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Gas Cars in 10 Years: Will Gas Cars Become Obsolete?
The ever-growing presence of electric vehicles in today’s automobile industry brings forth a question about the longevity of gas-powered vehicles. This is the article for you if you’ve been wondering, Will gas cars become obsolete? and, When will gas cars become obsolete?
In this article, we take a look at whether or not gas cars will become obsolete in 10 years. With an increasingly environmentally-conscious consumer base, the fight between zero-emission vehicles, diesel vehicles, and other combustion vehicles will have a big impact on the current traditional fossil fuel-based automobile industry. This might be even more the case with autonomous vehicles.
What Are Gas Cars?
Gas cars are vehicles that use gasoline, petrol, or diesel as their fuel. Gas vehicles are the conventional vehicles that dominate the auto industry. These types of cars use a gasoline fueling model and work using an internal combustion engine. Internal combustion engine vehicles range from pickup trucks to light-duty vehicles, sedans, SUVs, and hatchbacks.
Currently, the gas-powered car sector is larger than that of diesel vehicles and electric vehicles. However, sustainability and climate change initiatives in recent years have led to a rise in the production of electric and hybrid vehicles. According to the US Department of Energy, electric vehicles sales increased by 1.4 percent in 2019 and 1.7 percent in 2020.
Will Gas Cars Be Replaced by Future Technology?
Maybe. The answer isn’t simple and relies on the success of current global and governmental climate change initiatives. Gasoline engines are responsible for releasing harmful pollutants such as carbon monoxide leading to further deterioration of our air quality.
However, gas cars and diesel cars still hold the title of the conventional car across the global auto market, especially outside of North America. However, there are a few factors indicating a potential takeover.
Electric Vehicle Sales and Production Are On the Rise
The global sale and production of electric models of cars are rapidly on the rise. Tesla’s electric cars have led this game-changing evolution across the automobile industry. According to Statista’s Tesla Deliveries report, their deliveries have increased from 79,500 units in 2016 to 935,950 units in 2021, a close to 1,200 percent increase over five years.
This data is also reflected by the production of electric vehicles across almost all brands. Today, major automakers such as Mercedes, Ford, General Motors, Honda, BMW, and Mazda all have fully electric or hybrid vehicles. The rise of electric vehicles sales means an increase in popularity, which has a direct impact on the gas car industry.
Depleting World Oil Reserves
The simple fact is that oil is not a renewable energy source and that global oil reserves are being depleted rather quickly, this, naturally, directly impacts the gasoline car and fuel economy. According to BP’s 2020 statistical review of the world’s oil energy, global oil production has fallen by 6.6 million barrels per day since 2009 and reserves went down by two billion barrels in 2020.
This is a cyclical process. The depletion of the fuel source forces the automobile industry to adapt to newer alternatives. This sends the production and sale of electric and hybrid cars up, which means less need for oil to power cars which, in turn, leads to the production of less oil.
Global Governmental Sustainable Initiatives
Whether it’s Norway’s ambitious goal of a 100 percent ban on gas cars sales by 2025 or India’s plan to transform two-thirds of new vehicles into electric cars, many countries have pledged their efforts towards sustainability. This global movement toward sustainability acts as a prominent reason gas cars could become obsolete in the near future.
Jobs of Automotive Mechanics Are Stagnant
Another reason gas cars may become obsolete is that career projections for automotive technicians and mechanics are stagnant. According to the Bureau of Labor Statistics, the job outlook for automotive technicians and mechanics is projected to grow by zero percent between 2020 to 2030.
As the car industry advances into more electric production, the jobs for electric automobile mechanics will rise. If you’re studying or already have a career in automotive repair, you may want to realign the focus of your studies or adapt your skills to match the current industry demands.
Cheaper Maintenance Cost and Government Incentives
The composition of electric vehicles, with fewer mechanical parts than gas cars, makes their maintenance cost relatively cheaper. Pairing that with government tax credit incentives and financial rewards increases the appeal of purchasing an electric vehicle.
Technologies and Trends That Could Make Gas Cars Obsolete
There are a wide variety of new technologies and trends that could potentially make gas cars obsolete. Below are the top three upcoming vehicle technologies that could severely affect the production of gas-powered vehicles.
Hydrogen Fuel Cell Electric Vehicles
Along with traditional electrical vehicles, the manufacturing of hydrogen fuel cell electric vehicles is a trend that could potentially impact the gas car industry. These cars use hydrogen, a much less polluting gas, for their internal engine combustion.
This is higher on the sustainability index and is on par with the global green movement. Hydrogen fuel cell-powered vehicles are usually also eligible for tax incentives related to sustainability. If you are pursuing a degree in sustainable engineering, this technology also creates more jobs for environmental engineering degree holders.
Electric Vehicles and Hybrid Vehicles Technology
Electric vehicles and hybrid vehicles are currently the biggest threat to gas-powered cars. These technologies use batteries, plugins, or hybrid power sources that are currently considered to be more sustainable and environmentally friendly. Owning a Tesla or another electric vehicle is also becoming a symbol of social status, which acts as an additional threat to gas car sales.
Wireless Electric Vehicle Charging
Charging an electric car is already significantly less expensive than refilling a gas-powered car. The inception of electric vehicles and car charging stations has brought along with it wireless electric car charging technology similar to the technology used to wirelessly charge phones. Having a wireless charger for your car is a convenient and attractive option for potential buyers.
When Will Gas Cars Become Obsolete?
The increasing popularity, sale, and production of electric and hybrid cars could potentially make gas cars obsolete in the next 10 to 15 years. This projection is also reflected by global governmental efforts to reduce and ban fuel-based cars by the year 2030. This does not mean, however, that the gas-fuel car industry will entirely be eliminated. Rather, it’ll evolve and reduce.
What This Means for Businesses
The eventual phasing out and obsoletion of gas cars will impact many businesses and professions. The fuel-based car industry currently dominates the automobile industry and is worth billions of dollars. However, the rapid growth of electric vehicle manufacturing is on track to decrease the industry’s revenue.
Change in Supply Chain and Production Resources
The biggest threat to gas cars is that the production and sale of electric vehicles are reaching originally fuel-based car manufacturers. These businesses now need to source lithium batteries, hydrogen cell tanks, and other electric car parts, which might affect their supply chain and the procurement of resources. Businesses will need to adapt and procure these raw materials from new suppliers.
Improved Environmental Credentials and Potential Cost Reduction
A shift towards electric and more sustainable automobile technologies over fuel-based vehicles will enable businesses to be on par with global environmental initiatives. Depending on the country’s sustainability regulations, businesses might receive tax breaks that could not only reduce operational costs, but also help with advertising their new vehicles by appealing to the general public.
Enhanced Overall Reputation
Working towards planet protection and sustainability will enhance the overall reputation of businesses. This may translate to rebranding and marketing strategies for and increase revenues.
Transformation of Automobile Professions
Businesses will also be impacted by the employment requirement for automotive-related professions. If your skills are primarily related to the gas car industry, you may want to start looking into opportunities for further training or consider a career change to adapt to the industry’s needs. You may find a new calling by exploring the highest-paying careers for mechanics.
Do Gas Cars Have a Future?
No. The future of gas cars isn’t looking good, with many international governments planning to eliminate them entirely. Despite this, not all governments and countries have the ability to switch entirely, so the future of gas cars is more transformative and headed towards a more sustainable trajectory than heading towards complete obsolescence.
Businesses have been integrating electric vehicles and hybrid models into their products to keep up with the changing times. Despite this, electric car technologies aren’t as prevalent or currently realistic for many parts of the world. To keep up with the changing industry, professionals will need to adapt and acquire more technology and electrical-based skills.
Will Gas Cars Become Obsolete? FAQ
Yes, the current gas cars industry is diminishing due to a range of industry transformations and governmental policies which are directly impacting its longevity. The rising popularity of electric vehicles, as well as international efforts to eliminate gas cars, has led to this.
The future for gas-powered cars isn’t a bright one and several national governments have pledged to eliminate or drastically reduce the production and sales of gas-powered cars by the year 2035.
Gas-powered cars are one of the biggest contributors to greenhouse gas emissions and air pollutants. Producing and driving gas-powered cars releases toxic pollutants including carbon monoxide, methane, and nitrous oxide into the air.
Yes, electric cars are more sustainable, making them better than gas cars. However, the acquisition of lithium batteries and the overall manufacturing process does not make electric cars perfect.


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Style Birmingham was front row when Harvey Nichols unveiled its winter collections
Birmingham’s best dressed were certainly out in force at the Harvey Nichols A/W14 Fashion Show. Stylish guests enjoyed an evening of the very latest trends at the event, which was staged in The Mailbox car park. The unusual venue proved a striking backdrop to the most sought-after pieces from the likes of Saint Laurent, Christopher Kane, Versace, Dries Van Noten, Jil Sander, Lanvin, Prabal Gurang, Kenzo, and Valentino.
The event sold out in a matter of days and those lucky enough to get a ticket were treated to a Champagne reception and car park catwalk before the chance to shop the exclusive looks in store. There was also an after-show party hosted by Nuage 25 at Marco Pierre White’s restaurant.
The show, sponsored by luxury car brand Lexus, definitely whetted the appetite when it comes to what can be expected when the new Harvey Nichols opens its doors at the Mailbox next year.
“It is events like this that confirm us as the leaders in fashion in the region,” explained Richard Vickery, General Manager of Harvey Nichols Birmingham. “We opted for the unorthodox venue because we think it summed up exactly what we are about – we continue to push the boundaries, whether that’s introducing our customers to the very latest fashion talent or the cutting edge design of our new store.”
Hair on the night was styled by Paul Jones, makeup was created by the team at SpaceNK and nails were by Shavata Studio. Styling was by Rachel Story.

