, a nation is oriented toward Sharism or not. For those who are not, what they defend as “cultural goods” and “intellectual property” are just excuses for the status quo of keeping a community closed. Much of their “culture” will be protected, but the net result is the direct loss of many other precious ideas, and the subsequent loss of all the potential gains of sharing. Non-sharing culture misleads us with its absolute separation of Private and Public space. It makes creative action a binary choice between public and private, open and closed. Although this gap has the potential to become a valuable creative space, concerns about privacy make this gap hard to fill. New Technologies and the Rise of Sharism Let’s track back to 1999, when there were only a few hundred pioneer bloggers around the world, and no more than ten times that many readers following each blog. Human history is always so: something important was happening, but the rest of the world hadn’t yet realized it. The shift toward easy-to-use online publishing triggered a soft revolution in just five years.
 ...generate lively and timely information.
 ...connect to each other with RSS.  ...generate lively and timely information.  ...are recording human history in a new way.  ---fill discrete gaps in human experience.