Green Film Making
Filmmaking starts well before an actor steps in front of the camera. It begins by selecting a story, assembling a production team, choosing locations, designing the sets and eventually shooting. Embracing sustainability also starts at the beginning, and one of Sony Pictures’ four main goals includes green filmmaking. Sony Pictures implements its "Best Practice Green Production Guide" in all of its motion pictures. In addition, green filmmaking reaches onto the screen to what the audience can see, feel, and hear. Therefore, our productions strive to incorporate dialogue, relevant environmentally conscious props, behaviors and/or products whenever possible.
In fall 2011, Sony Pictures was recognized by the Environmental Media Association with EMA Green Seal Awards for environmental production practices on the following 6 films, for a total of 18 feature films since 2010 earning the EMA Green Seal:
- 21 Jump Street
- The Girl with the Dragon Tattoo
- Jack and Jill
- Premium Rush