Verbal communication represents just a small percentage of winning the sale and dealing with clients in business. The rest is to have adequate non-verbal skills and to know how and when to use them properly. More than voice or even words, non-verbal communication actually takes people in to what is on other people’s minds. Sometimes although our voice and words are under control, our body language, including the tiniest facial expressions, movements and gestures can give our true thoughts and feelings about something. Non-verbal communication is the most powerful form of communication; Non-verbal communication is a type of communication that employs gestures and body language.
Studies have proved that non-verbal communication represents a huge area of human communication which is 55%, 38% is vocal (volume, pitch, rhythm) and 7% is verbal (words) it is important in itself, it doesn’t merely help in the communication process. (Drucker, 2005) suggested that “The most important thing in communication is hearing what isn't said.” In the year 1999, British comedian Eddie Izzard stood on stage in San Francisco and commented on national anthem. Although he was just going for a laugh, his routine was based in truth. He was saying that actually even if a person is lost in the middle of song, it does not matter is he/she singing it with the usage of the right words or not. It’s important to figure out how to make it look like singing it correctly because “All that people care about is the look.” (Izzard, 1999). Non-verbal communication helps us to express ourselves better. In business meetings even before a word is said, the receiver, the opposite side, observes the body gestures and facial expressions of the speaker, with the purpose of trying to make sense of all these symbolic messages. All messages can be communicated and understood through gestures; body language or posture; facial expression, eye contact; or through objects of communication as dress code,...
Please join StudyMode to read the full document