What did Kim Kardashian say about KKW Beauty?
KIM Kardashian continues to make strides as an entrepreneur. She recently made and announcement about her beauty line KKW Beauty. Following her divorce from Kanye West, fashion icon, Kim Kardashian, 40, announced she would be shutting down her beauty line to start a new brand. On July 6, 2021, Kardashian released an official statement on Instagram about the rebranding of her company. On August 1st at midnight we will be shutting down the KKWBeauty.com site so that we can come back to you under a completely new brand with new formulas that are more modern, innovative and packaged in an elevated and sustainable new look, she said. 4 Kardashian released a statement about KKW Beauty on July 6, 2021 Credit: Instagram  Im excited to continue to develop and expand my product range and for you to finally be able to experience it the way that I have always envisioned." "Thank you so much for being on this incredible journey with me, and I promise we won't be gone for too long," Kardashian concluded. Products on her website are now being put on sale from 20-75% off. Launched in 2017, KKW Beauty is a makeup company founded by Kardashian. KKW, standing for Kim Kardashian West, broke the internet back in 2017 when it made an estimated $14.4 million in sales within minutes of its launch. The company sells everything from perfume and eyeshadow pallets, to lipstick and concealer. Along with her beauty line, Kardashian also owns a clothing company called SKIMS. On June 28, 2021, it was announced that her line will be the official underwear of the U.S. Olympic Team. I am honored to announce that @SKIMS is designing the official team USA undergarments, pajamas and lounge wear for the athletes this year in Tokyo and the same pieces will be available in a capsule collection at SKIMS.COM, Kardashian said in a tweet. Her company will provide clothing products from tank tops and sports bras, to boxers for American athletes. It is "full-circle" moment for Kardashian as her step-father, Caitlyn Jenner, was once an Olympic athlete. "Ever since I was 10 years old, Ive heard every single detail about the Olympics from my stepdad. As I would watch the athletes compete, I would grow to understand the dedication and honor being a part of the Olympics embodied," Kardashian said on Instagram following the announcement. "I traveled w my stepdad and family to all different cities for the Olympic trials, the Olympics and track meets of @caitlynjenners and at every stop I would buy an Olympic t-shirt as a souvenir."