July is typically the hottest and most oppressive month on the calendar in the United States. This year is certainly no exception as drought conditions continue to spread across the country and temperature records shatter seemingly by the hour.
Not surprisingly, July also represents the peak month for water use in the US in any given year. That’s why the Irrigation Association has declared July “Smart Irrigation Month.”
Smart Irrigation Month was first launched in 2005 and is designed to educate homeowners, businesses, and growers about simple ways to save money and water. If you’re familiar with Aquatrols in any way, you know this falls right in line with our mission statement.
In recent years, our soil surfactants have shown potential for vast water savings in the turf, ornamental, and agricultural industries. And, as evidenced by this quote from our founder, conservation has been at the core of our message for quite some time.
For the rest of this month and beyond, we will continue to tout the water saving potential of our products and do all we can to educate farmers, greenhouse growers, and golf Superintendents about intelligent use of their water supplies.
How can you help? Educate yourself. Read up on the issue of water scarcity. Take a few minutes to calculate your daily water usage to see where you can cut back at home. Then spread the message to your friends and family. You can also join in the conversation on Twitter by following along with the #SIM hashtag.
It doesn’t take much to pitch in!