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Finnish-based developer Housemarque is certainly keeping busy. Not content with crafting a spiritual successor to the blistering undead action found in Dead Nation with the appropriately named Alienation, the studio revealed an all-new title called MatterFall during Sony’s Paris Games Week presser, and you can feast your eyes on the reveal trailer above.
As the creative minds behind fellow PS4 exclusive Resogun, not to mention the gleefully addicting Super Stardust series, Housemarque has established itself as one of Sony’s bankable studios, and we’re holding out hope that MatterFall can add another feather to the studio’s prestigious cap.
MatterFall follows an unexpected hero fighting for survival on a ravished sci-fi world infected by a mysterious and deadly alien material known only as “Smart Matter.” Using agility and powerful weaponry you must explore this new world and utilize your own control over the Smart Matter to uncover the mystery of this new threat and save the day before it threatens the very existence of the human race.
Retaining the sci-fi aesthetic of previous games released by the studio, today’s trailer was but a tease of what to expect; alien worlds coupled with physics-defying weaponry and yeah, this is a new IP that reads as a classic Housemarque product.
MatterFall is expected to launch exclusively for PlayStation 4 in the latter stages of 2016, or early 2017 to make room for Alienation.


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Adidas has unveiled a new shoe featuring biodegradable fabric that’s designed to break down within hours of its disposal using a water and enzyme solution.
The one catch: the current design appears to be attached to a foam sole ― suggesting that a large portion of the shoe would still end up in a landfill.
Adidas’ Futurecraft Biofabric was presented at last week’s Biofabricate conference in New York. The unique design features a synthetic spider silk called Biosteel that is 100 percent biodegradable, according to the shoemaker.
The sneaker, which touts itself as the first biodegradable shoe of its kind, is currently just a prototype but the company expects it to become a commercial product by next year, Wired reported.
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According to Gizmodo, users simply place the shoes in water and add a digestion enzyme called proteinase that will cause the protein-based yarn to decompose within 36 hours.
“This process is 100% natural,” an Adidas spokesperson told the news site. “The shoe would not dissolve if worn in rainy weather conditions, for example, as the presence of proteinase is all important to the process.”
At far as what happens to the sole, an Adidas spokesman stressed to HuffPost that different, more sustainable material “might be taken into consideration” should the shoe go into production.
“Futurecraft Biofabric is a prototype that is meant to show where the industry can go,” Vinti Bhatnagar said in an email Tuesday. “Recycling footwear can be an energy intense process and if we have an upper that doesn’t need to be recycled that helps.”
Bhatnagar also noted that Adidas debuted last December a 3D-printed midsole concept made out of recycled ocean plastic.
This article has been updated with an additional statement from Adidas.
Today’s current Futurecraft Biofabric shoe prototype otherwise appears to feature Adidas’ Ultra Boost outsole, which according to the company’s website is composed of elastic foam particles called thermoplastic polyurethane or TPU.
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Beyond this current sole, Adidas presses that this new Biosteel fabric is not just beneficial for the environment, but for athletes too.
The silk is said to be 15 percent lighter than traditional polymer shoes, as well as stronger. The fiber is further described as 100 percent vegan and offering controlled moisture management. It also takes far less energy to manufacture than regular polymer shoes.
“With this development we are setting new standards regarding the functionality of renewable textiles,” Jens Klein, CEO of AMSilk, which produced the silk, said in a statement.
Can’t wait for their release? Adidas also recently unveiled a new line of sneakers that are made from recycled plastic taken from the ocean ― again, the sole appears to be made out of foam.
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“The shoes’ laces, heel cap base material, heel webbing, heel lining and the sock-liner cover are also made with recycled materials,” Adidas states in a release. “Its design is inspired by ocean waves, to reflect the shoe’s unique story and adidas and Parley’s commitment to end the cycle of pollution in the oceans.”
The shoes are slated for release sometime this month.
This story has been updated with a comment from an Adidas spokesman.

domain: news


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Today on Google+ YouTube announced that it now has a billion users a month”
“Sending a big thank you out to everyone involved in helping us surpass over one billion users per month. It’s no exaggeration to say that, from the bedroom filmmaker and the next global pop star to the fans who tune in, you’re the reason we’re here. You have created something truly awesome.”
It’s really remarkable to think YouTube just launched eight years ago as a way for friends to share videos with each other. It’s more remarkable when you see how Google breaks down those numbers on the YouTube Blog when they answer the question: “What does a billion people tuning into YouTube look like?”
- Nearly one out of every two people on the Internet visits YouTube.
- Our monthly viewership is the equivalent of roughly ten Super Bowl audiences.
- If YouTube were a country, we’d be the third largest in the world after China and India.
- PSY and Madonna would have to repeat their Madison Square Garden performance in front of a packed house 200,000 more times. That’s a lot of Gangnam Style!
YouTube just may be the most important publication tool introduced since the printing press. The democratization of video is more powerful than the democratization of print or audio because it touches human emotion on such a deeper level.
Justin Bieber was a kid from Canada who used YouTube to introduce himself to the world. You may not be a fan, but the power YouTube gave that kid to build and launch a global brand is something truly special. I could post a Bieber video here to celebrate. After all, he is the most popular artist on YouTube so far. Instead, I’ll share a couple of other Canadian kids who also used YouTube to launch their music carrers.
Lennon and Maisy launched their first YouTube video just a year ago and they’ve already had 31,063,200 views. I’m probably responsible for at least a thousand of those views.
Congrats YouTube! We’ve got plans for you too.


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Tesco has introduced provisions to claw back bonuses from chief executive Dave Lewis and finance director Alan Stewart if financial results are misstated or the executives were to damage the company’s reputation.
The clawback provision, which will apply for up to five years, comes after Tesco was forced to pay more than £2m to its former chief executive and finance director who were ousted before last year’s £263m accounting scandal came to light.
The misstatement of profits linked to supplier payments is under investigation by the Serious Fraud Office and the accountancy watchdog, the Financial Reporting Council.
Philip Clarke, Tesco’s former chief executive, who oversaw a difficult period marked by a series of profit warnings, was paid £1.2m for loss of office. The former finance director Laurie McIlwee collected £970,880.
Tesco, which tried but failed to withhold the payments while it carried out an investigation into the accounting scandal, said it would seek to recover the payments if either was found to have been guilty of gross misconduct. “We have explicitly reserved the company’s rights to pursue recovery of these payments,” the retailer said in its annual report published on Thursday.
Lewis, who was paid a total of £4.13m for his first six months in the job including a £3.23m “golden hello”, is in line to earn up to £7.8m this year, including £6.5m in cash and share bonuses if he hits performance targets.
But Tesco said its new clawback provision would “ensure the company is able to take back awards in the event that results are materially misstated or the participant has contributed to serious reputational damage”.
It said awards could also be scaled back if the company, one of its business units, or executives’ conduct was linked to serious misconduct or fraud.
Tesco said it would take back annual cash bonuses for a period of up to three years after they were handed out, while long term share bonuses would remain subject to clawback for up to five years.
Last year, Lewis missed out on a bonus after the company failed to hit profit targets. In the annual report, Tesco said that, based on performance targets, Lewis should have been awarded an annual bonus worth nearly £400,000 and Stewart £187,000. Neither received the payout after Tesco’s remuneration committee “determined that a satisfactory level of profit had not been achieved”.
Nevertheless Lewis, who joined Tesco from Unilever in September last year, earned £810,000 in basic salary, pension and benefits for six months’ work – including £15,000 worth of security arrangements at his home – plus the £3.23m “golden hello” that included £525,000 in cash and £2.8m in Tesco shares to compensate him for share awards forfeited when he left his former employer.
Stewart, who joined at the end of September, earned £2.3m including £413,000 in basic salary, pension payments and benefits, including £21,000 in security measures. But his total payout amounted to £2.3m after a £1.9m “golden hello” in compensation for share awards lost when he left Marks & Spencer.
Half of Stewart’s and Lewis’s annual bonuses for this year will be based on sales performance with 30% based on profit performance and 20% on individual targets. Deanna Oppenheimer, the new chair of Tesco’s remuneration committee, consulted shareholders on the change from the company’s previous setup, which was more focused on profits. Some commentators have blamed the focus on profit above more long-term goals for Tesco’s troubles.
Oppenheimer said she would be meeting shareholders again this year to further review Tesco’s pay strategy, although she said she did not anticipate further changes.
Tesco’s move to protect itself from enforced payouts to executives came as the annual report said any legal action resulting from the SFO investigation or from a group of US shareholders who are suing over the accounting scandal “could have a material and adverse impact on the group’s financial condition”.
Last month, Tesco revealed it had crashed to the biggest loss ever recorded on the UK high street, slumping £6.4bn into the red after huge writedowns on the value of its property portfolio and stock.
Tesco has closed stores, laid off thousands of staff and completely shaken up its management team as Lewis tries to revive the fortunes of the UK’s largest retailer.


