 How does the author appeal to readers to convince them to align themselves with Sharism?
Sharism: A Mind Revolution With the People of the World Wide Web communicating more fully and freely in Social Media while rallying a Web 2.0 content boom, the inner dynamics of such a creative explosion must be studied more closely. What motivates those who join this movement and what future will they create? The key motivator of Social Media and the core spirit of Web 2.0 is a mind switch called Sharism. Sharism suggests a re-orientation of personal values. Sharism is also a mental practice that anyone can try, a social-psychological attitude to transform a wide and isolated world into a super-smart Social Brain. Although eclipsed by the many pragmatisms of daily life, the theory of Sharism finds basis in neuroscience and its study of the working model of the human brain. Then Sharism will be degraded in their mind and not encouraged in their society. Sharism will be kept in her mind as a memory and an instinct. But since the brain, and society, is a connected system, the accumulation of these micro-attitudes, from neuron to neuron and person to person, can result in observable behavior. It is easy to tell if a person, a group, a company, a nation is oriented toward Sharism or not. It makes creative action a binary choice between public and private, open and closed. New Technologies and the Rise of Sharism Let’s track back to 1999, when there were only a few hundred pioneer bloggers around the world, and The shift toward easy-to-use online publishing triggered a soft revolution in just five years. Bloggers generate lively and timely information on the Internet, and connect to each other with RSS, hyperlinks, comments, trackbacks and quotes. The small-scale granularity of the content can fill discrete gaps in experience and thus record a new human history. But once blogs reached the tipping point, they expanded into the blogosphere. The checkbox-based privacy of Flickr may seem unfamiliar to a new user, but you can use it to toy with the mind-switches of Sharism. The rapid emergence of Social Applications that can communicate and cooperate, by allowing people to output content from one service to another, is letting users pump their memes into a pipeline-like ecosystem. This interconnectedness allows memes to travel along multiple online social networks, and potentially reach a huge audience. As a result, such a Micro-pipeline system is making Social Media a true alternative to broadcast media.
 Promising a more equitable future for all
 Promising a more equitable future for all  Discussing how prior failed inventions could have been successful if more collaborators participated  Refuting the argument that greedy corporations could manipulate the Sharist system  Associating sharing with bravery and leadership