Mass Communication 220
Number of Credits: 3
Length of Course: 14 weeks
Classroom Hours per Week: 4
Corequisite: English 100
Text: There is no text for this course. Students will receive weekly readings
This course explores the origins and development of television as a mass medium and cultural form, the variety of critical reponses it has generated, and the basic debates and critical frameworks that structure tevelesion studies. How television is viewed by producers, advertisers, and viewers, and critical television viewing and interpretation skills will be discussed.
The phenomenon of television is considered by many to be one of the defining social, political and cultural features of the 20th century. It has had a profound effect on domestic and public life and on our personal and collective senses of time. It has contributed in fundamental ways to our experience of ourselves and our society. Many consider television to be the ultimate machine of post-war mass consumer culture.
|Week 2, 3, 4||
Origin and History of Broadcast Television in America and Europe.
|Weeks 6, 7, 8||
The Effects of Television
|Weeks 9, 10 & 11||
Television Structures & Forms; Critical Viewing Strategies
|Weeks 12 & 13||
The End of Television
|Two Mid-term Exams (Weeks 5 & 9)||20% each|
|In Class Presentation||20%|
Jean Hebert, B.A. (British Columbia), M.A. (Simon Fraser)aser)
Ian Chunn, B.A., M.A. (Toronto), B.Ed. (British Columbia)
Transferability: see www.bctransferguide.ca