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At the time when ecommerce companies are all geared up for festive season sales starting tomorrow, All India Mobile Retailers Association (AIMRA) has raised concerns on predatory online pricing.
AIMRA has reportedly written to the commerce ministry, the Competition Commission of India and the Department for Promotion of Industry and Internal Trade (DPIIT), asking the government to curb the practice of ecommerce retailers forging exclusive tie-ups with smartphone makers and offering lower prices.
They reportedly alleged that ahead of the critical festive season, the buildup of inventory owing to “predatory online pricing” would sound the death knell for offline sellers and lead to huge job losses.
“The predatory online pricing and exclusivity have damaged the ecosystem of the trade beyond repair. More than 30,000 mobile phone retail outlets have been shut down in the past one year,” the letter said.
Seeking a level playing field, the association said, “Same product, same time and same price is the need of the hour.” AIMRA president Arvinder Khurana alleged that ecommerce players have been working around the FDI ecommerce rules. “Online channels are provided with the new models first and only once the sales start dwindling after a couple of months, they are released to offline retailers… that are left with a huge inventory and only a few leftover customers who missed the online deals,” he added.
Khurana further said that the issue gains further ground ahead of the festive season since online sellers can potentially take away a large chunk of customers before offline retailers even begin to offer discounts to customers.
It is to be noted that Amazon and Flipkart are starting their annual festive sales and promotions across categories from September 29 and it will go till October 4.
The association further alleged that some unregistered retailers were resorting to the illegal practice of buying online-exclusive models in bulk, at discounted rates, during the online sales period, and reselling them later in the offline market at higher prices. It said that handset makers and etailers were aware of this practice, but again it did not name anyone in particular.
It is noteworthy here that according to global market research firm Forrester, this festive sale season will account for 80% of the $4.8Bn revenue expected in the festive season from September 25 to October 29.
As per Bobble Keyboard’s data on upcoming festive season sale, amongst the online shopping on smartphones, fashion and apparel reign supreme with almost 82% of users talking about the category and a further 79% being brand-specific during their conversations.


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Magnetic particles may help improve wine flavor, aroma
The biochemistry behind wine making is fascinating. Wine and the grapes used to make it contain many different volatile compounds that contribute to the specific flavors and aromas. Sometimes, though, there is an increase in compounds that can produce strong off flavors and aromas. Researchers at the University of Adelaide developed a way to remove one of these suspect compounds without affecting the pleasant bouquet of the wine. They published their findings in the Journal of Agricultural and Food Chemistry. Read more at the source.
Beef peptides block bitterness
Some ingredients used to formulate food and beverage products have bitter tastes that are off-putting to many consumers. Researchers found that certain beef protein-derived peptides function as bitter taste blockers and may hold promise as ingredients that can help make food products taste better.
The researchers used enzymatic hydrolysis of beef protein. They found that peptides produced from the enzymes trypsin and pepsin were the most effective at inhibiting the ability of quinine to activate the human bitter taste receptor, T2R4. Tests conducted with an electronic tongue showed that the peptides were effective at reducing the bitterness taste of quinine. Read more at the source.
CRISPR technology promises ‘designer seeds’
An agricultural technology start-up is developing a process to “personalize” seeds through genetic alteration so precise that it may allow customization according to conditions at individual farms.
Inari Agriculture, founded in 2016, recently unveiled plans for its process, which comprises multiple tools, including gene editing. Inari executives say their technology has the potential to account for soil, weather and other conditions so precisely that it can tailor seeds to the needs of individual farms. Read more at the source.


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After targeting the Verna with its new City, Honda’s next attack is on Maruti’s Ertiga with their Mobilio MPV. From, a launch very soon, Honda has confirmed its launch in July with a clear message ‘Coming this July’!
The update is shared on Honda’s official site along with some new pics and details of the upcoming car. The uploaded video is the old one which we had talked about earlier. It shares the features of the MPV to create a buzz.
Going by the recent record, Mobilio is probably going to be the most fuel efficient Multi-Purpose Vehicle (MPV) in the country, thanks to its 1.5L i-DTEC diesel engine, which has been rated at fuel economy figures of 25.8kmpl on the Amaze and a whooping 26kmpl on the new City.
The video talks about the ‘attractive’ styling of the car, which is actually based completely on the family of Brio and Amaze. Attractive it may not be but then which other MPV is! Honda also showcases the various storage spaces, huge, expandable boot space, foldable seats and sliding mid row seats.
Honda is planning to market the car and create a buzz about it by placing display models in high footfall shopping malls of the country. The schedule in Delhi-NCR has started on the 14th of June 2014, and will go on till the 13th of July. These shows will go on in 13 other cities and will continue till the end of August.
With its launch date confirmed, the next big thing is the pricing. If Honda can repeat the Amaze-Dzire scenario, Maruti has a lot to fret. Unlike the high volume compact sedan segment, MPVs are not so widely sold and hence there are all the chances of Mobilio actually eating into Ertiga’s space. The 1.5L i-VTEC petrol will also be available. Transmission duties will be fulfilled by a manual as well as an automatic (CVT) gearbox.


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The European Union has two primary functions: to preside over slow-moving continent-wide fiscal disasters, and to give Google a hard time. EU regulators generally prefer the latter part of their mission, since it’s more fun, so today EU competition commissioner Margrethe Vestager announced a formal antitrust complaint against the search kingpin. Vestager charges that Google abuses its dominant market position by placing comparison-shopping results on certain searches. (The story was reported by the BBC, among others.)
The feature that has raised the EU’s ire is one you’ve probably seen before. You conduct a Google search for, say, a 55-gallon drum of lube, and above the main search results, Google will display a few product listings from stores on the web, some of which may be sponsored links. The European Union says this is sanctionable behavior because Google shouldn’t be using its prime position in general search to bolster its comparison-shopping service. Google’s stance is that if people are looking to buy a product, any self-respecting search engine will help them buy that product. Oh, you two! Can’t we just call the whole thing off?
Actually, Google has tried mightily to call the whole thing off, as today’s announcement is the latest development in a five-year antitrust inquiry that the search company has attempted to settle a number of times. But every time Google has offered a self-serving solution—the company once generously offered to let competitors like Yelp pay for their results to be displayed alongside Google’s—European internet companies have understandably cried foul, and so the endless investigation has continued.
Google got advance word that today’s announcement was coming (presumably by sifting through EU commissioners’ Gmail accounts), so Google executive Amit Singhal had a blog post at the ready that outlines the company’s defense. The post argues that antitrust charges are inappropriate because Google’s share of e-commerce traffic is dwarfed by other shopping sites like Amazon and eBay—so, in other words, there’s plenty of competition. The post is illustrated with a series of colorful graphs that show how few people actually use Google Shopping, how much worse it is than its competitors, and how Google Shopping is generally blecch yucch awful. “Google Shopping fucking sucks,” the title of the blog post does not read, but it might as well. Antitrust cases always bring out that “woe is me” spirit in corporate executives.
The EU also announced today that it is launching a separate investigation into Google’s bundling of apps and service on its Android mobile operating system. And both of these antitrust cases are separate from last year’s “right to be forgotten” ruling, which allowed people to request that Google remove embarrassing personal information from search results. Point is, the EU has been a pain in Google’s ass for a while now, and it doesn’t appear likely to stop anytime soon.