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Although The Pro’s Closet has been around since 2006, the company hit its stride within the past two years and is taking investors with it on its journey.
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The Boulder, Colorado-based company touts itself as “the largest and most trusted brand in pre-owned cycling,” specializing in premium bicycles with an average price tag of $3,200, TPC founder and CEO Nick Martin told Crunchbase News.
“We are the biggest bike shop you’ve never heard of, and we are changing the way the world buys and sells bikes,” he said.
TPC raised $12 million in strategic funding, led by Foundry Group and Edison Partners, to give it a total investment to date of more than $27 million. Ridgeline Ventures and existing private investors also joined the round.
Ryan Ziegler, an avid cycler and general partner at Edison Partners, said in an interview that he learned about TPC when he was in the market for a new bicycle.
“They solved a wonderful issue: offering bikes at a lower price with a brand promise,” Ziegler added. “Pre-owned merchandise is doing well in multiple industries, such as the fashion industry. Nick has built massive scalability to profit with little capital, so we saw this as an interesting opportunity.”
Martin called the raise a Series A-2, having raised funds in both 2016 and 2017. Prior to the most recent raise, the company expanded into a second warehouse and was focused on marketing, brand awareness and building its inventory.
The company has seen more than 130 percent year over year in topline revenue growth and expects similar growth in 2021, Martin said. In addition, it is selling through its inventory on average every 13 days.
As a result, the new funding will help TPC move its headquarters and operations to a 137,000-square-foot facility in Louisville, Colorado, that will give the company three times the capacity it has currently and a unique advantage in the supply chain, Martin said. It is also investing in its team, technology development and building out a new website.
“We are exploring the logistical side of our business,” he added. “One of the barriers is shipping a bike, so we are looking at having a mobile mechanic who will pick it up and ship it. We are also considering creating hubs. We also have our eyes on Europe, but we are not going there until we nail our core business in the U.S.”
Illustration: Li-Anne Dias
Stay up to date with recent funding rounds, acquisitions, and more with the Crunchbase Daily.


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Fans aren't the only ones loving the Falcons playoff run.
Businesses are cashing in and that means big things for the city.
Hotels and restaurants have always enjoyed the big boost they get from Falcons games but managers said playoff games are even bigger.
A lot of fans stay in local hotels to prolong the fun weekend and considering what's at stake, it could be one heck of a weekend.
Walter Woods is the marketing manager for the Hyatt.
"This is different. This is the first time the NFC Championship game has ever been held in Atlanta so we're seeing that level of interest. Fans are really ready for Falcons to get to the next level and we're seeing that type of interest in terms of room bookings," said Woods.
And if you stay in Atlanta, you likely eat in Atlanta too.
Sergiu Gutu works at Jalapeno Charlie's.
"We had a lot, a lot, a lot of fans coming in here," said Gutu.
Brent Gilbertson, the owner of Jalapeno Charlie's, said the increase in people means an increase in profits.
"Probably about 15-20 percent more than what we were expecting," said Gilbertson.
Jalapeno Charlie's expects even bigger crowds this weekend.
"Oh yea it's going to be crazy all weekend," said Gilbertson.
And in this case, crazy is a good thing not just for restaurants and hotels but for all of Atlanta.
According to the Atlanta Convention and Visitors Bureau the SEC Championship game had a direct economic impact of $30,640,000.
And with a historic game, and the community getting Falcon fever this weekend, it could be doing even better.
Copyright 2013 WGCL-TV (Meredith Corporation). All rights reserved.


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The era of DLCs is coming to an end
Last week, Zelda producer Eiji Aonuma revealed that "Tears of the Kingdom" will not be receiving any downloadable content (DLC). This, in itself, is s...
Last week, Zelda producer Eiji Aonuma revealed that "Tears of the Kingdom" will not be receiving any downloadable content (DLC). This, in itself, is somewhat disappointing and also signifies a broader trend: the era of games being supported by extensive DLCs appears to be drawing to a close.
That may seem dramatic, but let's take a closer look at some evidence. By examining how developers have treated expansions in the past and how they are currently handling them, I believe we can draw some conclusions about the direction in which the industry is evolving.
The previous Zelda game, Breath of the Wild, received two expansion packs. The upcoming expansion, Cyberpunk 2077: Phantom Liberty, releasing this month, is the first and only expansion that the 2020 RPG by CD Projekt Red will receive, as the company is now transitioning to developing a sequel in a new engine. In comparison, the previous open-world RPG by CDPR, The Witcher 3, also received two expansion packs.
If we want to understand why the industry's approach to DLC has changed, these two games serve as a good case study. The Witcher 3 was released in May 2015, and by the end of May 2016, both the Hearts of Stone and Blood and Wine expansions had been released. In the meantime, Cyberpunk 2077 was released in December 2020, and its first expansion will land on the digital shelves of stores in September 2023, nearly three years later. This game had a troubled development and release, but the prolongation of development cycles is influencing the entire industry.
Similarly, The Last of Us Part 2 also did not receive any DLCs, marking a change compared to its predecessor, which was supplemented with the short yet remarkable expansion, Left Behind. Instead, Naughty Dog decided to transform the originally planned multiplayer mode of the game into a standalone release. However, three years after the release of TLOU2, there is no sign of this multiplayer game. Naughty Dog has showcased concept art but no actual gameplay footage. Some reports even suggest that the future of the game is uncertain.
Cyberpunk and The Last of Us point to a part of the problem faced by DLCs in the current era of gaming: games now take an eternity to be developed. While Naughty Dog continued the Uncharted series with Uncharted: The Lost Legacy in the following year after Uncharted 4, a similar development today would likely take significantly longer. There was much discussion when the Assassin's Creed series took a two-year hiatus between Syndicate (2015) and Origins (2017), but the series is now even in a longer pause between Valhalla (2020) and Mirage (2023) without much fanfare (despite the game being marketed as shorter than previous installments).
That has simply become our expectation now. There are studios that still release a game every year or every few years, such as Insomniac and FromSoftware, but most studios require three to five years. Given these lengthy development cycles, investing time in developing a DLC may not seem worthwhile, as single-player expansions typically do not sell particularly well. Players often move on quickly to the next game, and unlike multiplayer games that receive regular updates, players are not engaged on a daily basis.
It's a pity because developers often say that they truly understand how to make a game only shortly before its completion. Historically, DLC has been an opportunity to showcase the skills that were developed during the struggle to finish the main game. When DLC disappears, these skills also wither away.


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It’s the sound of marketers across the country cheering for yet another strong quarter in the world of e-commerce. Online revenue was up 8.6% in the first quarter of 2016 compared to the previous year. Online orders increased 7% and Average Order Value (AOV) was up 1.5%, indicating a less promotionally-driven quarter.
Mobile shopping continued to grow with nearly 30% of orders being placed on mobile phones (19.9%) and tablets (9.9%).
Of those purchases made on mobile devices, 24.5% were placed on devices running Google’s Android operating system and 75.2% were made on devices running Apple’s iOS.
Search was still the primary marketing channel driving online sales; organic search brought in 21.8% of orders while paid search made up 20%. Email marketers will be pleased to hear that their efforts paid off big in Q1 – 18.4% of purchases were driven by email, up from 15.5% during the same timeframe in 2015.
Check in for monthly e-commerce stats and analysis at custora.com/pulse. To keep up with the latest industry analysis, interviews with e-commerce pros, and meaningful case studies, subscribe to Custora’s blog.
Introducing The Custora E-Commerce Pulse High-Growth Fashion Index: A new research report analyzing 20+ fashion and lifestyle retailers that grew their online revenue and transactions the most in 2014.
We’re trying to transition into a type of marketing that produces customers who are going to be more loyal, instead of optimizing for the initial sale. — Tim Grace, VP eCommerce, The Tie Bar
US e-commerce is growing fast, with revenue up 14.9% in 2014 according to the The Custora E-Commerce Pulse — a free online dashboard tracking online transactions from over 100 US retailers, 500 million shoppers, and over $80 billion in transaction revenue.
However, this average growth figure masks that some online retailers are growing much, much faster. For this report, we analyzed some of the fastest-growing online fashion, accessories, and lifestyle retailers based in North America. Our goal was to understand what makes these high performance retailers different from everyone else, resulting in a growth rate that is almost double the overall average.
We have to create an experience where customers want to tell us more about themselves. — John Tucker, VP of Member Experience, Trunk Club
We made it.
Another year, another frenzied shopping season. The weather was much friendlier and the shipping elves were better prepared for the surge in package delivery driven by the continued growth of e-commerce.
The Custora E-Commerce Pulse 2014 Holiday Recap Report examines the major trends during the 2014 holiday shopping season (November – December): Strong growth, mobile e-commerce, the marketing channels driving e-commerce transactions, and more.
The findings in this report are based on the Custora E-Commerce Pulse, a free dashboard tracking online transactions from over 100 US retailers, 100 million shoppers, and over $40 billion in transaction revenue. Sign up here to receive email notifications for monthly updates and seasonal research reports.
Here are four highlights from the report. Download the full report below.
We’re also holding a webinar discussing the report’s results, you can learn more and register here.
The evidence surrounds us, whether it’s commuters immersed in their tablet on the subway, the newly announced Amazon smartphone, or a shopper buying toilet paper on her phone to save a little and avoid the hassle of carrying it home. Mobile computing is doing everything except slowing down. And while these anecdotes add up to something meaningful on their own, we wanted to further explore this mobile shift and learn how it’s impacting the way people shop online.


