"Sanuki Wagyu" are raised on olives.
Sanuki is the former name of Kagawa. Farmers in Kagawa began growing olives over 100 years ago, when Shodoshima island became the site of the first successful olive cultivation in Japan. "Sanuki Wagyu" has been raised in the warm Seto Inland Sea region for many years. This high-quality Sanuki Olive beef was created through the fusion of two historic industries; a combination completely unique to Kagawa.The olive is a symbol of Kagawa. "Olive Beef" is produced using cattle bred in Kagawa and fed on the remains of pressed olives.
That's what makes it "Olive Beef".
The phenomenal flavour of "Olive Beef" represents the culmination of history,
technology and nature. But how was this unique product created?
Chapter 1The History of Olives
The birthplace of olive cultivation in Japan
In 1908, Japan conducted its first olive test cultivations. Imported olive saplings were planted at three locations. Shodoshima island in Kagawa was the only location at which the saplings took root. From that point on, Shodoshima was known as the birthplace of olive cultivation in Japan.
Chapter 2The History of "Sanuki Wagyu"
Nurtured in the mild climate of the Seto Inland Sea
Cattle farming has a long history in Kagawa, stretching back to the year 700. In 1882, Shodoshima became the first place in Japan to start fattening beef. In the early 1900s, Kagawa-made beef was highly regarded by people in Kyoto, Osaka and Kobe, who affectionately called it "Sanuki Wagyu". Unwavering efforts and a favourable climate have contributed to the development of fattening technology. The production of high-quality "Sanuki Wagyu" is grounded in knowledge and skill.
The Latest ChapterThe Creation of "Olive Beef"
A variety of Japanese Sanuki Olive Beef completely unique to Kagawa,
representing the amalgamation two historic industries
"Olive beef" is produced exclusively on Shodoshima island, in Kagawa Prefecture. The olive tree is a symbol of Kagawa. On Shodoshima, farmers who are specialists in fattening have created cattle feed from the parts of olives that are usually discarded after pressing. "Sanuki wagyu" is a product of olives and the mild climate of the Seto Inland Sea. "Olive Beef" is a premium Sanuki Olive Beef, made only in Kagawa.
The Secret of Olive Feed
Cattle will not eat the olives after pressing. It was discovered that olives can be used as cattle feed only when a caramel scent is produced by the sugar content of the olives when they are dried.
The Secret of Taste
Olives are known to contain abundant oleic acid. We aim to improve the quality and taste of Sanuki Olive Beef by feeding the WAGYU the remains of the pressed olives.