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PARTNER NEWS: Motorists in Marseille, France, will soon be able to pay for the time spent in a parking bay by sending an SMS when they enter and another one when they leave, charging the payment to their mobile phone bill. More
Parking and transportation ticketing equipment supplier IEM is to bring NFC payments to an initial 1,000 solar powered ‘pay and display’ parking ticket machines in France, using UIC’s UIC680 low power payments module... More
Feed for stories featuring IEM.
• Find a list of all the companies and other organisations that have been featured in NFC World in our directory.


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Join the 'Clear Eyes CLR' group to help and get support from people like you.
Clear Eyes CLR News
Posted 29 Apr 2015 by Drugs.com
WEDNESDAY, April 29, 2015 – High pollen levels in the spring are linked to dry eye, a new study suggests. "Finding this correlation between dry eye and different seasons is one step toward helping physicians and patients treat the symptoms of dry eye even more effectively based on the time of year," said lead researcher Dr. Anat Galor, an associate professor of clinical ophthalmology at the ...
FDA Medwatch Alert: Altaire Pharmaceuticals Carboxymethylcellulose Sodium 0.5 Percent Ophthalmic Solution Sold Under Wal-Mart, CVS, and Target Brands: Recall - Preservative May Not Be Effective Through Expiry
Posted 9 Sep 2013 by Drugs.com
ISSUE: Altaire Pharmaceuticals, Inc., announced that it is voluntarily recalling a total of nine (9) lots of Carboxymethylcellulose Sodium 0.5% Ophthalmic Solution, 30 mL, to the consumer level. Due to complaints of mold found in the 30 mL bottles after use, concerns regarding the effectiveness of the preservative after use and handling of the product by consumers have prompted the recall. A ...


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Peoria Heights gaming lounge adds restaurant
Jill & Tina's Lucky 7 Kitchen focusing on home-cooked food
PEORIA HEIGHTS — The kitchen in the defunct Kaydee Kats restaurant sat unused for almost nine months as the former Peoria Heights eatery morphed into a video gaming lounge this year.
But a mother and daughter duo decided to revive the kitchen last month and have started offering homemade food inside KD Kats Lucky 7 Lounge, located at 4109 N. Prospect Road. They're calling it Jill & Tina's Lucky 7 Kitchen, named after Jill Wright and her mother, Tina Wright.
Tina was the manager at the lounge for this year after Kaydee Kats decided to close at the end of 2016. Jill, who has been in the food service industry for 15 years, lamented the fact that the kitchen wasn't being used when she would visit her mother.
So as of Sept. 1, Jill and Tina spearheaded the the food offerings inside the lounge. Jill said that both she and Tina have experience with a variety of creative home-cooked dishes from their time as single mothers feeding their families.
The menu is composed of pub food favorites like Italian beef sandwiches, wings, fish and chips and a host of deli sandwiches. But the menu also features flatbread pizzas, salads and wraps, and eccentric items like the Tater Tot Grilled Cheese. Four different types of handmade burgers are offered using the Kaydee Kats burger recipe that was a favorite with customers, according to Jill.
She guaranteed the quality of the menu as she prepares and makes all the food personally, including the sauces.
"I make everything with my own hands," Jill said.
The restaurant also offers gluten-free options and has a separate fryer to cook those items.
Temporarily, eating at Jill & Tina's Lucky 7 Kitchen requires you to be 21 years old or older because of the building's bar and gaming lounge status. Jill said they are working to make it open to everyone but that, for the time being, it's a great spot for couples to have a meal, a few drinks and enjoy the video gaming machines in a comfortable and relaxed atmosphere.
Jill & Tina's Lucky 7 Kitchen is open from 11 a.m. to 9 p.m. Monday through Saturday.
Thomas Bruch can be reached at 686-3262 or firstname.lastname@example.org. Follow him on Twitter @ThomasBruch and contact him about any openings and closings in the Peoria area.


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FSX. Thanks to Silverbird, a very well known contributor in FS community, we have just heard that Aerosim will design a B787.
The japanese editor has announced the project on his website on september 1st.
Aerosim has also designed a B767 and a B777-200.
A glimpse of the GMAX 3D model.
Another scoop is the B777-300 that is folllowing a -200 version, released two years ago.
This B777-300 has apparently been released this august 31th.
(No information in english - Aerosim has only posted this information on japanese pages)
There is a possibility that Aerosim is "testing" his product first on Japan market only./


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Romford – A supermarket was called out by a customer after one of its cs had antisemitic and anti-vaccine graffiti on its walls.
Sainsbury’s was caught in the row when Twitter user Cayden Blade posted pictures of the messages at a store in Romford.
One featured a slur against Jewish people and another opposed the Covid vaccine.
He claimed in his post that, despite staff being made aware of it in the past, the graffiti had not been cleaned off.
A Sainsbury’s spokesperson confirmed that the graffiti has now been removed but denied that the managers at the store were previously informed about it.
They said: “We strive to be an inclusive retailer where our colleagues and customers love to work and shop and believe hate speech and racism are unacceptable.
“We have removed the graffiti and we apologise for any offence this may have caused.”


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Unlike Apple products like the iPad or iPhone, a lot of the most important improvements to computing take place incrementally and without a lot of fanfare. For instance, Intel has recently announced the release of its 3rd-generation Core processor, aka Ivy Bridge. So what can you expect with Intel’s new 3rd generation processor? Here are [...]
Tag Archives | ivy bridge
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- Will desktops eventually become obsolete? March 1, 2013
- Newegg kicks off its 2012 College Tour! August 14, 2012
- Behind the scenes at Newegg on Cyber Monday November 29, 2012
- Computex Taipei 2013 wrap up June 10, 2013
- The results of Newegg’s Father’s Day survey June 6, 2013
- Console Wars: PS4 vs Xbox One May 22, 2013
- Play Atari’s Breakout on Google! May 14, 2013
- Anonymole: OT - New Egg's attorneys are the best! Breaking t...
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- Bob: Tablets and Mobile devices are never going to be a...
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Hong Kong online wine retailer Slurp.asia is planning to open an office in Singapore by the end of next month.
Explaining the decision to extend its services to the small city state, Slurp.asia managing director Tom Chamberlain cited a fast-growing interest in fine wine which he said was reminiscent of Hong Kong a few years ago.
“We are so excited about Singapore… There is such energy, passion and enthusiasm for wine – just like Hong Kong when we first arrived,” he commented.
Chamberlain, who will lead the new project, said that Slurp.asia plan to replicate their Hong Kong model in Singapore, offering local enthusiasts fine wine brands, niche and rare mature bottles, as well as entry level wines through the online platform.
He also announced the appointment of Sabrina Hosford, formerly of Altaya Wines, as sales director for Slurp.asia, describing her as “one of the most respected and experienced business managers in the HK wine trade.”
Slurp is not alone in embracing an emerging wine market in Singapore.
Earlier this year we reported an increase in the number of merchants setting up offices in the state, noting that Singapore has just 100 wine suppliers serving a population of 5.3 million, compared to an estimated 350 catering for Hong Kong’s seven million people.
Chairman of UK merchant Berry Bros & Rudd, Simon Berry, described Singapore as “a hub for southeast Asia”, while Wealth Insight has recorded that the number of US dollar millionaires in Singapore doubled to 183,000 in the five years to 2012 and is expected to rise to 291,000 by 2017.
As we reported late last year, Singapore-based logistics company, CWT, is building a 750,000 square foot wine storage facility in Singapore – mostly to cater to private clients, including those from Indonesia who may want their wine closer to home than London, Geneva or even Hong Kong.
Slurp.asia is independent of Slurp.co.uk, which was placed into administration in July 2013 before being bought by Banbury based wine business SH Jones in June.
Slurp Asia was separated from the UK-based online wine business in 2011, although the majority shareholder of the Hong Kong operation is Jeremy Howard, who was also CEO of Slurp.co.uk before it was bought by SH Jones.


