Author: Michael TraberEditor(s): Michael TraberPublisher: ISPCKYear: 2003Language: EnglishPages: 200ISBN/UPC (if available): 8172147538
The word globalization usually evokes strong, mostly negative, emotions. Yet it has brought us cable television and the internet-with a myriad of programmes and services-which have captured the imagination of urban youth.What is the real meaning of globalization? And which roles do the mass media of communication play in this worldwide process? Are globalised media the forerunners of a global market dominated by some Western powers? Can we stop globalization, and if so how? These are some of the questions, which this book explores. Its contributors present different but balanced views on one of the most crucial issues of our time and place.
AcknowledgementsIntroductionPART 1: THEORETICAL PERSPECTIVESCulture as Emergent: Form, Medium and Resistance of Power in History: A Re-examination of ConceptsResistance and Adoption in India’s Cultural History Globalization, Global Media and the Struggle for a Just World OrderGlobalization and Technology: Two sides of the Same CoinPART II: GLOBALISATION OF THE AUDIOVISUAL MEDIAHindi Cinema in the Globalised Age: From Bollywood to HollywoodImpact of Television on Indian Cultural Values: Questioning the AssumptionsLook for the Real Culprit: In Defence of Television PART III: THE CONSTRUCTION OF SOCIAL IMAGINATIONSMedia, Migration and Imagined Locations Interrogating the Discourse on Globalization and Culture: A Dalit PerspectiveImagining and Imagining religious Symbolism in Mass MediaConclusion: What is at Stake?Index