Will you like a world without colors? At times, we can’t even imagine the answer to this question because we are used to its presence. Colors are entrenched in our existence in this world and designers plus marketers know its significance. Thus they use colors to grab attention of their target market.
This said, “color coordination” is valued, so much so that it is considered an “art”. The challenging bit is: how to choose an array of colors that work together in creating brand stationery and its marketing material; as well as its meanings.
This infographic shares how “the art of color coordination” is practiced by the British and American designers. It will help you analyze the techniques these countries use for developing color schemes using online color palette generators, color wheel, and image color picking tools.
The United Kingdom and United States are often compared when it comes to understanding and evaluating the creative industry. They are icons of inspiration because
a) their design industry is thriving;
b) their designers are well-trained;
c) they are the trend-setters; and
d) they deliver brand messages in the same language.
The new debate which has spawned from such comparisons is whether or not UK color coordination is better than USA’s. Many may think that it all depends on preferences, but there is more to combining colors. To find this out, read the infographic that explains the difference between the color matching methods used by the two creative nations.
Check out this infographic now to disclose who is better than whom.
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