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- PayPal launched a small enterprise bank card this week.
- The PayPal Enterprise Cashback Mastercard is PayPal’s first enterprise bank card.
- PayPal additionally presents a variety of different instruments for small companies, together with working capital instruments, enterprise loans, danger administration help, and extra.
Small companies within the U.S. have gained yet one more bank card possibility this week with PayPal’s launch of its its first business bank card.
The PayPal Enterprise Cashback Mastercard, which is issued by WebBank, has no annual payment and presents cardholders 2% cashback on all purchases. The rewards are usually not topic to incomes caps nor do they expire. Moreover, the cardboard comes with free worker playing cards, doesn’t cost a overseas transaction payment, and integrates with PayPal’s service provider platform to facilitate entry to transactions, balances, obtainable credit score, and rewards.
As soon as a enterprise is authorised for the cardboard, it may well instantly start spending through a digital card that’s routinely built-in into their PayPal account. Companies can view their account and spending particulars through their PayPal Enterprise account.
“As small enterprise homeowners proceed to get better from the challenges of the previous two years, having a number of financing choices to deal with their capital wants is extra essential than ever,” stated PayPal Vice President of World Service provider Lending Bernardo Martinez. “The PayPal Enterprise Cashback Mastercard supplies retailers larger worth, extra alternative, and the elevated flexibility they should handle their enterprise funds, providing among the many finest worth obtainable on no annual payment enterprise bank cards in the present day. This new answer continues PayPal’s dedication to supporting small companies and providing choices to assist handle the day-to-day prices of working their enterprise.”
Based in 1998, PayPal has lengthy been an ally to small companies. Along with the enterprise bank card, the California-based firm additionally presents a working capital answer that has distributed greater than $20 billion, in addition to payout capabilities, enterprise loans, fee acceptance instruments, danger administration help, and extra. These merchandise have helped PayPal amass 20 million small enterprise clients within the U.S. And that is no small feat, given the truth that there are solely 33 million small companies within the U.S.
The launch of the The PayPal Enterprise Cashback Mastercard comes 5 years after PayPal launched its bank card for particular person customers in 2017.


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Lithium-sulfur (Li-S) batteries have been under development for years, and have already demonstrated the ability to store 400 Wh per kg of batteries. However, this time, there is an all-solid lithium-sulfur battery that could do even better. Will it last longer than previous lithium-sulfur batteries?
Lithium-sulfur batteries have been stated to last “few tens of cycles” before malfunctioning, according to a scholar at Stanford University, Johanna Nelson. This was said to be due the loss of sulfur in the cathode.
“The cycle life of lithium-sulfur batteries is very short. Typically, after a few tens of cycles the battery will die, so it isn’t viable for electric vehicles, which require many thousands of cycles over a 10- or 20-year lifetime.”
“Based on previous experiments, we expected sulfur particles to completely disappear from the cathode when the battery discharges,” said Nelson, the lead author of the JACS study. “Instead, we saw only negligible changes in the size of the particles, the exact opposite of what earlier studies found.”
This is another reminder to stay as objective as possible. Sometimes researchers come to incorrect conclusions and then base future research and designs on those conclusions.
This new solid battery (not to be confused with solid-state batteries) was able to survive 300 cycles without malfunctioning, and it still achieves four times the energy density of conventional lithium-ion batteries.
Its success is partially attributed to reduced “sulfur dissolution,” because the electrolyte is solid. The researchers developed this battery’s electrolyte and cathode with sulfur that was obtained as a byproduct of oil extraction, which helps keep the cost of it down.
Using byproducts instead of mining them also tends to be the most sustainable way to go.
Another heartwarming fact is that sulfur stores more energy than the other, less-sustainable transition metals used in lithium-ion battery cathodes.


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January 11, 2013 at 10:25 AM EST
Tech News: Apple New Corporate Controller Maestri a 'Perfectionist' Who 'Loves to Compete'
This column brings you the most interesting and useful business and financial commentary on the world of technology every day. Among the headlines today tech investors learned that Luca Maestri CFO of Xerox will be joining Apple. TechCrunch Link: Apple Hires New Corporate Controller Luca Maestri Away From Xerox “Xerox (NYSE:XRX) announced today that Luca Maestri Executive Vice President and Chief Financial Officer is leaving the company as of February 28 in order to take the position of corporate controller at Apple. The company has already initiated a search for a replacement and Maestri will stay on through the ...
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Everi Holdings Inc says it is launching new cabinets and games, including more than 50 original game themes and 15 licensed brand titles.
The group is a United States-based maker of casino electronic games, payments kiosks and player management products for the casino industry.
Everi’s new products will debut later this month at Global Gaming Expo (G2E) 2019 – a casino industry trade show and exhibition held in Las Vegas, Nevada.
The new products include its Empire Flex cabinet for slot games, said to have “industry-unique lighting”.
The new Empire Flex video platform features a 49-inch flexed display on top of Everi’s Empire MPX base. Expected to hit casino floors in the first half of 2020, the Empire Flex cabinet will debut with 14 unique themes.
“Our game and hardware creativity as well as the scale of our new game titles, bonus features, and game mechanics output have all increased significantly in recent years, as we continue to emphasise innovation that transforms the player experience,” said Michael Rumbolz, president and chief executive of Everi, in prepared comments carried in a Tuesday press release.
In early August Everi had said its second-quarter profit for the three months to June 30 had jumped 267 percent to US$5.5 million.
May 19, 2022Casino operator Melco Resorts and Entertainment Ltd announced on Thursday that it would launch at the end of June a new, themed zone for “family-friendly” entertainment at its majority-owned...
May 19, 2022
Interim normalised profit after tax and amortisation reported by slot machine maker and online gaming content provider Aristocrat Leisure


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“If you are going to be testing, there are much better platforms out there now than there have been for the last couple of years,” he said.
Of course, Suslow doesn’t want everyone to immediately start testing using this new system in hopes of avoiding an outbreak situation.
For one thing, it can be costly and time consuming for growers to do this, despite that the more tests that are done, the more cost effective each one becomes.
Instead, Suslow said he thinks contamination is really best if it’s simply prevented in the first place.
“Testing for pathogens won’t give you any better results than if you just have a well-managed, audited food safety system in place,” he said.
In cases where an issue or a specific case does arise, that’s when Suslow said pathogen testing is most effective.
“If a situation comes up, and you want to try and assure it doesn’t represent an actual contamination, that’s where I’d recommend you spend the target dollars to pathogen test,” he said.
He also said the industry needs to continue to work on evaluating environmental testing in packing facilities, which already is becoming more widespread at fresh processing locations.


