# Pokémon-shaped Cheeto sells at auction for $87,840

## 'Cheetozard' became social media sensation in 2024, says auction house

A Cheeto shaped like a character from Pokémon has sold at auction for $87,840.

The New Jersey-based Goldin auction house listed the snack as sold on Sunday.

"Presented is a 3-inch-long Flamin' Hot Cheeto in the shape of the Pokémon Charizard, affixed to a customized Pokémon card and encapsulated in a clear card storage box," the auction's description states.



The starting bid on Feb. 10 was in the amount of $250.

The winning bid was $72,000, plus a buyer's premium.

Dave Amerman, head of consignment at Goldin, told Fox News Digital that the auction house "specializes in rare and one-of-a-kind collectibles, and the Cheetozard is exactly this."



Pokémon are fictional species of collectible monsters with unique designs, skills and powers.

The Pokémon universe was conceived by Japanese video game creator Satoshi Tajiri in 1989.



Cheetos are a  snack that was introduced in 1948.



The Pokémon franchise originated as a role-playing game.

It has since gone on to spawn trading cards, video games, animated series and movies.



Cheetos are a  snack that was introduced in 1948.



_The Associated Press contributed to this report._

Peter Burke is a lifestyle editor with Fox News Digital.
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