The tourism sector is a significant contributor to the Scottish economy and plays a vital role in wider economic prosperity. The value of the Scottish tourism sector to the wider economy, in 2020, is estimated to be around £10.5 billion and employing around 218,000 people (Scottish Government). For many rural areas of Scotland, particularly across the Highlands and Islands, tourism makes a substantial contribution to economic activity, employment, and livelihoods. Agri-tourism is a key growth area providing agricultural and rural based experiences to visitors looking to connect with farming, food production, and the environment.
This factsheet provides an introduction into agritourism.
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