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SSI Celebrates 30 Years: 7 Facts About the Country's Largest Luxury Retailer
On June 5 at Shangri-La at the Fort, Stores Specialists Inc. kicked off its 30th year as the country's leading retail and lifestyle curator. To mark the occasion, we take a look back at some of its milestones.
Stores Specialists Inc. (SSI) was founded in 1988 as the retail arm of the Rustan's Group of Companies.
With the backing of the Rustan's Group, the second largest retailer in the Philippines, the SSI Group has steadily grown in its three decades and it continues to grow even more now in the digital age. But more on that later. When the SSI Group started, its first
Under the SSI Group are multiple subsidiaries and sister companies that provide the Filipino shopper with premium goods. A few notable affiliates are Rustan Marketing Corp, Rustan Supercenters, Specialty Food Retailers, and Rustan Commercial Corp.
Hermès, Prada, Gucci, and Bottega Veneta are some of its notable luxury brands.
The SSI Group has acquired many of the luxury brands that we see in stores today, making it the leader in the local luxury market. The year 2003 marked the opening of the first premium mall in Manila when SSI launched stores for Yves Saint Laurent, Burberry, Gucci, Bottega Veneta, Prada, and Tod's opened at Greenbelt 4.
It introduced popular retailers such as Zara and Banana Republic to the Philippines.
We have SSI to thank for the arrival of
The SSI Group holds over 100 brands.
As of December 2017, the group's portfolio boasts of 638
The official SSI Group website is changing the way we shop.
While a few of its brands have introduced individual e-commerce sites, the SSI Group has embraced the future of digital and has launched the website ssilife.com.ph. The website is not only a virtual boutique catering to fashion, beauty, and home brands, it's also the online go-to for those who wish to embody the SSI lifestyle. It's a space for behind-the-scenes highlights from exclusive shows, beauty tutorial videos, and a lookbook of the latest collections.
The SSI Group is introducing a mobile app this year.
In August, the group plans to launch the My SSI Life app, that will feature the retailer's latest promos and perks. Apart from curated content, the app will also allow its users to earn points that equate to benefits every time they shop.
The group just celebrated 30 years in the Philippines.
To kick off the anniversary celebrations, the SSI Group invited members of the press and friends of the brand to a launch at Shangri-La at the Fort on June 5. The SSI Group chairwoman and CEO Zenaida Tantoco and president Anton Huang were there to welcome the guests and toast to their company's achievements.
As part of the festivities, the retailer will reward its customers with exclusive credits. Citibank cardholders will be able to collect credits and enjoy them through the "Spend Anywhere" campaign, where shoppers get P500 for every P10,000 that they spend at SSI Group stores using their Citibank cards from July to September.
Shoppers can also expect the Big Fashion Sale on August 15 to 30 in Greenbelt and again on September 3 to 10 in Glorietta, as well as exclusive shopping events from July to September.


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(Bloomberg) — A startup developing a technology to store energy in molten salt has raised about $12 million from backers, including Denmark’s richest man.
Hyme will spend some of the money on a pilot plant to find new ways to store unused electricity from wind and solar, Chief Executive Officer Ask Lovschall-Jensen said in an interview. And the Danish company is already considering another financing round “to ensure that we can head toward global deployment,” he said.
Denmark gets about 40% of its electricity from wind power but is often unable to use all the power generated at night when demand is lower. The problem has been magnified in 2021 because wind speeds have been lower than normal and energy prices have soared in Europe.
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Hyme, a spinoff from nuclear startup Seaborg Technologies Aps, expects that its storage facility can keep energy at a cost of about $20/kWh and store it for as long as 14 days without losing significant heat. The firm has developed its method using hydroxide salt — a corrosive material known as caustic soda. When heated and melted into liquid, hydroxide salt can be used to store and transmit energy at 1/10 of the cost of solar salts.
Investors include a series of existing owners of Seaborg, including Danish billionaire Anders Holch Povlsen through his investment arm Heartland A/S.
Heartland CEO Lise Kaae expects energy consumption to rise in coming years and says Hyme has the potential to deliver one of the solutions to store energy from renewable sources.
“Even though we know we invest at a very early stage, we believe investing in innovation in this area can make a positive difference,” Kaae said by phone.
©2021 Bloomberg L.P.
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GameStop to close 200 stores
- Staff Cincinnati Business Courier
Company officials made the announcement during their third-quarter earnings call. The retailer, which operates more than 30 locations in Greater Cincinnati, is facing a two-year industry slump as gamers move to mobile and online play from console-based games.
Three percent of Grapevine, Texas-based GameStop’s stores lose money, it said during the call.
Last year, fourth-quarter sales accounted for 51 percent of GameStop’s annual profit.
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These search results are from across the Techday network of sites
LinkedIn’s 2017 Global Top Companies list - did you make the cut?
Schneider Electric, a global organisation that specialises in energy management and automation, is one of the companies that made the list.
Centrify targets local admin access on Macs through latest identity management update
Macs in the enterprise are prone to careless administrative account maintenance and passwords are being shared further than they should be.
Mobile OS market: Android continues to dominate Asia but Apple holds the US
The latest smartphone OS data from Kantar Worldpanel ComTech has revealed Android and iOS are continuing to increase their share of most markets.
Collaboration, not competition - key to success for Aussie FinTech sector
The report finds that technology giants such as Apple and Amazon threaten the emerging FinTech industry and Australia’s traditional banking sector.
Dimension Data launches dedicated Apple practice and MMS
Dimension Data has launched a dedicated Apple practice and MMS for iOS to help companies securely integrate and manage corporate apps and data.
Global wearables market grows 17.9 percent - and we have a new leader
The worldwide wearables market continued its rapid rise in the first quarter of 2017 (1Q17) with multiple companies experiencing triple digit growth.
Apple's App Store earnings top $70 billion since its launch in 2008
Apple's global developer community has collectively earned more than $70 billion since the App Store first launched in 2008.
Robots can be programmed in the playground with Swift
"More than 1 million kids and adults from around the world are already using Swift Playgrounds to learn the fundamentals of coding."
iPad Pro and iOS 11 – the dream team
iOS 11 coming this spring brings new features that make iPad Pro more versatile.
Harder, better, faster? iMac Pro to land in December
Featuring up to 18-core processors, 22 teraflops of GPU performance, fast storage & advanced I/O.
Apple releases critical security updates for all products
If you put off installing the latest Apple security updates, now is the time to do it, according to Australian security watchdogs Stay Smart Online.
Samsung topples Apple for smartphone shipments in NZ
Samsung has returned to the number 1 spot in the NZ smartphone market after reclaiming the position from Apple - but change could be near.
High-end market to drive smartphone shipment rebound in 2017
After a slow 2016, a new forecast from the International Data Corporation (IDC) has revealed smartphone shipments are expected to rebound in 2017.
Apple takes shots at Google in new ad campaign - smartphone showdown
The copy states that "life is easier on iPhone," and they didn’t waste the opportunity to poke fun at Google’s poor track record of security.
iPhone 8 images leaked, potential design exposed
New images have surfaced of the design molds used for upcoming iPhone models.
Apple users advised to update their software now, as new security patches released
Welcome to the post-WannaCryptor world, where every computer user understands the importance of creating secure backups and applying security patches.
Rumour: New iPad Pro 10.5" coming next month
Apple has been rumoured to release a 10.5-inch iPad Pro for over a year now, and it’s expected to replace the current 9.7-inch model.
Apple takes wearable tech crown from Fitbit
Apple has been crowned the leading wearable technology company, despite CEO Tim Cook’s stubborn refusal to release Apple Watch numbers.
Hands on Review: Parallels Toolbox for Mac
Nestled comfortably in your menu bar, this nifty little piece of software is full of features.
Smartphone rankings: Who the F**k is Oppo?
Oppo launched in New Zealand for the first time in March of this year, bringing us their R9, F1 and A39 models.
Apple pauses world dominance to patent AR technology
You could theoretically place and move objects in your home to see if they work to your liking, without having to even get off the couch.
Another day, another flying camera for consumers
"Our team has been working hard to continue to give consumers the most user-friendly experience with a flying camera."
Apple gives an apology (of sorts) over Macs – and promises major new products
Apple stepped forward recently to confirm that it will release new iMacs later this year and a “completely rethought Mac Pro" later in the future.
Phones, iPads and watch accessories oh my: Apple unveils new lineup and we've got all the pics
Apple has announced a whole bunch of exciting devices and accessories this morning, including a new phone, new iPad, Apple Watch accessories and more.


