Probably the smartest person in the world was Einstein – but did you know he made choices to become an idea generator. Those choices became familiar habits to him, and he used them frequently to generate an abundant amount of ideas – some of which were so great that they have remained with us and shaped our world view several years after his death.
Did you know that Einstein’s brain was preserved for study after his death? That’s a measure of astounding impact on the world, if nothing else!
Despite this, Einstein wasn’t some sour, unapproachable dull guy who collected butterflies. (Nothing wrong with that… just Einstein didn’t do it)
Einstein, the man who we generally think of when we think of the word “Genius” was a playful person, who loved nothing better than to make a few jokes.
He believed in brainstorming – He knew that brainstorming ideas was essential to productivity.
An avid reader, Einstein insisted that to raise intelligent children, they should have as many fairy stories read to them as possible.
He also believed in spending time thinking about what you is important to you. And that speaks to a target market – if you need to generate ideas and create products or services in business, it sure helps if you are part of your own target market.
Perhaps it’s in daydreaming and reading that we create a larger pool of experiences which we can draw from.
By opening our minds to greater ranges of travel and experience through books, movies and daydreams, we can conceive of ideas that may otherwise have remained outside of our grasp.
So… dare to dream! Dare to think outside the box! Remember – electricity was only an idea, until it became a reality. Every great invention or business started with an idea!