Returning rum to Louisbourg
The Fortress of Louisbourg was founded in 1713 by the French, and over the following decades it developed into a thriving centre for fishing and trade. Fortified against the threat of British invasion, Louisbourg was besieged twice before finally being destroyed in the 1760s.
During its heyday in the eighteenth century, Louisbourg was among North America’s busiest seaports. Rum was eagerly traded within the fortress walls in exchange for local fish and lumber. Brought ashore in large oak casks and rolled into the ledgers, the rum was enjoyed by locals and re-exported to colonies in New England and Canada.
Thanks to the efforts of Parks Canada the Fortress of Louisbourg has been partially restored to its former glory. And because of the work of the Fortress Louisbourg Association and Parks Canada you can now discover more than a dozen buildings populated with “animators” wearing authentic period clothing, eat a traditional eighteenth century meal, and for the first time since its prime, smell and taste rum that’s been aged within Louisbourg’s stone walls.
We’re proud to mature our rum in Louisbourg’s Magasin du Roi and let the Fortress’ extreme seaside climate impart a distinct character. We invite you to visit this living history site, taste our premium rum, and discover how integral rum was to the lives of Louisbourg’s inhabitants.