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Michigan’s A.G. Warns Of Puppy Scam
Michigan's Attorney General Dana Nessel along with the Humane Society of the United States are warning consumers of a heightened 'puppy scam' during the pandemic we are living through.
While so many people are currently working from home, the idea of adopting a puppy seems like a great idea. I mean you are home all day, so house training could begin as well as other training. But as with so many things, there are those who are trying to take advantage. That is why the Attorney General has put out this warning.
The A.G.'s office has seen a surge in complaints of internet scammers who are exploiting the situation. Several Michigan residents have been tricked recently into paying for pets that do not even exist. And this is after paying a LOT of money.
Most of the thieves involved in this puppy scam live outside of the country, so the prospect of getting your money back is not in your favor.
Scammers are looking for any way to take advantage of consumers during this pandemic and puppies are unfortunately not exempt. While many people may be eager to bring home a puppy during this time, I urge Michiganders to be vigilant in their search to avoid being scammed. My office continues to prioritize protecting residents from predatory and deceptive business practices, and these puppy scams will ultimately result in heartbreak and financial loss. Always do your homework before making any purchase online to avoid being taken advantage of.
Another good bit of advice, and this comes totally from me, is to adopt not shop. The Capital Area Humane Society, Ingham County Animal Control and many of the area rescue groups would love to help you find the perfect puppy for your home. And they won't charge you an arm and a leg to get it. Any of these organizations could put your money to very good use.
Each year consumers in the United States spend more than a billion dollars buying puppies without realizing they may be doing business with scammers, puppy mill operators or both. Puppy mills are inhumane dog breeding operations that keep these poor animals in deplorable conditions.
The best way to avoid being scammed online according to the A.G.'s statement:
- Research the breed
- Research the breeder
- Research the advertised puppy
- Do not purchase a puppy sight-unseen
- Use a credit card to make the purchase
- Retain all documents and communications from the breeder
- Consider contacting your local shelter


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Puma are on fire when it comes to celebrity partnerships, joining forces with two of the biggest international stars, with millions upon millions of loyal fans following their every move. First it was Riri for Puma and then the German mega-brand confirmed last month that they had signed a deal with Kylie Jenner, despite Yeezy's Twitter rampage: "1000% there will never be a Kylie Puma anything. That's on my family! 1000% Kylie is on Yeezy team!!!" Awkward. There's also an upcoming campaign with Lucy Watson from Made In Chelsea but um, no comment.
A few hours ago, Kylie Jenner took to Instagram to premiere the first image from the campaign and Puma followed suit with another. The advert is for the new Puma Fierce women’s trainer, which is set to drop at retailers around the world next month on 1st April. The new footwear collab is described as "a lightweight trainer with zero excuses" and though we have no idea what that means they do look pretty cool. Judging by the success of just about everything King Kylie does, from lip products to phone apps, we bet these trainers will sell out before you can say "calm down Kanye."


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Jeep celebrates 70th Anniversary with special editions.
The hot Chevy came in at number two this week (2012 ZL1 reveals Chevy performance Camaro-style).
Taking the number three spot is Mazda Minagi to debut at the Geneva Motor Show, which it did. I followed that post up with a brief post that had more info and pics.
The Ford's Vertrek Concept previews next Escape/Kuga post took the number four ranking. Spy photos have shown the new CUV out testing (with camo) and it looks very close to the concept underneath the wrappings.
There was a tie for number five between the Volkswagen XL1 concept may see production in 2013 post and the Honda shows 2012 Civic at Detroit show in concept form post. The Civic post was followed up with a post showing the actual production model (2012 Honda Civic shown) which showed that the new car had some minor changes versus the concept.
Almost making the top five (missed by one page view) was the Summertime fun in the new VW Golf Cabriolet (below) post. I threw this one in cuz it's almost summer...and it's kinda cute.
Recent posts at uautoknow.net - Classic:
Rinspeed BamBoo lightens the Geneva Motor Show mood,
Morgan intros new 3-Wheeler (below),
Jaguar celebrates 50 years of E-Type with Collector's Edition Coffee-Table Book.


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How do we save restaurants?
As the food industry continues to battle supply chain bottlenecks, labor issues, razor-thin margins and the rise of delivery apps, the answer may lie in real estate. Even before the pandemic, in a 2019 report, the National Restaurant Association noted that the coming years would see a gradual trend away from in-person dining as delivery becomes more popular.
“Convenience will be a huge priority and consumers will appreciate all the options offered by restaurants…but they won’t always be eating at the restaurant,” the report said. “Dining away from the restaurant will grow in importance.”
The pandemic has only accelerated this trend, which has seen the industry morph via new models like ghost kitchens that eliminate the need for servers, cashiers and seating space with delivery-only options. (The most notable company in this space is CloudKitchens, an L.A.-based ghost kitchen startup launched by former Uber CEO Travis Kalanick.) Ghost kitchens phase-out overhead expenses like kitchen certifications and licensing fees; as a “restaurant” owner, you don’t need a lengthy lease to operate—just pay for the space you use as needed.
Earlier this week, Chipotle announced a $50 million venture fund that will invest in early-stage food tech startups that, according to Chipotle chief technology officer Curt Garner, will "enhance our employee and guest experience, and quite possibly revolutionize the restaurant industry.”
The Newport Beach-based Mexican fast-food chain is already incubating at least one of these technologies at its innovation center in Irvine: an AI-enabled robot called “Chippy,” developed in conjunction with Pasadena-based Miso Robotics, which promises to replicate the “subtle variations in flavor” of Chipotle’s tortilla chips so as to not “lose the humanity behind our culinary experience."
But robots like “Chippy” also cut down on the square footage usually occupied by kitchen workers and their food preparation stations. Piestro, another local food tech enterprise, condenses an entire pizza kitchen into a compact vending machine. Piestro is backed by Wavemaker Labs, a Santa Monica food tech incubator that funded "Chippy," as well as the autonomous bubble tea maker Bobacino.
This kind of technology offers restaurant operators the chance to cut costs at a time when they can use all the help they can get. It also threatens to automate a lot of human labor—which, of course, means eliminating jobs. And so you’ve got to ask yourself: Without cooks, servers and dining rooms, what remains of the restaurant industry to save? — Keerthi Vedantam
VC firm WndrCo, founded by former DreamWorks CEO Jeffrey Katzenberg, is looking to raise $450 million for its second fund, according to regulatory filings.
The Santa Monica-based company, which generates virtually all of its revenue from ads, reported first-quarter sales on Thursday that narrowly missed Wall Street’s expectations, despite adding more users than analysts predicted.
Meta Platforms Chief Operating Officer Sheryl Sandberg reportedly quashed two articles about her controversial ex-boyfriend, Activision Blizzard CEO Bobby Kotick.
Web3 startup Afterparty is set to launch an NFT-based ticketing platform for live events, with plans to use its Utopian NFTs as event tickets after a trial run at a Las Vegas music festival last month.
On this episode of the Behind Her Empire podcast, Heela Yang, the co-founder and CEO of Sol de Janeiro, talks about how uprooting her life to move to another country helped inspire her award-winning body care line.
What We're Reading Elsewhere...
- The Boring Company announces $675 million raise, and a slew of new hiring.
- Venice-based Sameday Technologies agrees to pay $20 million to L.A. to settle claims it faked COVID test results.
- L.A.-based SaveLive acquires concert promoter Jam Productions, owner of marquee theaters in Chicago and Minneapolis.
- A look at how Cal State Long Beach is preparing students for the boom in local aerospace jobs.
- Bird launches a bike share program in Madrid, Spain.


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OTTAWA (Reuters) - Canada's trade deficit in March widened to a record C$3.41 billion ($2.69 billion) as exports sank for a second month on weak demand from the crucial U.S.
NEW YORK -- Aeropostale, once the vibrant epicenter of the U.S. mall scene, is seeking Chapter 11 bankruptcy protection and closing 20 per cent of its stores in North America.
TORONTO -- Torstar Corp.'s first-quarter loss soared to $53.5 million as the company recorded extra expenses related to its transition towards more digital media and revenue fell at its traditional newspaper businesses.
The operator of Canada's largest grocery and pharmacy business had $193 million of net income for the quarter, up $47 million or 32.2 per cent from a year earlier.
Canada's Shopify Inc , a maker of software that helps retailers set up and manage online stores, forecast a bigger operating loss for the year, due to higher compensation expenses.


