Automotive head-up displays (HUDs), systems that transparently project critical vehicle information into the driver's field of vision, were developed originally for military aviation use, with the origin of the name stemming from a pilot being able to view information with his or her head positioned "up" and looking forward, rather than positioned "down" to look at the cockpit gauges and instruments. The HUD projects and superimposes data in the pilot's natural field of view (FOV), providing the added benefit of eliminating the pilot's need to refocus when switching between the outside view and the instruments, which can impact reaction time, efficiency, and safety, particularly in combat situations.
In cars, the main concern is distracted driving, or the act of taking the driver's attention away from the road. According to the National Highway Transportation Safety Administration, distracted driving claimed 3,142 lives in 2019, the most recent year for which statistics have been published. Looking away from the road for even five seconds at a speed of 55 mph is the equivalent of driving the length of a football field with one's eyes closed.
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