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Your Search Returned 207 tagged news reports
Hewlett-PackardEnterprising Recovery Hewlett-Packard enters recovery mode as the PC market shows signs of stability and the enterprise group shows positive growth Published: November 27 th 2013 at 8:42 am Hewlett-Packard's (HPQ) 4QFY13 results
Hewlett-Packard ( HPQ ) on Tuesday reported quarterly earnings that missed Wall Street's expectations, although its sales were better than analysts had predicted. The tech giant said it made a $1.4 billion profit on sales of $29.1 billion for its
Signs of rapidly worsening Chinese demand for IT giants IBM and Cisco Systems Inc are starting to spook Hewlett-Packard investors. HP's year-long stock rally sputtered last week amid fears a faster-than-anticipated slowdown in emerging markets, above
Suggested Topics Bill Lowe was the mastermind behind IBM's first personal computer, the IBM 5150, the first to be successfully mass produced and mass marketed. It expanded the company's reach into small businesses, and more importantly into people's
Pedestrians walk past an International Business Machines Corp. (IBM) logo that is displayed in front of the company's offices in New York, Oct. 14, 2013. Technology companies have seen mixed results this year, as an uncertain economy has left many
IBM Corp's shares opened 7 percent lower after a drop in hardware sales in the latest quarter reinforced concerns about the company's ability to grow as it focuses more on software and cloud services. International Business Machines Corp said on
Of all strategic mistakes a business leader can make in a fast-changing world, one stands out: fighting the last war pouring resources into acquisition of companies that have lost market share and betting on products that are near maturity. 's
one of the grand old ladies of the tech industry, has seen its prospects evaporating for quite some time now. In May, however, there was a brief glimmer of hope when President and CEO Meg Whitman predicted a return to growth in revenue in fiscal 2014.
today announced it has appointed Christopher Haley as Senior Vice President Engineering, Software Development of ParTech, Inc., the Company's wholly-owned subsidiary focused on technology solutions for the restaurant and retail food management
plunged on Thursday following the company's somewhat disappointing Q3 earnings report and guidance. HP reported adjusted EPS of $0.86 on revenue of $27.2 billion, compared with EPS of $1.00 on revenue of $29.7 billion in the prior-year period.


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An anonymous reader shares a report from Mashable, written by Kerry Flynn: “I mean if Mashable wants to pay for it, I can get you a blue check over night,” reads a recent Twitter direct message. This is a guy who knows a guy, a middleman in the black market for Instagram verification, where anyone from a seasoned publicist to a 22-year-old digital marketer will offer to verify an account — for a price. The fee is anywhere from a bottle of wine to $15,000, according to a dozen sources who have sold verification, bought verification for someone else, or directly know someone who has done one or the other. “These guys pay all their bills from one to two blue checks a month,” another message from the middleman added later. The product for sale isn’t a good or a service. It’s a little blue check designated for public figures, celebrities, and brands on Instagram. It grants users a prime spot in search as well as access to special features. More importantly, it’s a status symbol. But it’s clear from people who spoke on the condition of anonymity, many of whom have their own blue checkmarks, that a black market for Instagram verification is alive and well. “Instagram has helped create this underground market,” the report adds. “While anyone can apply for verification on Facebook and on Twitter, Instagram has made itself exclusive and therefore rather elitist. Influencers who have press clippings and work with big brands on sponsorship deals often can’t manage to get that elusive blue checkmark, according to several verified and unverified influencers and people who have sold verification.”
Read more of this story at Slashdot.


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2016 was a big year for smartphones. Not only did all the major players in the industry grace the world with exemplary flagships, but even some of the lesser known brands earned significant recognition for their remarkable devices.
Now that we’ve scratched the surface of 2017, however, it makes sense to look forward. The gadgets we loved so much last year are already itchy in our pockets, begging to be upgraded, and many owners of high-end smartphones can hardly wait to see what their favorite companies have in store.
Below are the three most eagerly awaited smartphone releases this year.
1: Samsung Galaxy S8 and S8 Plus
We’re all used to the most anticipated devices having one or two cutting-edge features we can’t wait to try. But although Samsung’s upcoming flagships have a few new pleasantries – an iris scanner, Bixby virtual assistance and perhaps even a dual-sensor rear camera – the reason they’re at the top of this list has a lot to do with Note 7’s unfortunate ordeal last year.
Samsung has a lot riding on the success of the S8, and the world knows it. Many are seeing it as the tech giant’s stairway to regaining its lost glory. It’s a device that, put simply, cannot fail.
According to preliminary reports, the S8 and S8 Plus will be a blend of its “Edge” and standard models, and the only difference between the two phones will be the size. Leaked images also show the omission of the Home button, with the fingerprint scanner moved to the back panel to pave the way for a futuristic, almost bezel-less display.
Besides the drastic change, the design is expected to remain roughly the same. Internally, however, things should get interesting, as Samsung says its upcoming flagships will be the first to feature Qualcomm’s latest Snapdragon 835 CPU. Presently, nothing much can be said about what this new chip has to offer, other than being based on the new 10-nanometer design, which reduces its size and power consumption, while improving performance all around.
Samsung is set to announce the devices on March 29th, which will be a month later than previous releases. It could be that the company is taking the time to run every test possible and ensure the S8 and S8 Plus are as close to perfect as they can get.
2: iPhone 8 and iPhone 8 Plus
Later this year, the iPhone will be 10 years old, and we expect Apple to go big. If anything, the subtle upgrades that came with the iPhone 7 are an indication that the company is saving the best for 2017. The excitement surrounding the upcoming devices is, therefore, justifiable; because going by all the signs so far, the iPhone 8 will be the most radical new iPhone the world has seen to date.
We may still be far from the presumed September/October release, but rumors are already flooding in. First, and perhaps most interesting, is the drastic redesign. Apparently, Apple is working on an edge-to-edge display that eliminates the top and bottom bezels and embeds the Touch ID scanner and the front camera directly into the screen.
The upcoming iPhones are also said to feature wireless charging and added biometrics like facial recognition and iris scanning.
What is certain, however, is that the devices will run Apple’s next-generation mobile processor: The A11 Fusion. Like the new Snapdragon 835, which will power most upcoming top-range Android smartphones, the A11 will see a transition to 10-nanometer technology.
The A10 has been king of the mobile CPUs since it was unveiled, and although Qualcomm’s new offering will take the crown for a while, we’re expecting the A11 to have regained Apple’s number one position by the end of the year.
3: Google Pixel 2
It’s only been a few months and, already, the suspense regarding Google’s next smartphone release is overwhelming. The search engine giant went to great lengths to come up with what was arguably the best Android smartphone of 2016, and this year, we’re bound to see an even bolder addition into the new Pixel line.
Google is said to be sticking to HTC as their chief manufacturer, so we can safely assume the phone won’t feature any drastic design changes. However, the latest reports suggest several key hardware improvements.
For starters, the Pixel 2 is expected to pack a Snapdragon 835 CPU and 6GB of RAM. The display’s resolution will also be bumped up to QHD, which will be particularly important considering Google’s virtual reality ambitions with the Daydream View.
Besides the hardware, and perhaps the main reason for the anticipation is the upcoming Android O. Google will likely out the new mobile OS at its I/O 2017 developers conference in May, and allow for a few months of testing and beta releases before unveiling the final version with the Pixel 2 in October.
We can hardly wait to see what new features Android O will bring
The world may have most of its attention focused on the devices above, but several other phone makers also have great handsets lined up.
For instance, OnePlus fans will be delighted to learn that the OnePlus 4 is set for release later in the year, and as rumor has it, it will come with a whopping 8GB of RAM.
Another exciting gadget is the Microsoft Surface Phone, and if recent reports are accurate, we could see Windows 10 Mobile get at least a little closer to challenging the mainstream smartphone platforms.
All in all, this will be a great year for us smartphone enthusiasts.


text: PARIS, France — According to a report published today in Women's Wear Daily, Balenciaga and parent company Kering have decided not to renew Alexander Wang's contract at the storied French house. It is reported that Wang's last fashion show for Balenciaga will be during the upcoming Paris Fashion Week. The search for Wang's successor is underway, say sources.Today’s report, if confirmed, would end speculation on Wang’s future at the brand, which began earlier this month when a spokesperson for Kering confirmed, "There are discussions between the designer and Balenciaga regarding the renewal of the contract." Alongside his role at Balenciaga, Wang also serves as creative director of his eponymous label, which is set to launch its first European flagship in London this year.According to the report, the search for Wang's successor is in its early stages, with sources suggesting that Balenciaga may follow a similar path to Kering-owned Gucci, which plucked Alessandro Michele, a relatively unknown figure, from the brand's in-house team and appointed him creative director. The news comes after it was announced on Monday that Grita Loebsack, formerly of Unilever, will join Kering as chief executive officer of its luxury couture and leather goods' emerging brands, effective September 14.While his predecessor, Nicolas Ghesquière, was seen as an innovator during his tenure at the house, thanks to his progressive designs and use of new fabrications, Wang has focussed largely on updating the house's codes through a more minimalist approach, eschewing embellishments and sticking to a mostly monochrome palette.Compared to Ghesquière, Wang’s tenure at Balenciaga has been short. Ghesquière, who the French luxury house brought on in 1997, spent 15 years at the label before decamping to Louis Vuitton, where he is creative director.While Kering does not break out financial results for Balenciaga, in March the brand reported “accelerating double-digit growth,” with over half of the company revenues coming from its directly owned retail network of 90 doors, a number that has shot up from three stores seven years ago. The brand also has around 500 wholesale points of sale. Market sources say Balenciaga is profitable, with revenues above 350 million euros (about $387 million).This year, Balenciaga will open a Florence boutique and has a series of store refurbishments and relocations in the pipeline. The label will also relocate its 250 employees to a new base within the parent company’s forthcoming headquarters, the Laennec complex in Paris.As well as its heritage — Balenciaga will celebrate its centenary in 2017 — the label is known for its recent hits in the leather goods category, such as the motorcycle bag, an early it-bag, and recent styles like the Cable, Le Dix and Nude bags.On Tuesday, Kering reported a 13 percent drop in net earnings to 489.2 million euros, ($541.1 million) in the first six months of 2015, but sales jumped 22.8 percent in the second quarter to 2.86 billion euros (about $3.16 billion). The focus of the results was Gucci’s turnaround since appointing new creative director Alessandro Michele. In the three months to June 30, the brand’s organic sales rose 4.6 percent.