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Family favourite is baked apple pie
And more evidence of our national sweet tooth appears further down the list.
While savoury types dominate the top 10, lemon meringue pie came fifth, cherry pie seventh and chocolate pie 10th.
Steak and kidney pie came in only at third but it was voted more quintessentially British than classic dishes such as bangers and mash, bubble and squeak or toad in the hole.
The survey has also prompted debate about what actually counts as a pie.
Three in five of us says the dish must have its filling entirely encased, meaning pastry sides, base and a lid.
But 21 per cent of those questioned agreed shepherd's pie is an official, bona fide pie, despite having no pastry at all, just a mashed potato topping.
The verdict was rejected by purists with 45 per cent saying it shouldn't be considered but though it failed to make the top 10, it came a respectable 18th.
Online casino Casumo.com commissioned the survey to promote a Play Absurd advertising campaign in which comedian Paul Foot has attempted to outperform contestants in the Pie Eating World Championships in Wigan.
Steak and ale pie is Briton's second favourite pie
It found we eat an average of three meaty pies a month, with chips the preferred side of choice, followed by mashed potato, roast potatoes and mushy peas.
Responders had tried some truly bizarre pies in their time, the study discovered.
One adventurer had bought a pie in Ecuador which contained iguana meat, and another recalled tucking into a pie containing nettles.
THE NATION'S TOP 10
1. Apple pie
2. Steak and ale
3. Steak and kidney
4. Chicken and mushroom
5. Lemon meringue
8. Cheese and onion


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US-based diesel engine maker Cummins and China’s Foton Motor officially launched a 50-50 joint venture on Wednesday, creating China’s largest engine producer, AFP reported, citing state media. Cummins’s total investment in the deal is US$385 million. Production of 2.8-liter and 3.8-liter engines, expected to begin early next year in a facility being built in Beijing, will mark the first time the engine models have been made outiside of the US. Light diesel engine capacity is expected to reach 400,000 per year, which will be sold both in and outside of China.
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The Wall Street Journal has shed light on Apple’s plans for entering the TV industry. According to the WSJ, Apple is planning to reinvent not only the television itself, but the way we consume media every day.
Apple has been working on its top-secret TV project for quite some time. While the project is still in its early stages, all signs point towards Apple destroying and rebuilding the traditional way we watch movies and TV shows. The company wants to implement a unified experience that extends to the living room.
The WSJ reports:
In recent weeks, Apple executives have discussed their vision for the future of TV with media executives at several large companies, according to people familiar with the matter.
As was previously speculated, the TV itself looks to be a Siri-controlled experience that may also recognize motion, like the Xbox Kinect. Apple reportedly plans to circumvent the traditional providers altogether and rely on wireless streaming and a subscription-based model for delivering specific shows and movies.
Apple executives have given some specifics in its talks with media companies. The company, for example, has discussed new ways they could stream media companies’ content, allowing a user to watch a video on a TV set, then pick up another device, such as a smartphone, and keep watching the video on the move, one of the people familiar said.
Apple seems to be taking a smart approach to its future plans for the TV by working out how it can implement its new technology into its existing products, specifically the Apple TV set-top box. Steve Jobs said that Apple entering the TV industry isn’t a good idea because people “don’t buy new televisions very frequently,” according to the WSJ.
Jobs was actively involved with the project before his passing, with the WSJ reporting that “Mr. Jobs envisioned building a TV that would be controlled by Apple’s mobile devices in order to be easier to use and more personalized.” He wanted to revolutionize the TV industry in the same way he did the music industry with iTunes and the cell phone industry with the iPhone. Jobs told Walter Isaacson in his biography that he had “finally cracked” the Apple television before his death.
The TV device Apple is working on would use a version of Apple’s wireless-streaming technology AirPlay to allow users to control it from iPhones and iPads, according to people briefed on the matter. When the company plans to start selling such a device and whether it would receive traditional broadcast or cable signals remains unclear, said these people, who say Apple may change its plans.
The technology could allow users to stream video from mobile devices to their televisions, without a set-top box. That process is already possible through its Apple TV set-top box, but it is cumbersome and some media companies, such as Time Warner Inc.’s cable channel HBO, prevent their apps from using the technology because they want closer control of how and where their content appears.
Apple has reportedly tested “integrating DVR storage and iCloud” into its TV, and the company wants to offer a Hulu-like experience for consuming content a la carte. Steve Jobs wanted to break down the barriers between the strict control of distribution and probed studio executives about “the universe of video content the providers actually had the rights to.”
Set-top boxes like the Roku aim to offer a more a la carte, user-controlled method of media consumption, but Apple is all about a unified experience. If Apple were to unveil a standalone television with Siri-like controls, no ties to cable providers, and seamless integration with iCloud and the rest of the iTunes ecosystem, the TV industry will be turned upside down.


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Nickelodeon Is Opposing A 12 Year Old New Zealand Girl's 'Slime' Trademark For Some Reason
from the you-can't-do-that-in-new-zealand dept
Viacom has decided to take its trademark bullying game international and possibly against the most sympathetic target it could find. Nickelodeon, owned by Viacom, has decided to oppose the trademark registration of a 12 year old girl in New Zealand, claiming its trademark on the word “slime” is too important. Katharina Weischede has managed to build up an online brand in New Zealand for producing and playing with “slime.” She made a business out of it and attempted to trademark “slime princess”, only to find Nickelodeon opposing it.
What started off as a hobby had by late 2017 become a home-based business called “Slime Princess”. Now known by her friends, family and even strangers as the “Slime Princess”, she eventually decided to trademark her business’s name. However, Katharina was met with opposition by Viacom, the owners of children’s entertainment channel Nickelodeon. After applying to trademark “Slime Princess” earlier this year, Katharina received a letter from Viacom opposing the trademark. According to the New Zealand Intellectual Property office, Viacom has trademarked the word “slime”.
Everything about this is absurd. We can start with how unlikely it would be for any confusion to exist between Weishede and Nickelodeon, move on to the very generic and broad mark that Viacom apparently holds in New Zealand, take a turn to point out that Weishede’s business has something like $20k in valuation, and finish off by simply pointing out the PR nightmare that is the parent company of a kids’ network battling a 12 year old at the trademark office.
The good news is that Weishede appears to be a very bright young woman.
Aside from running her business, Katharina is interested in becoming a human rights lawyer.
This case was “a great start to show people that you fight for what you believe in”, she said. “I wanted to fight because I made this and it’s not just about the slime. It’s the brand itself. People don’t only come for the slime, they go and see me.”
She has set up a page to collect money for the legal fees to fight this. Her family is also backing her and she is working with a lawyer, who is hinting at the fact that Viacom certainly didn’t have to go the route of fighting a trademark battle with a 12 year old.
Katharina’s lawyer, Alex Lee, said the 12-year-old had worked very hard to build up her profile and her brand.
“This is a young girl’s dream,” he said. “If in fact the other party wanted to find a way to work with her that’s great but certainly, we wouldn’t want to think the idea is to prevent a young teenager who already has a profile with a particular brand from being denied her rights.”
And finding a way to work with her is exactly what Viacom should be doing here, or it risks tarnishing the reputation Nickelodeon has worldwide over the “threat” of a bright 12 year old young woman. Best of luck winning that PR battle.
Filed Under: katharina weischede, new zealand, slime, trademark, trademark bullying
Companies: nickelodeon, viacom
Comments on “Nickelodeon Is Opposing A 12 Year Old New Zealand Girl's 'Slime' Trademark For Some Reason”
Geez, Adventure Time would have a better claim.
I am the slime on the video...
Frank Zappa song: “I am the slime on the video”
Looks like we have more creeping trademarkism. Slime is a descriptive, should not be trademarkable.
So a major corporation wants us to think SLIME!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! every time we see its name?
I don’t know.
Dammit, I read that and spit out the water I was drinking.
This just in...
Slime Balls try to stop Slime Princess!
Re: This just in...
Don’t forget to mention the slimebags.
Re: Re: This just in...
Oh yeah.. and smegma too!
Re: Re: Re: This just in...
They got her all sticky viacom?
Viacom, Screwing young girls is our thing.
Huh. What product classes does that trademark cover? If it even tangentially brushes against "computer games", someone should involve Square-Enix, Nippon Ichi Software, Idea Factory, and countless other JRPG publishers. If it’s for TV, movies, etc., then Studio Ghibli, Bandai Namco, Toei Animation, and other Japanese animation companies may be interested as well. Those two fields tend to involve a lot of slimes (and I’m not talking about lawyers and MBAs… this time).
Lawyers, finding ways to keep their retainers… crushing dreams, 1 child at a time.
Retainers and 12-year-olds, hmm? There’s an orthodontia joke in here somewhere…
I think Slimer needs to start haunting the Viacom offices.
Accept ALL the trademarks!
After applying to trademark "Slime Princess" earlier this year, Katharina received a letter from Viacom opposing the trademark. According to the New Zealand Intellectual Property office, Viacom has trademarked the word "slime".
They managed to get a trademark on slime.
I see the USPTO is facing some hefty competition in the ‘Granting monumentally stupid trademarks’ category.
Hopefully the girl and her lawyer can get enough money to challenge and either kill off said monumentally stupid trademark, or at least send Viacom running once they realize that’s what they face happening.
At some point the patent offices and their employees need to start getting held to a higher standard than they are. It is idiotic what people can trademark. Slime existed long before Nickelodeon ever used it.
Re: Higher Standards
Yes, that is a general refrain here at Techdirt. I’m expecting another post soon about San Diego Comic Con’s massive con of a federal judge about “Comic Con” as a TM.
At this point any standard above ‘if it’s submitted approve it’ would be an improvement.
Imagine that, a media company behaving just like me, Fuligo septica.
Naw, slime molds are useful, but generally misunderstood.
Nickelodeon’s slimy behavior is well understood, and actively harmful.


