A mind map is a diagram used to represent words, ideas, tasks, or other items linked to and arranged around a central key word or idea. Mind maps are used to generate, visualize, structure, and classify ideas, and as an aid in study, organization, problem solving, decision making, and writing.
The elements of a given mind map are arranged intuitively according to the importance of the concepts, and are classified into groupings, branches, or areas, with the goal of representing semantic or other connections between portions of information. Mind maps may also aid recall of existing memories.
Mind mapping is fast becoming mainstream, with millions of people using the process daily for varying tasks. Our audience is anyone 10 to 40 year olds - in all walks of life, who would use a mind mapping application for many different activities, including, but not limited to
Visual data storage
Project planning & management
Our goal therefore is to sell as many licenses of the product as possible, while at the same time conveying a fun, unique image, whilst still being able to appeal to the corporate market.