record_label don't know how to be
`` Do n ' t Know How to Be '' is a song by the band God Lives Underwater . It was originally released on their album Empty in 1995 , resulting in significant airplay . The song was eventually remixed for the compilation CD DREgional Volume 1 for WDRE ( former Philadelphia radio station ) . God Lives Underwater was an industrial rock band from rural Perkiomenville , Pennsylvania ( near Philadelphia ), formed in 1993 by band members David Reilly and Jeff Turzo . God Lives Underwater was originally signed to ___MASK59___ after being discovered by Rick Rubin , who subsequently produced the band ' s first two albums . Prior to the band ' s breakup , there were two other members , Andrew McGee and Adam Kary . David Reilly ( May 5 , 1971  October 16 , 2005 ) was the singer and songwriting / production partner in the electro - rock band God Lives Underwater ( GLU ), signed by Rick Rubin to ___MASK59___ in 1993 . Frederick Jay " Rick " Rubin ( born March 10 , 1963 ) is an American ___MASK21___ producer and former co - president of Columbia Records . Along with Russell Simmons , Rubin is the co - founder of Def Jam Records and also established ___MASK59___ . With the Beastie Boys , LL Cool J , Public Enemy , and Run  D . M . C ., Rubin helped popularize hip hop music . Jeff Turzo , as singer / programming and songwriting / production partner in the electro - rock band God Lives Underwater ( GLU ), spent the better part of the 1990s as a producer and touring artist , first signed by Rick Rubin to ___MASK59___ in 1993 . Industrial rock is a musical genre that fuses industrial music and specific rock subgenres , not to be confused with industrial metal . The early fusions of industrial music and rock were practiced by a handful of post - punk groups , including Chrome , ___MASK6___ , Swans , Foetus , and Big Black . Artists such as Nine Inch Nails and Marilyn Manson propelled the genre to mainstream status .