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At a glitzy the launch event in Brooklyn, Samsung unveiled a suite of high tech products, including a smart speaker and watch, and then showed off the new Galaxy Note 9, which will be available for purchase on August 24.
The executive once again assured that the Galaxy Note 9's 4,000mAh battery is safe and secure. In fact, sales of Samsung's flagship Galaxy S phones from the first half of 2018 have been so low that they're expected to be Samsung's worst-selling Galaxy S phones since 2012. Galaxy Note9 also includes an industry-leading and Samsung developed Water Carbon Cooling system and on-device AI-based performance adjusting algorithm to deliver the powerful yet stable performance.
IHS Markit Principal Analyst Wayne Lam commented: "Overall, the Samsung Galaxy Note 9 represents an evolution in design". We finally know what the "major upgrade" for the S Pen is, and we finally know what the new colors are. The company is now doing promotions of its Note 9 by mocking Apple and its iPhone X.
Khamenei Rejects Trump Talks Offer, Chides Govt Over Economy
I do not call it betrayal but a huge mistake in management", state TV quoted Khamenei as saying. But Khamenei ruled out the possibility of war with the United States.
Aretha Franklin is 'alert and laughing' at home
Franklin, who was diagnosed with cancer in 2010, last performed in November 2017 for the Elton John AIDS Foundation in NY . This year was to be her last on the road, though she said she would finish a recording project with Stevie Wonder.
Pogba says he needs more support to stay at Manchester United
Barca have been busy in the transfer market, signing Malcom, Arthur, Clement Lenglet and Arturo Vidal. There are problems, I was surprised to see him play [against Leicester].
But this year, the Galaxy Note 9 returned to what made the Galaxy Note popular in the first place. "We look forward to providing our customers with a sense of leisure and comfort knowing that this new addition to our ecosystem of connected devices is also packed with features to help them stay entertained". The AI speaker's details will be made public at the Samsung Developers Conference (SDC) in the U.S. this November.
"Corporate partnerships like these often fail to bring the benefits they promise, so execution will be key". It's never been easier to be more productive. This isn't much of a surprise considering the best camera phone in the world right now has a triple-lens camera. But there's also no question that it's more of an evolutionary update than a revolutionary update. The Galaxy S10 camera sensors jointly will provide a total resolution of 41 Megapixels.
It was Samsung only that floated the idea of the foldable smartphone.
It's been whispered for a while that the Samsung Galaxy S10 might have a triple-lens camera, but now we know the possible specs of it.


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Tomahawk, WI 08/27/2014 (Basicsmedia) – Apple Inc. (NASDAQ:AAPL) product refresh cycle is set to receive an upgrade with the launch of the company’s largest ever iPad at 12.9-inch, which is also raising questions as to whether there is an ongoing transition from tablets to laptops according to Bloomberg Contributing Editor, Paul Kedrosky.
Apple Inc. (NASDAQ:AAPL) produces iPads with 9.7-inch and 7.9-inch displays, arousing questions as to why consumers would consider buying a 12.9-inch tablet rather than going for a Laptop. Kedrosky is of the opinion that there is an ongoing transition from tablets to Laptops as earlier echoed by Microsoft Corporation (NASDAQ:MSFT). Apple Inc. (NASDAQ:AAPL)’s proposed 12.9-inch iPad highlights a disguised transition from a tablet to laptop taking into consideration its large screen surface.
“What this really shows is Apple’s fear. I think in many ways justifiably that iPhone and its larger form factor is going to move steadily up-market probably eat the iPad Mini and increasingly eat the iPad tablets and the tablets have to get larger or risk disappearing,” said Mr. Kedrosky.
The new upgrade is unlikely to get the attention of hardcore laptop lovers who consider laptops more convenient with a unique level of portability. Corry Johnson, on the other hand, believes that the upgrade by Apple highlights the availability of new advanced materials and technology that is allowing Apple to fit everything in different form factors.
The upgrade of the iPad in terms of size also reflects a change of mentality from the one-size-fits-all belief that Apple had when it entered into the tablet market in 2010 according to Bloomberg’s BusinessWeek’s Brad stone.
“It wouldn’t surprise me if that 13-inch tablet maybe like Microsoft Corporation (NASDAQ:MSFT) Surface has a keyboard attached. I think Apple Inc. (NASDAQ:AAPL) is realizing that people want to do a lot with these devices,” said Mr. Stone.
The reports about the 12.9 inch IPad comes at a time that CEO, Tim Cook, expressed his desire to carry out a shakeup of the line after experiencing declining sales in two consecutive quarters.


