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shareowner return performance graph the following performance graph and related information shall not be deemed 201csoliciting material 201d or to be 201cfiled 201d with the sec , nor shall such information be incorporated by reference into any future filing under the securities act of 1933 or securities exchange act of 1934 , each as amended , except to the extent that the company specifically incorporates such information by reference into such filing . the following graph shows a five year comparison of cumulative total shareowners 2019 returns for our class b common stock , the standard & poor 2019s 500 index , and the dow jones transportation average . the comparison of the total cumulative return on investment , which is the change in the quarterly stock price plus reinvested dividends for each of the quarterly periods , assumes that $ 100 was invested on december 31 , 2007 in the standard & poor 2019s 500 index , the dow jones transportation average , and our class b common stock. .
what is the roi of an investment in ups from 2008 to 2009?
the united parcel service inc . of 12/31/2007 is $ 100.00 ; the united parcel service inc . of 12/31/2008 is $ 80.20 ; the united parcel service inc . of 12/31/2009 is $ 86.42 ; the united parcel service inc . of 12/31/2010 is $ 112.60 ; the united parcel service inc . of 12/31/2011 is $ 116.97 ; the united parcel service inc . of 12/31/2012 is $ 121.46 ;
12/31/2007 12/31/2008 12/31/2009 12/31/2010 12/31/2011 12/31/2012
united parcel service inc . $ 100.00 $ 80.20 $ 86.42 $ 112.60 $ 116.97 $ 121.46
standard & poor 2019s 500 index $ 100.00 $ 63.00 $ 79.67 $ 91.68 $ 93.61 $ 108.59
dow jones transportation average $ 100.00 $ 78.58 $ 93.19 $ 118.14 $ 118.15 $ 127.07