Published: 06 April 2022
Sustainable business is a key objective of organizations. Executive leaders must use conscious principles — rules that are radically responsible, self-aware, deliberate and adaptive — in leadership, and through behaviors and relationships with employees, to advance sustainability goals.
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Sustainable business is a strategy that incorporates environmental, social and corporate governance factors into decision making.
Conscious principles are rules or guidelines that are radically responsible, self-aware, deliberate and adaptive. They provide clear direction on the organization’s goal.
Executive leaders that define and implement sustainability-focused conscious principles through their leadership, talent and culture, increase the likelihood of achieving their sustainability goals.
Executive leaders focused on ambitious business sustainability goals should:
Craft sustainable, conscious leadership principles by questioning and generating an understanding of what leadership is in the context of sustainability. Advocate relational and inclusive behaviors, and anticipate and adapt to change.
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