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Julie Lythcott-Haims doesn't consider herself an expert on parenting, but she did write a book and give a TED talk about it.Lythcott-Haims, a former dean of freshman at Stanford University, is the author of "How to Raise an Adult," and gave the 2015 TED talk "How to raise successful kids — without over-parenting."In both, she argues that today's parents care too much about their kids' short-term happiness, rather than their long-term maturity.Her remedies: She says parents should be authoritative but not authoritarian.She's a vocal champion for chores.And she urges parents not to rob their kids of the chance to fail.You can watch Lythcott-Haims' full talk here, but here are the main points.
In the hours since a private firm s intelligence document leaked to the web, alleging 35 pages of President-elect Donald Trump s dirty laundry—complete with corrupt ties to Russian officials, blackmail, and bodily fluids—Twitter, Facebook, and cable news have become a feeding frenzy.But former intelligence agents see it differently: To borrow the phrase often applied to Trump himself, they re taking it seriously, not literally.The document includes reports from unnamed sources claiming that the Kremlin has cultivated Trump as a Putin-friendly politician for the last half decade, recorded him in blackmail-worthy perverted sexual acts, and made secret deals with his campaign to exchange information.While Buzzfeed acknowledges that the document is unverified, it says it decided to publish it so that Americans can make up their own minds about allegations about the president-elect that have circulated at the highest levels of the US government.At the very least, the document is no hoax: According to CNN and the Guardian, senior intelligence officials presented a two-page summary of its contents to both Trump and President Obama.But those who spent their careers in the intelligence world are reading the report with more tempered skepticism, what ex-CIA analyst Patrick Skinner describes as interested caution.
EU-kommissionen vill stoppa nätjättar som Facebook, Apple, Google och Whatsapp från att utan användarnas godkännande spåra deras rörelser och skicka riktad reklam.Förslaget innebär att kommissionens redan ansträngda förhållande till de amerikanska bolagen försämras ytterligare.Kommissionen är i jättebråk med Apple om skatter på Irland och med Google gäller tvisten både skatter och sökjättens dominans.I det senaste förslaget ger sig kommissionen på nätjättarnas meddelande- och mejltjänster som man anser bör regleras hårdare.Bolagen måste garantera användarnas sekretess och spårning i syfte att skicka riktad reklam ska bara få förekomma efter användarnas medgivande.Grundinställningarna i alla programvaror ska enligt förslaget vara nej till spårning/reklam och nej till så kallade kakor.
The enhanced browser offers boosted security and content recommendation featuresOnline artificial intelligence AI based service provider Yandex has tweaked its Browser for macOS software to bring improved security and content recommendation features.Yandex Browser for macOS now sports a fresh users interface and a turbo mode to speed up browsing, as well as enhanced AI features including advert blocking.While macOS has its own native browser Safari, the Yandex browser offers AI smarts that others supported by macOS are found wanting.The software smart offer the ability to learn what a user is interacting with and their browsing habits and surface information relevant to their activities.The AI algorithms in Browser for macOS also trawl through millions of safe and dangerous websites to learn to spot the malicious ones from the good sites and help better alert users when they point the browser to a dodgy website.
We could identify exactly how and when they would move to the next stage of the buying cycle and what triggered that behavior.Here s a close look at the shift from the linear customer journey, and the new model that will be guiding your marketing efforts:Even though digital advertisements, search and social media have been around for many years, few marketers have been able to identify the exact triggers that prompt a purchase for any given sale.We look at metrics and identify patterns of behavior — certain keywords whose search results often lead to purchases, ads that get more clicks than others, certain status updates that get more engagement than others — and we turn to science and predictive models to calculate which types of ads and content will be most effective.Customers now have the opportunity to interact with brands and companies directly, send messages via Facebook, participate in online contests and share their interests and reviews of products on social media.They re now bombarded with advertisements and messaging from several channels and platforms instead of just one.
View photosMoreThe logo of Microsoft is pictured in Issy-les-Moulineaux, France, August 8, 2016.TEL AVIV Reuters - The venture arms of Microsoft and Qualcomm have invested in Team8, an Israeli creator of cybersecurity start-ups, as big multinational companies get behind Israel's burgeoning cyber industry in the face of growing threats.Team8, which also announced on Monday a strategic partnership with Citi to help develop its products, said the most recent investment brings its total raised to more than $92 million.Its other investors are Cisco, AT, Accenture, Nokia, Singapore's Temasek, Japan's Mitsui, Bessemer Venture Partners, Google executive chairman Eric Schmidt's Innovation Endeavors and Marker LLC.While the number of attempted cyber attacks was 20,000 a week two or three years ago, that figure had now risen to 600,000-700,000, said Yoram Yaacovi, general manger of Microsoft Israel's development centre.Israel has some 450 cyber start-ups, which receive 20 percent of global investment in the sector.
Want to know how to make a lot of money?This might sound mad but actually it s a tried and true strategy that has been a hallmark of business since time immemorial.Just think about Starbucks – often you ll pass one of their stores and find they re passing out tasters of their various coffees or cakes.Of course the reasoning behind this is that you ll be able to see how delicious they are and then in future you ll think about visiting.In other words, they are demonstrating their value to you so that you ll be more interested in going in in future.Why This Plan is Just Crazy Enough to Work The thing is, we re used now to getting free content when we visit websites.
Karthik Suroju s journey as an email marketer at Newton—just about the cleanest, most zen email platform you ll ever fall in love with, btw—has led him to become a full believer in the power of the plain text email.
For everyday manufactures Jonte Knif and his brother mastringseffekter, amplifiers and kanalstrippar in the higher quality division.the Brothers Knif and their businesses are in Espoo in Finland.But Jonte Knif designs and builds small series of synthesizers, which may be said to be something of the christmas lights.the Knifonium is a monophonic synthesizer in the so-called Steampunk-style specialbyggs on the order and among other things is equipped with several different filters, ringmodulatorer and, of course, keys with pärlemorinläggning.you can Now find your IT skills in theMonsterinstrumentet built by hand and has, for example, 25 tubes inside for the right and warm retrosoundet.
Fishing has never sounded particularly enticing to me, but PowerVision s new underwater drone certainly fires me with enthusiasm.Unveiled at CES this week, the PowerRay is a submersible robot that uses sonar technology and internal fish luring lights to detect and attract fish up to 30 meters under water.Designed to redefine recreational fishing, the drone leverages its powerful fishfinder component to track down fish and film it in 4K.The device is also equipped with a Wi-Fi connection which lets you beam video and images captured on its integrated camera straight to your smartphone via its dedicated app for iOS and Android.What is even more impressive about the PowerRay is that it also supports integration with virtual reality.PowerVision has built a functionality that allows users to pair the drone with the company s VR goggles for a more immersive experience.
Look, we ve been a little amped about Acer s absurd curved display laptop, the Predator 21-X.It has a stupid name, isn t practical or reasonable, and if you have brittle bone disease it would probably destroy your lap.But it s also a laptop with a 21-inch curved display and goddammit that is as cool as it is stupid.It is also, we ve just learned, going to be very very expensive.As in it starts out at $9000.As in you could buy nine perfectly good laptops for the same price as one Acer Predator 21-X.
Last summer, we first tipped you off to the Roost Smart Water and Freeze Detector, a smart-home device that helps you and the planet save water and money.And now, at the annual Consumer Electronics Show in Las Vegas, Roost has announced that its eco-friendly device is finally available for pre-order.If you head over to GetRoost.com, you ll be able to place a request for one of these detectors for $50.And given that Roost claims this gadget could help save homeowners and insurance companies more than $8 billion a year in potential water losses and related claims payments, that price sounds like quite a bargain.While Roost has been in the smart-home space for some time with its Smart Battery and Smart Smoke Alarms, both meant to protect you from fires , the company is expanding its product offerings and casting a wide net when it comes to its Wi-Fi-enabled product line.More: The Helixot backpack isn t just waterproof, it s fully submersible
A Vermont electric utility found code connected with the alleged Russian hacking campaign on its networkhacking with a laptop in hotel roomA utility in the US state of Vermont has said it discovered malware connected with Russian hackers on one of its systems, a day after president Barack Obama expelled diplomats and shuttered facilities in retaliation for alleged Russian hacking during the election.Burlington Electric said it had found the malware on a laptop not connected to grid systems after the Department of Homeland Security DHS provided it and other utilities with the signatures of code used in Grizzly Steppe, the DHS term for a hacking campaign it says was organised by Russian authorities. We detected the malware in a single Burlington Electric Department laptop not connected to our organization s grid systems, the utility stated.Vermont public service commissioner Christopher Recchia added that the malware did not pose any immediate threat.
She was previously listed in stable condition, with her brother reporting that she was out of emergency to the Associated Press on Friday evening.While there has been a lot of growth like the rise of Facebook Live, the popularity of AI assistants like Google Home and Amazon s Alexa, and advances in the self-driving market — we re taking a look at some events and products that didn t have such a grand time in no particular order .As the fastest-growing app of all-time, it s no surprise that fans have taken their enthusiasm for Super Mario Run to the streets — quite literally in the case of YouTuber Devin Super Tramp.sees a real-life Mario impersonator run, jump, and roll his way to saving Princess Peach from a dubious gang of Shy Guys.The gadget paradise CES comes to Las Vegas every January for just four short days.And biggest or not, it s certainly enormous: CES 2016 saw 177,393 attendees and spanned 2.47 million net square feet of exhibit space.
Two months after a report found African-American passengers were subject to bias on ride-hailing platforms, Uber and Lyft say they are taking steps to address those concerns.Pressed by a U.S. senator to explain how they prevent their drivers from discriminating against minority passengers, both ride-hailing companies said they have strong anti-bias policies in place — which they recently reiterated to drivers — and promised to look into doing more.While no single technology can eliminate bias in society, we always strive toward a better experience for all of our customers, Uber CEO Travis Kalanick wrote in a letter to Sen. Al Franken, D-Minnesota.In light of that goal, and the survey s findings, we are committed to examining any root issues and possible product mitigations.The news highlights a tricky issue faced by sharing-economy companies, which try to prevent racism on their platforms without taking full responsibility for their users actions.Airbnb earlier this year unveiled new anti-discrimination measures after an outpouring of complaints from guests who said they were denied a place to stay based on their race or gender identity.Franken wrote letters to Uber and Lyft in early November after a study released by the National Bureau of Economic Research found African-American passengers in Seattle and Boston waited longer to get rides using the apps, and were more likely to have their trips canceled.The senator asked the ride-hailing companies to explain how they would address these issues, requesting answers no later than Dec. 16.
Siri might be the oldest player in the personal assistant game and Alexa might be the new darling, but Microsoft s Cortana has one thing the others, even the new Google Assistant, don t. It s available on multiple platforms and devices, including Windows 10, Windows 10 Mobile, Android, and iOS.In the upcoming Creators Update for Windows 10 next year, Microsoft will take advantage Cortana s cross-platform abilities to bring at least three new features to the platform, including a universal and improved notifications across devices.The Universal Clipboard feature is something macOS users have already been experiencing starting with version 10.12 Sierra .In essence, this means that text you copy from one device will be available in another.The difference is that, in Microsoft s implementation, it should be compatible anywhere Cortana is.Users will be able to select a device to copy to as well as get notified about its progress.
A generation ago the teleconference was a luxury, convened only by those with status and something to say.That s a triumph for telecommunications, but a downer for those who have lost untold hours to unnecessary or unproductive calls.But with a few behavioral tweaks and attitude adjustments, your company can clean up its teleconference etiquette and turn these marvels of remote collaboration back into the brisk, informative sessions they were meant to be.Get on your feet.Software developers, a notoriously meetings-averse bunch, gave us the gift of the standup meeting, which is exactly what it sounds like: a meeting conducted on one s feet.Hosts introduced participants, managed connections and disconnections, and even moderated questions, while keeping time when necessary.Office admins often make effective hosts.
Last week, the UK government proposed a series of strict measures to curb dangerous flying of personal drones.To continue providing news and award winning journalism, we rely on advertising revenue.To continue reading, please turn off your ad blocker or whitelist us.People unwrapping their brand new drones this Christmas have been cautioned to brush up on the rules and risks of flying their devices before taking it to the skies.Following a series of near-misses with aircraft, aviation authorities and police have warned new drone owners that those caught flying their new devices dangerously could face up to five years in prison and an unlimited fine, The Guardian reports.One of the proposals includes mandating that anyone who buys a drone in the UK to register it and take a test to show they understand the safety guidelines.
Welcome to another GamesBeat weekly roundup!This time, we talk about our favorite Star Wars games, Super Mario Run makes a lot of money, and we listen to the beautiful voice of Waluigi sing a Christmas carol.Enjoy, and have a happy holiday!Pieces of flair and opinionNewsMobile and social
The fingerprint reader in the Apple iPhone 5S is integrated into the home button.The company had previously announced at its Worldwide Developers Conference in June that all apps submitted to the App Store will need support the App Transport Security ATS feature starting January 1st, 2017.It has not yet set a new deadline.ATS is a feature first introduced in iOS 9 that forces apps to communicate with internet servers using encrypted HTTPS HTTP over SSL/TLS connections.It s an improvement over the third-party frameworks that developers previously used to implement HTTPS because it ensures that only industry-standard encryption protocols and ciphers are used.Even if ATS is enabled by default in iOS, on a technical level app developers can disable some of its features or can opt out of it entirely through various exception settings that ATS makes available.


