 When bloggers adjust their tone and privacy settings, they...
The key motivator of Social Media and the core spirit of Web 2.0 is a mind switch called Sharism. Sharism is also a mental practice that anyone can try, a social-psychological attitude to transform a wide and isolated world into a super-smart Social Brain. Whenever you have an intention to create, you will find it easier to generate more creative ideas if you keep the sharing process firmly in mind. However, daily decisions for most adults are quite low in creative productivity, if only because they’ve switched off their sharing paths. People generally like to share what they create, but in a culture that tells them to be protective of their ideas, people start to believe in the danger of sharing. Then Sharism will be degraded in their mind and not encouraged in their society. Sharism will be kept in her mind as a memory and an instinct. It is easy to tell if a person, a group, a company, a nation is oriented toward Sharism or not. For those who are not, what they defend as “cultural goods” and “intellectual property” are just excuses for the status quo of keeping a community closed. Much of their “culture” will be protected, but the net result is the direct loss of many other precious ideas, and the subsequent loss of all the potential gains of sharing. Non-sharing culture misleads us with its absolute separation of Private and Public space. It makes creative action a binary choice between public and private, open and closed. Although this gap has the potential to become a valuable creative space, concerns about privacy make this gap hard to fill. New Technologies and the Rise of Sharism Let’s track back to 1999, when there were only a few hundred pioneer bloggers around the world, and The shift toward easy-to-use online publishing triggered a soft revolution in just five years. People made a quick and easy transition from reading blogs, to leaving comments and taking part in online conversations, and then to the sudden realization that they should become bloggers themselves. More bloggers created more readers, and more readers made more blogs. Bloggers generate lively and timely information on the Internet, and connect to each other with RSS, hyperlinks, comments, trackbacks and quotes. The small-scale granularity of the content can fill discrete gaps in experience and thus record a new human history. Once you become a blogger, once you have accumulated so much social capital in such a small site, it’s hard to stop.
 ...are smartly expressing themselves in a way to stay out of trouble.
 ...are expanding the blogosphere.  ...are self-censoring.  ...are keeping the social context of their posts in mind.  ...are smartly expressing themselves in a way to stay out of trouble.