 Why does the author describe Charles Murray as a “publicity genius”?
The Bell Curve Flattened Charles Murray is a publicity genius, and the publication of his and Richard Herrnstein's book, The Bell Curve: Intelligence and Class Structure in American Life , in the fall of 1994 was his masterpiece. The people who had galley proofs were handpicked by Murray and his publisher. Another handpicked group was flown to Washington at the expense of the American Enterprise Institute and given a weekend-long personal briefing on the book's contents by Murray himself (Herrnstein had died very recently), just before publication. Herrnstein and Murray didn't do this, so it wasn't until a full year or more after The Bell Curve was published that the leading experts on its subject had a chance to go through the underlying data with care.
 He limited access as a way to increase the allure of the book before publication.
 He sent out numerous press releases and did a press tour for this book.  He published first in academic journals to increase the book’s authority.  He limited access as a way to increase the allure of the book before publication.  He attacked critics of his book to discredit them.