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Dec. 24, 2008 -- When it comes to Christmas shopping, every second counts -- even those post-midnight seconds.
While the rest of the country slept last night, a group of hearty shoppers made a mad dash to buy that perfect last-minute gift at a number of stores around the country that stayed open around the clock to capitalize on the holiday season.
"It's great. No one is hitting you with their bags or shoving you, said Nancy Black, a firefighter walking the aisles of Macy's flagship Herald Square store in New York well after midnight. "The salespeople are nice, much calmer, less stressed. Everyone is in a nice jovial mood."
"This 24-hour is nice for those who can't shop during regular hours," she said. "They should do this once a week. It's so convenient."
Vanessa Kuchler, an assistant academic administrator, was shopping with a friend who she hadn't seen in a long time.
"We can catch up without the pushing and shoving," she said.
It wasn't really about the last-minute discounts but "more about the lower stress experience," Kuchler said.
Desperate Retailers Offer Sales, Extra Hours
This year, 13 Macy's stores on the East Coast and in the Midwest stayed open around the clock during the final days leading up to Christmas. It's the third year the department store chain has pulled the all-nighters to take advantage of Americans' tendency to procrastinate. Eight stores stayed open late last year, and one -- in the Queens section of New York City -- stayed open in 2006.
Other chains are catching on. Toys "R" Us decided to keep its Times Square location open around the clock this year.
This year retailers are desperately trying to recover from what has so far been a dismal holiday season. Established stores are expected to post the worst performance numbers since 1969, the first year the International Council of Shopping Centers started keeping track.
The National Retail Federation said late last week that 20.5 percent of people had not yet started holiday shopping, with the biggest procrastinators being men and 18- to 34-year-olds.
Stores are trying everything to lure shoppers in during this recession. That includes last-minute sales, extra coupons and not closing the doors.
Macy's Overnight Shoppers Boosted by Starbucks
For overnight shoppers at Macy's Herald Square store, there was plenty of caffeine to help keep them awake. The in-store Starbucks stayed open late.
However, there were no last-second photos with Santa to be had: He'd left the building at 9 p.m. Hey, the jolly old man has to rest.
Emily Christensen-Flowers, who works at ABC News, was one of those late-night shoppers.
"This year Christmas really snuck up on me. I completely left everything until the last minute, even missing online shipping deadlines," she said. "For me, the thought of crowded department stores prompts immediate anxiety and paranoia over a lack of control."
So when she called Macy's and learned about the midnight madness, "the recorded voice message sang to me like a choir of angels."
Christensen-Flowers shopped Saturday night into early Sunday morning and found a bit of relief from the normal crowds.
"I could take my time. I wasn't pressed up against other shoppers. Nor was I feverishly watching my purse in fear of being pickpocketed. This was nice."
There were even pleasant surprises at the checkout line, including a cheery associate who offered, "Hi! I can take you over here."
The clerk asked Christensen-Flowers if her items were taken from the clearance rack.
"I explained how messy the store was and that I wasn't really sure. The sales clerk ended up giving me the 65 percent sales rack price," Christensen-Flowers said. "She seemed worn. I think she easily gave me the discount rather than risking a confrontation over the price."
Overnight Work for Holidays Off
Orlando Veras, a Macy's spokesman, said that employees who volunteered to work the overnight shifts get Christmas Eve and Christmas Day off.
"The 24-hour [opening] is very convenient for our shoppers from a customer service point of view," he said. "We all have different schedules."
Donna Churches, a tourist from Australia, was among Tuesday night's late-night revelers. She said she was there at night because she didn't have time during her daytime sightseeing.
But for the most part, the shoppers were self-proclaimed procrastinators. There were even a few boyfriends being dragged by force.
Irving Gonzales, 24, was getting gifts for his cousins, nieces and, of course, his wife. So how long would he be shopping?
"A while," he said. "Females are hard to shop for."


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The household appliances company, Drobina, has opened its first branch in Egypt, offering a complete range of kitchen appliances of the highest international quality.
The plan has been based on specialised economic studies on the size of the Egyptian market and consumer needs, especially housewives and working women who wish to acquire high-quality kitchen tools that meet their daily needs.
Tawfiq noted, “Over the past 10 years, Drobina has succeeded in securing an advanced position in many markets of the world in the field of kitchen appliances industry, due to its superior quality and after-sales services, represented in product replacement warranty systems of up to 25 years.”
He further elaborated that the company has entered the Egyptian market with a previously unseen European shopping experience, relying on points system that supports the consumer with cumulative discounts.
He elaborated that this step comes as part of the company’s general strategy for providing home products with innovative designs as well as health and safety components. These provide users with an ease of use that creates a happier experience throughout their stay at home and inside the kitchen.
Egypt’s household appliances market is characterised by intense competition, especially between international brands. Drobina had been planning to enter the Egyptian market for some time, but exceptional circumstances due to the novel coronavirus (COVID-19) pandemic delayed the step over the past period. With the return to normal life, however, the company has opened its first branches, hoping to gain confidence of Egyptian consumer, Tawfiq concluded.


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Mark Schaefer shares advice and case studies on capitalising on social scoring platforms.
Businesses today find themselves in the middle of a marketing and communications revolution. The combination of high speed internet and free easy-to-use publishing tools such as Twitter, Facebook and blogs have empowered everyone with a voice and – potentially – influence. This is of course a double-edged sword for businesses, with advocates providing powerful support for the brand, and detractors able to do untold damage.
However, while this may seem like a daunting prospect for companies, in some respects little has changed from times of yore, insists Mark Schaefer, consultant, blogger at the acclaimed www.businessesGROW.com and author of new book ‘Return on Influence’.
“Finding the powerful word of mouth influencers has been taking place since medieval times – since the very first marketplaces, you knew that if you could get people who were respected and liked to advocate your product, you were going to sell more,” he explains. “This is a journey that businesses have been on for thousands of years. What is different now is that we can begin to find these influencers, wherever they are.”
In recent years, advertising agencies had created the likes of E-scores and Q-scores to measure influence in the media, something that was a “labour intensive and expensive process” according to Schaefer, but still the best option for those looking to identify influencers. However, the advent of social media has led to the emergence of a number of new tools such as Kred, PeerIndex and Klout, that assess billions of pieces of content to quantify how successful people are at generating online buzz.
“These are creating algorithms to do the work for you - we are using mathematical models to do this difficult and expensive work so these lists of influencers are a lot more accessible,” says Schaefer.
However, he warns: “The key now is what you do with it. And just like any new marketing channel, there’s a lot of experimentation going on and some companies are having spectacular successes - and some are falling flat.”
Here Mark provides some guidance on how to use – and not use! – Klout for influencer marketing.
1. You can’t force advertising messages on influencers
“There’s a company that sells baby-related products that decided to identify and nurture powerful mommy bloggers,” says Schaefer. “They identified the group of bloggers and invited them to a spectacular dinner in New York city, thinking it would give them something to talk about because the brand was acknowledging them and how important they are with this fantastic dinner.”
However, all did not go according to plan.
“It was a complete disaster, because when you go to a fancy elegant restaurant in New York city you can’t bring your babies. So they all had to find baby sitters and pay for them, and then pay for transportation to the city. So it backfired on the brand because the mommy bloggers all thought that the company didn’t understand the very customers they are trying to reach.”
Schaefer believes there is an important lesson here for brands.
“It is now a new day where you can’t force your advertising messages into this new channel – you have to connect with these people where they are, and meet them on their terms, and celebrate that in ways that are truly valuable.”
2. Model how buzz will (or won’t) travel from sources
“PR agency Burson-Marsteller found itself in a situation where a blogger had some misinformation that could have been potentially very damaging for one of its most important customers, a large New York bank. The bank was panicked by this, and five years ago the PR firm would have organised a press conference, the bank would deny the information, and the story would have got even bigger.”
However, by applying information from Klout about how influential the blogger was, Burson-Marsteller was able to determine a more appropriate way to respond.
Schaefer explains: “The PR firm examined the Klout scores of the blogger and people who were treating the information, and they found the scores were very low, which was an indicator that they couldn’t move content. So their advice to the bank was to do nothing because it would all blow over – they may have this information but the content wasn’t going to move and the story would die. And they were right!
“So they used Klout scores as a predictive model of how buzz would travel through the internet and made the right decision – a particularly interesting and creative use.”
3. Identify the most effective candidates for your sales/marketing teams
“Klout scores are beginning to be included on CVs – and why wouldn’t they, because if you’re interviewing someone for a digital marketing position and they have a Klout score of 55 and the other person you’re interviewing, who is equally capable, has a Klout score of 15, why not employ the person who has a higher effectiveness on the social web? They know how to move content and get people to react to it. That is an important skill increasingly in careers like sales, marketing, PR, communication, even human resources.”
4. Reduce suspicion and privacy issues in influencer marketing
“There is a privacy issue, although all of these channels have the ability to opt out, so if you don’t want to be included, you don’t have to be. But the counterpoint of that is that if you get, for instance, a sample of a new toothpaste or something from a brand, you’re then thinking you’re on a mailing list and you’re being sold to. You’re going to be suspicious. But if you get a present in the mail from Klout that says we’re rewarding you with free music downloads because we’re acknowledging your power and influence on the web when it comes to music, you’re going to think that is really neat. So there is an advantage to having this buffer between consumers and the brand, because it is a reward instead of a sample.”
5. Consider the legal ramifications of targeting influencers
“In most countries there are laws now that state if you’re receiving money or gifts (including gift cards) you need to disclose this, because a tweet has the same legal weight as a blog post. In a blog post it can be explained that a record is being reviewed, that it was received for free from a company, and that it is an honest opinion. Full disclosure. But how do you do that in 140 characters? It is a grey area that companies need to be aware of. There are legal issues that are developing that brands need to consider.”
6. There is a first mover advantage associated with this field
“There is an advantage to being first. If you’re out there and doing it well, and actively creating an emotional connection between your customers and your brand, when your competitors come by, your advocates are going to say ‘I’m already with these people, I love what’s happening there’.”
7. Influencer marketing is about engagement – not advertising
“This is a different kind of channel that needs to be treated differently. There is an organisational component here where many of these companies have been conditioned to broadcast and advertise and if you try to broadcast and advertise to influencers it isn’t going to work. People are sick of being sold to, they are sick of being advertised to and if you ever come across in a way that they are not going to trust you, you are done. So there are best practices and there are special skills that need to be associated with this new marketing channel.”
8. Influencer marketing is in its early days – it won’t be just about Klout!
"Platforms such as Kred, PeerIndex and Klout are really in the silent movie stages. They have only been working on these things for a few years but there is a lot of money and resources going into these companies right now and they are making a lot of progress. Every month for example Klout is adding another platform to its analytical capabilities.
"But to give you a vision of where this could go, and it is going there quickly, there is a new company that just announced itself in November called Appinions. They’re culling information from 4.5 million sources – newspapers, forums, blogs… so it is beyond social media and they are leveraging 10 years of research from Cornell University to find incredibly powerful contextual information about what is the sentiment of this content. It is not just a mention, it is is it positive, is it negative, is it neutral, is it a flash in the pan, or is this someone showing over time they have influence. So the market is developing very rapidly. And that is why it is important for businesses to understand it now because it is a new trend and there is a demonstrated advantage in this social space to get there first.”


