 Members of western society in 1996 are _________ expletives compared to members of western society from three decades prior.
"I think there are very few rational people in this world to whom the word '[expletive]' is particularly diabolical or revolting or totally forbidden." There are a couple of credible candidates: The four-letter word for "vagina" remains off-limits in polite conversation (although that has more to do with feminism than with profanity), and the slang expression for those who engage in oral sex with males is not yet acceptable by the standards of office-meeting etiquette. What is important is that profanity served a variety of purposes for a long time in Western culture.
 less offended by
 more offended by  more creative in their use of  less offended by  less creative in their use of