Martin Luther King Jr.
- He first became prominent in 1955 organizing a boycott of the transit system over the jailing of Rosa Park's (the company went bankrupt)
- Becomes the unofficial leader of the black protest movement
- Advocated peaceful demonstrations
- Blacks saw their cause gaining sympathy when they were shown to be beaten by the police on T.V.
- Made famous, "I have a dream" speech in Washington in 1963
- Awarded Nobel Peace Prize in 1967
- Assassinated in 1968