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☛ Want the latest procurement and supply chain news delivered straight to your inbox? Sign up for the Supply Management Daily
6 December 2012 | Anna Reynolds
Kettle Chips-owner Diamond Foods has created a vice president of supply chain position to help the company achieve cost savings in procurement.
The company, which also owns brands including Emerald nuts and Pop Secret popcorn, has appointed David Colo as executive vice president of global operations and supply chain. Colo will have responsibility for global manufacturing, procurement and supply chain and will report to Diamond Foods’ president and CEO Brian Driscoll.
Prior to the role, Colo worked at ConAgra Foods and before this spent 16 years at Nestle-Purina.
Driscoll said: “Dave's deep manufacturing and supply chain experience will be invaluable to us as we seek to identify cost savings opportunities in procurement, operations and logistics and implement plans to drive organisational effectiveness throughout all of our operations.”
Elsewhere, car rental company CarTrawler has appointed Brian Ingarfield as CPO to the executive team to support the company’s plans for growth.
Ingarfield was previously general manager of Tour America where he spent seven years transforming its business operations. Ingarfield will take over from the current CPO Niall Turley who will move to a non-executive role on the board of directors.


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MSOs Deployed 3,000 Standalone CableCards In Last Three Months [Multichannel News]
During the same period over 700,000 CableCard-enabled set-tops were deployed. To this point, over 30 million of the CableCard set-tops have been deployed compared to only 585,000 standalone CableCards.
CableCards can be used in devices like TiVo DVRs, but have simply not caught on among consumers as much as set-tops. In 2007, the FCC implemented a ban on "integrated set-tops" in the hope of increasing the amount of standalone CableCards and the devices that use them.
Despite the relative lack of interest among consumers for standalone CableCards, the FCC has recently implemented new CableCard requirements and is considering a proposal called AllVid, which would require all providers to use a different third-party hardware device with common technical interfaces.


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DHL launches new temperature-controlled air freight offering for life sciences shippers
June 13, 2013
Earlier this week, DHL Global Forwarding, a subsidiary of global express delivery and logistics services provider DHL, rolled out a new air freight product geared towards the life sciences and healthcare sectors called DHL Thermonet.
Company officials said that DHL Thermonet is a new offering to the DHL Network of Life Sciences and Healthcare facilities and provides shippers with a transparent and regulatory compliant platform that allows them to manage temperature-sensitive shipments of pharmaceutical products and medical devices.
In an interview with LM, David Bang, CEO of LifeConEx, a DHL Global Forwarding subsidiary and end-to-end life sciences cold chain logistics provider, said the impetus for this offering was driven by customer needs in terms of how it could take its services to the next level while leveraging its existing capabilities.
“One of the key messages from customers was that their temperature-controlled share of products was growing every year and becoming more of a challenge,” he said. “The other part is the regulatory compliance part, which is another concern for customers, especially regarding the European Union Good Distribution Practices. Also, customers said they wanted a cold chain service that is also cost-effective and also with higher visibility. This is essentially an answer for customers now as well as in the future.”
Bang outlined five major components of DHL Thermonet that make it beneficial for customers:
1-the network of its certified life sciences stations with an infrastructure that is EU GDP compliant;
2-quality and compliance in the form of a quality management system, including a goods distribution practices guideline and its program for suppliers and carriers geared specifically for life sciences and healthcare;
3-24x7, 365days per year visibility and monitoring that enables customers to know specifically where a shipment is and what condition it is in, with updates issued to the customer if something is wrong and a resolution confirmation indicating everything is good to go and back on track;
4-the design and implementation change management of standard operating procedures, which are critical for standardizing customer processes help audit processes so it can be improved efficiently;
5-operating on an Web-based platform via the LifeTrack IT platform, which was specifically developed for the life sciences and healthcare sector by LifeConEx. It is an integrate operational tool for all logistical and temperature data, ranging from SOP creation through shipment monitoring and prevention
A major component of DHL Thermonet is its proprietary SmartSensor RFID technology that the company said monitors the ambient temperature of a shipment in transit, which is subsequently uploaded to the LifeTrack IT platform.
“This provides an additional layer of temperature data coming into our system, which gives us more information so we can be more proactive,” said Bang. “From a customer point of view, they will be able to give us their specific requirements, get their process set up and can get a standardized and certified view of our process and track and trace shipments and be alerted if something goes wrong or deal with one of our specialists who understand their needs to continuously improve their cold chain.”
Going forward, DHL plans to establish 60 DHL Life Science certified stations where DHL Thermonet will be leveraged, by the end of 2014. There are currently 15 stations, with another 20 scheduled to open by the end of this year.
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Crawshaw enjoys sales growth
2nd October 2012
BUTCHER'S shop chain Crawshaw Group has seen a return to sales growth and is investing in new equipment to avoid the 'pasty tax'.
Like-for-like sales grew 4% in the six months to the end of July although total sales fell slighty to £9.3m, down from £9.4m, following closure of its Doncaster market site.
The trend has continued in the company's second half with like-for-like sales running at 8% up on last year.
Changes to the way food is taxed came into force yesterday which means food such as pastie......for the full story register now for free or login below...
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AT&T is alerting customers that it is finally shutting down its WatchTV service on November 30. In addition to the end of the streaming service, AT&T will be dropping Spotify from its Unlimited & More Premium plan.
Customers are sharing a text message from AT&T on social media. That message says:
“Hi, it’s AT&T. WatchTV will be going away on Nov 30 along with your paid Spotify subscription on Nov 6. You can contact Spotify directly to sign up to continue service. The good news is we’ve got you covered with HBO Max at no additional charge. To sign up and start streaming HBO Max, visit att.com/spotifyupdates for more information and options regarding your account.”
AT&T launched WatchTV in the summer of 2018. The service cost just $15 a month and came free with select AT&T Unlimited Wireless plans.
AT&T stopped marketing the service in March 2020 and stopped allowing new signups in June 2020, as the company focused on promoting AT&T TV and HBO Max. Existing customers were able to continue signing into their account and using the service.


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Ram unveiled a revamped 2017 version of their massive truck model – Power Wagon – which seemingly promises more powerful performance on the road and on terrain.
During the 2016 Chicago Auto Show last week, Ram offered car enthusiasts another option that can compete with the likes of Jeep Wrangler and Ford Raptor. The 2017 Power Wagon has its both interior and exterior designs improved presumably to make it more masculine.
According to CNET, it has adopted the appearance of the macho Ram 1500 Rebel and was also based on Ram 2500 Heavy Duty 4×4 Crew Cab. Some of its capabilities include over two inches of lift, a unique suspension, and 12,000-lb winch.
Under the hood, instead of a diesel engine, the vehicle has Fiat Chrysler’s 6.4-liter Hemi eight-cylinder which packs 410 horsepower and 429 pound-feet of torque, coupled with a six-speed automatic transmission. It can tow around 10,000 pounds and haul 1,510 pounds with the transfer case being controlled by manual shift and not by switches.
It is also equipped with heavy-duty rear axles, locking differentials, and upgraded suspension components. But when driving along the highway without the need of its powerful configuration, the truck’s Fuel Saver cylinder-deactivation technology will shut down all cylinders for fuel efficiency.
“The Ram Power Wagon is an off-road, all-access pass, removing the limitations, instilling confidence and allowing owners to reach areas of recreation and lifestyle not attainable with any other pickup,” stated head of Jeep Brand and RAM Brand, FCA – Global Mike Manley.
“The 2017 Ram Power Wagon delivers to those who travel into extreme terrain, while providing the towing and payload capability required in a heavy-duty truck,” he added.
When it comes to the interior, the truck has updated seats design, steering wheel, all-weather rubber mats and a 7-inch screen in the centre with dual alternators and a battery system that automatically shuts off electrical needs to keep the load on the safe side. It is complemented by an 8.4-inch Uconnect backdrop screen.
Ram has yet to announce the pricing details.


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In one of the latest fall outs from Genting Hong Kong’s liquidation filing, its Miami-headquartered luxury cruise brand Crystal Cruises yesterday announced that it was suspending operations.
Following is the text of an advisory alert issued by Crystal at 5.00 p.m. EST yesterday:
Crystal announced today that it has suspended operations for its Ocean and Expedition ships through April 29, 2022, with River cruises suspended through the end of May 2022. Suspending operations will provide Crystal’s management team with an opportunity to evaluate the current state of business and examine various options moving forward.
Crystal’s three ships currently in operation—Crystal Serenity and Crystal Symphony sailing in the Caribbean and Crystal Endeavor in Antarctica—will complete their current voyages. Crystal Symphony’s current voyage ends in Miami on January 22, Crystal Serenity in Aruba on January 30 and Crystal Endeavor in Ushuaia, Argentina, on February 4.
“This was an extremely difficult decision but a prudent one given the current business environment and recent developments with our parent company, Genting Hong Kong,” said Jack Anderson, Crystal’s president. “Crystal has been synonymous with luxury cruising for more than 30 years and we look forward to welcoming back our valued guests when we resume operations. We wish to thank our guests and travel advisors for their incredible support during these ongoing challenging times.”
Guests and their travel partners are currently being notified. Crystal will provide a full refund of cruise fare paid, which will be processed automatically to the original form of payment so there is no further action on the guest’s part. If the cruise was paid via a Future Cruise Payment or Credit, the full value will be returned to their Crystal Society profile account.


