From the beginning of lapel pins to the use of them today, the original intention for its creation did not lessen. Many still use these pins for what it were used years ago. The military still utilize brass pins with unit numbers on their soldiers. They are still made for nationalism and patriotism. There may not be a World War anymore, but local battles are being fought for everyday. Commendable soldiers are still being recognized and fallen heroes are still awarded with valor. Loved ones still accept these awards and honor their loved ones with it.
As these pins expanded into the whole world, people came up for more ways to use them.
No matter where someone is from, pins are being used. Every individual encounters the use of these pins, even in earlier days of their lives.
In Grade School and High schools lapel pins, are quite popular, although they aren’t exactly used on lapels. They are used as embellishment on bags and clothes. Their pins show printed photos of their adored music bands or basketball players. On Election Day, students use promotional pins in order to propagate their campaign or party. Voters, to show their support for their chosen officer wear the pins. Pins are also worn in school organizations such as Purple Hearts Club or Science club. This distinguishes which organization a student is part of.
In college, students do not outgrow the lapel pins. They are still used during school elections and on national sport games. In basketball or pep squad competitions, students from different schools show their support for their players by wearing these pins on their shirts or hats.
Fraternities and sororities also wear these pins. The pins symbolize their membership, loyalty and commitment.
For professionals, lapel pins are used for their support to their company. They may still be embellishments or simply attachments to secure their belongings. These career-minded people do not only wear the pins, they may also sell them. Companies who manufacture pins sell their products to institutions, which then profit from them.
Today, technology has evolved and people rely more and more with it. Workstations and big corporations use Internet connection and emails to communicate with their partners and clients. Celphones became a necessity that cannot be left at home. They are needed for emergency calls and important business ones. Daily tasks became easier to do because of invented appliances that do most of the work.
Gamers adore the updated play stations or PSPs.
Nevertheless, businessmen and women were not disheartened by the change of times; instead they used this evolution to their advantage.
In selling pins, they use social networking sites for advertising. In this digital world, most of the planet’s population is connected to not just one but many social media sites. They were created for connecting with long distance loved ones or friends. Another reason is for socializing or meeting new people. With this, sellers implemented their products on these sites and endorsed them through word of mouth from former customers or by sharing through each user’s account pages. With this method, they are able to search these promoted items and are able to purchase them.
Shopping has been made easier with the Internet. Consumers are advised to log in with their account, look over the gallery and with just a click of their mouse, they can purchase them, directly billed to the buyer’s credit card. Most products are shipped to the buyer’s home. Some businesses even give out discounts. They even let customers customize or personalize their pins. The sellers will come up with any means just to attract customers.
This type of business profits not just by one buyer but also by other companies who wish to sell their products, they are called resellers. It is a network of buyers and consumers that make this business so successful. This is the main point of the survival of lapel pins throughout the times and they will definitely still be used for many generations.