Individuals thinking about how to become more persuasive at work can use strategies shown to increase the acceptance of new ideas. Many people think logic and data are the top tools to persuade others at work; however, a study by Jay Conger, a professor who studies organizational behavior, documented actions needed to be persuasive. Professor Conger also commented that the rise in global electronic communication has increased the need to provide details and explanations when requesting action from coworkers.
Coworkers must trust the individual making recommendations before they will support new proposals. Establishing a relationship with work colleagues and proving expertise in relevant areas helps establish credibility. Coworkers tend to consider an individual's past successes when determining whether to back new initiatives. Individuals with a reputation for being trustworthy and fair are often successful in persuading others to accept new ideas.
To persuade others to support an idea, investigate the benefits to potential supporters before presenting it. During meetings and conversations, listen carefully to understand the challenges other groups or departments face, and frame the idea in a way that highlights how it can benefit them. If necessary, modify implementation plans so the initiative will appeal to more potential supporters.
Drab presentations using data alone will not be persuasive. Many people do not picture the connection between current problems and the information in reports and analysis. In addition to presenting facts, add some real-life stories to illustrate the benefits of the proposal. These examples will help make the proposed solution appeal to the listeners.
One key to using emotion to influence others is to express your own commitment to the proposed idea. Be careful not to overdo the emotion, however, because this could adversely affect the message. It is also vital to gauge the probable emotional response of others. During conversations with coworkers, ask about potential reactions. Look back on your experience with past responses to weigh the receptiveness of coworkers.
Incorporating these tools when thinking about how to increase persuasion skills can help win support for new ideas and programs. It is also important to consider the need for compromise. Finally, realize that increasing the ability to persuade others is not a one-time effort. It is often necessary to seek input from others about a proposal and make necessary modifications before presenting it again for final approval.
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