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The two-day national conference on Women Entrepreneurs in Trade & Commerce, being held in Bangalore for the first time in the country, have brought to the fore several issues concerning their vital role in the socio-economic development of India.
Hundreds of women entrepreneurs have gathered from across the country to highlight the need for policy guidelines and institutional framework that will enable them to contribute their mite in nation building.
Delivering the keynote address at the inaugural summit, organised by the Federation of Karnataka Chamber of Commerce & Industry, Tarjani Vakil, former chairperson of Exim Bank of India, called for a national trading policy for free movement of goods with uniform levies so that more women could take to trade and commerce.
"Though India ranks 17th in the world on women entrepreneurs dealing with trade and commerce, they are still far behind many of their counterparts in the South-East region. While many of them have made a greater impact by emerging as entrepreneurs in diverse sectors such as manufacturing, small-scale sector, cottage industries, food-processing units and handicrafts, a large number of them are still left out in the services sector, including trade," Vakil stated.
With the service sector contributing about 50 percent of the national GDP growth, it is imperative that women entrepreneurs are encouraged to play a greater role in wholesale marketing and C&F activities. Dealerships in FMCG and consumer durables will give ample opportunities to be self-employed and create jobs for more women.
"The Centre has to formulate a national policy to facilitate women entrepreneurs to set up their own units in the new economy sectors such as biotechnology, consumer electronics, hardware, software and agro-food processing.
A national network of women entrepreneurs will enable them to market and distribute their products cost-effectively and efficiently. They have to coordinate their trading on the lines of their counterparts in the European Union," Vakil declared.
Stressing the need for easier access to information, communications, storage and distribution channels, Vakil said the government should have a dedicated source of funding for women entrepreneurs taking to trade and commerce on the lines of IDBI, which was set up exclusively for the growth of industries decades ago.
"There is an urgent need for greater fiscal reforms to simplify rules and regulations for attracting entrepreneurial and management skills of women for handling internal and external trade with other countries.
Incentives and exemptions will enable more women to face compete in the global market with an integrated approach to exports," said Women Entrepreneurs Committee chairperson Revathi Venkatraman.
Karnataka minister for heavy industries R V Deshpande said the state government would consider extending its popular Stree Shakthi Scheme to trade and commerce with micro credit for the women self-help groups.
Highlighting the success of the three-year innovative scheme, Deshpande said the innovative project, run exclusively by women self-help groups, empowers them to undertake income-generating activities through micro credit and self-financing units.
Canara Bank chairman and managing director R V Shastri assured the delegates that credit facilities and incentives would be made available for women entrepreneurs entering trade and service sectors.
Recalling the role of public sector banks in supporting ventures started by women, Shastri said during the fiscal year 2002-03, Canara Bank had disbursed a record Rs 2,074 crore (Rs 20.74 billion) credit to 700,000 women.
"About 6 percent of the bank's advancements have been earmarked for women entrepreneurs. With the recovery rate from them being the highest at around 98 percent, the bank is willing to extend financial support to more women, especially those entering the trade and service sectors," Shastri said.
Lamenting on the digital divide between urban and rural women, Women Entrepreneurs Committee advisor Madhura M Chatrapathy told about 300 delegates that a national movement had to be launched for eliminating the chasm that separates millions of rural women from their urban folk in every sphere of social and economic activities.
"An all-out campaign is required to eliminate illiteracy, poverty, and discrimination against women in the countryside so that they could be empowered to move up the value chain and become independent in decision-making.
The urban women should take the initiative in roping their rural folk into national mainstream and create opportunities for their self-employment," Chatrapathy asserted.


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FDA Study Finds Little Evidence of Antibiotics in Milk
20,568 articles from Sci-Tech Today
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In an encouraging development for consumers worried about antibiotics in their milk, a new Food and Drug Administration study showed little evidence of drug contamination after surveying almost 2,000 dairy farms.
In response to concerns, the agency in 2012 took samples of raw milk from the farms and tested them for 31 drugs, almost all of them antibiotics. Results released by the agency...
Mystery Deepens Over Ancient Greek Tomb
Ignore anyone who tells you snow is free. Every work day lost during New England's historic winter has meant millions of dollars taken out of the regional economy.
IHS Global Insight, an economic analysis firm, estimates Massachusetts alone suffered roughly $1 billion in lost wages and profits, as storm after storm pummeled the region, delivering over eight feet of snow in roughly a month....
A geologist who took part in the excavation of the ancient burial mound in Amphipolis in northern Greece says the ancient tomb found together with a series of vaulted rooms wasn't built at the same time, but somewhat later than the rooms themselves.
Geologist Evangelos Kambouroglou also said Saturday that the mound inside which the rooms and the tomb were found is not man-made, as...
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Supernova in 'Einstein Cross' Is a Cosmic Trick
No, it's not always a room filled with wires and glowing blue lights. It's probably not even the size of your furnace. The personal email server used by Hillary Rodham Clinton during her time as secretary of state was probably about the size of your office desktop computer and could have been tucked quietly in a corner somewhere.
She's come a long way since 1997, when Clinton's staff bought the...
An exploding star goes supernova only once -- but if you're really, really lucky, you might just get to see it happen four times. An international team has discovered four separate images of the same distant supernova arranged in the shape of a cross -- and this unusual trick of the light could help scientists test the structure of the cosmos.
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SATURDAY 7. MARCH 2015
D'oh! Homer Simpson Won Race to Find Higgs Boson Mass
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Does Homer Simpson deserve a share of the 2013 Nobel Prize in physics? Did the European Organization for Nuclear Research and its scientific partners waste $10 billion constructing the Large Hadron Collider?
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In the episode,...
Why Apple's Watch Will -- Or Won't -- Change the Game
Virtual reality enthusiasts can expect a full consumer version of the Samsung/Oculus Gear VR later this year, according to Oculus Chief Technology Officer John Carmack. Speaking at the Game Developers Conference that ran March 2-6 in San Francisco, Carmack announced that a market-ready edition of the mobile virtual reality headset would roll out with Samsung's next major product release....
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Google is helping California drivers shop for car insurance as part of a new service that could foreshadow the Internet company's latest attempt to shake up a long-established industry.
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At the Game Developers Conference [which ran March 2-6 in San Francisco], it was easy to imagine what virtual reality will look like when it eventually hits the marketplace. What it will feel like, however, is an entirely different matter.
From wand-shaped controllers to motion-detecting sensors, VR creators are trying out all sorts of input methods on the road to bringing the immersive...
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Tire dealers in the U.S. now have another ``hot button'' issue to discuss with customers at the service desk.
Recent research in the U.S. and Europe has pointed out the inadequacy of the widely accepted 2/32nds-inch minimum tread depth for tires. This, in turn, has sparked the debate on whether increasing the minimum to 4/32nds is something the industry should pursue to improve vehicle safety.
On the surface, few would argue with the research that shows significantly shorter stopping distances in the wet at 4/32nds tread depth than at 2/32nds.
But the devil's advocate could argue, ``Why stop there? If 4/32nds is better, why not go for 5/32nds or 6/32nds?''
For now there is no national U.S. standard for minimum tread depth-the individual states regulate this-although federal law does stipulate that all consumer tires sold in the U.S. be built with wear bars set at 2/32nds.
So how did 2/32nds become the de facto standard?
It appears to have come from warranty coverage parameters during the bias-ply tire era and carried forward since then-despite the wholesale change to radial tires and the market evolution to wider and lower profile tires.
Whether the industry, safety advocates or government takes up this issue, it likely won't be a quick or straight-forward pro-cess.
Consumer advocates might argue the change is an industry ploy to sell more tires.
Environmental types would argue the change will increase the number of scrap tires and put more rubber per tire into the waste stream.
Still others might argue the construction industry should build better roads, with better water evacuation and grippier asphalt.
Would 4/32nds become a national standard? And if so, who would enforce it?
The bottom line for issues like this-as so often is the case-will be financial: How much theoretical tire life will consumers be willing to exchange for fewer accidents, injuries and deaths?
Increasing the minimum tread depth to 4/32nds effectively cuts the tread life of a 50,000-mile tire by as much as 20 percent, or about 10,000 miles. Some would say even more, since tread life per 32nd-inch increases as a tire wears.
With so many questions to address, what should you, as a tire dealer, do about it?
More than three-fourths of you who responded to our online poll at www.tirebusiness.com on this subject said you would favor a change to 4/32nds.
Given the growing body of evidence favoring the deeper minimum depth, the question is: Would you voluntarily start advising your customers to change earlier? If so, you should be able to explain why it is important to do so.


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Potato chips brand Pringles has unveiled a new look after 20 years with bold hues and a clean design for its packaging.
Mr P has gone bald, developed sparkling eyes, expressive eyebrows, a sleeker moustache and a crisp bowtie.
The iconic Mr P’s full name is Julius Pringle who started making Pringles in New York.
The snack company spent two years designing the new packaging but has promised it has retained the same flavour and crunch of the potato chips.
The new Pringles packaging is rolling out across Australian supermarkets and convenience stores this month.