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Voice assistant technology is supposed to make our lives easier, but security experts say it comes with some uniquely invasive risks. Since the beginning of the year, multiple Nest security camera users have reported instances of strangers hacking into and issuing voice commands to Alexa, falsely announcing a North Korean missile attack, and targeting one family by speaking directly to their child, turning up their home thermostat to 90 degrees, and shouting insults. These incidents are alarming, but the potential for silent compromises of voice assistants could be even more damaging. Nest owner Google — which recently integrated Google Assistant support into Nest control hubs — has blamed weak user passwords and a lack of two-factor authentication for the attacks. But even voice assistants with strong security may be vulnerable to stealthier forms of hacking. Over the past couple of years, researchers at universities in the US, China, and Germany have successfully used … [Read more...] about Could hackers trick voice assistants into committing fraud? Researchers say yes.
Hound voice assistant apk
Article Contents1 Look and design2 Setup3 An all-voice interface3.1 Natural language3.2 The catch to always listening4 What Google Home can and can't do4.1 In a world by itself4.2 Home and activity automation4.3 When all else fails, use IFTTT4.4 How it compares to Amazon Alexa5 The future6 Voice control is only going to become more common7 Verdict A couple of weeks ago, I got my hands on Google Home and immediately set out to use it and record my initial impressions. Now that I've given this odd little device a chance to prove its worth in my home, the time has come to finish the review. Out of the gate, I must confess to a little personal surprise at just how little my opinions have changed from the first 24 hours I had to spend with the device. As such, I'm not going to repeat everything I said in my first post. This is an addendum. I will touch on all of the subjects again and add details where there is more to say – because there is still a lot to say. Also, I want to thank … [Read more...] about Google Home review: Three weeks with a voice assistant that’s actually worth talking to
The Internet of Things (IoT) will become a catalyst for a surge in the adoption of digital voice assistants, research suggests.Google Assistant, Apple's Siri, Microsoft's Cortana, and Amazon's Alexa are all well-known examples of digital voice assistants available on the market today. Such technologies can be used to access apps, services, and software -- but beyond reading out the daily news, setting timers, or tapping into music playlists, they can also be used to control IoT products.It is the ability to control IoT devices as well as integrate into them which Juniper Research believes will promote the growth of the voice assistants space.See also: Five ways voice assistants are going to change the office On Tuesday, the research agency said there will be an estimated eight billion digital voice assistants in use by 2023, an increase from roughly 2.5 billion by the end of 2018. Juniper Research says that the smart television market, smart speakers, and wearables will become … [Read more...] about Eight billion voice assistants will be in use by 2023
Anyone who uses a smartphone can attest to the incredible power of real-time, in-the-moment discovery that leads to decisions and outcomes. But, now in an age of voice-assisted devices, we are further empowered to command information or purchase on-demand. “OK Google, Alexa, Hey Siri, what are the best bluetooth headphones for me?” Or, “Please reorder groceries from last week for delivery tomorrow afternoon.” Like mobile shopping, voice-assisted behavior is also becoming second-nature. Brands must now reimagine the customer journey and design for always-on, continuous and assistive engagement…dedicated for voice and mobile screens. Every day, customers are becoming more and more mobile and as a result, more informed, empowered, demanding and impatient. Mobile devices and smart assistants are now the first point of reference for a rapidly growing share of your market. These devices add a new dimension to the shopper journey while also introducing new … [Read more...] about Smartphones and voice-assisted devices create opportunities for modern customer experiences
Contrary to popular Anglocentric belief, English isn’t the world’s most-spoken language by the total number of native speakers — nor is it the second. In fact, the West Germanic tongues rank third on the list, followed by Hindi, Arabic, Portuguese, Bengali, and Russian. (Mandarin and Spanish are first and second, respectively.) Surprisingly, Google Assistant, Apple’s Siri, Amazon’s Alexa, and Microsoft’s Cortana recognize a relatively narrow slice of those. It wasn’t until this fall that Samsung’s Bixby gained support for German, French, Italian, and Spanish — dialects collectively spoken by 616 million people worldwide. And it took years for Cortana to become conversant in Spanish, French, and Portuguese. So why the snail’s pace of innovation? If you’re looking for an explanation, a good place to start might be the techniques used to train speech recognition algorithms. AI assistants, as it turns out, are … [Read more...] about Which voice assistant speaks the most languages, and why?


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A new UC Davis poster calendar is on shelves today (Aug. 24) at UC Davis Stores, just in time for the new academic year. As always, the 36-by-24-inch calendars include important academic dates like those of final exams, plus commencements and university holidays. New this year is a wider scope for cultural heritage months: The calendar includes dates that are not UC Davis-specific, but may be observed by Aggies, like Women’s History Month (March), Arab American Heritage Month (April) and more.
The calendar, created by the Office of Strategic Communications, is adorned with an illustration of campus landmarks and icons by Steven Noble ’90, who has created a series of images that are in use from email signatures to marketing materials. This is the first time the campus illustration has been used broadly.
Calendars are available for $3.99 and can be ordered online, or purchased in person at the Campus Store (Memorial Union), The Market at the ARC (Activities and Recreation Center), the Welcome Center Store and the Downtown Store (630 Second St.). See store hours here.
Cody Kitaura is the editor of Dateline UC Davis and can be reached by email or at 530-752-1932.


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Barclaycard is supporting The Guardian Small Business Network to launch the inaugural Small Business Mentoring competition, offering businesses across the UK the opportunity to win expert mentoring and guidance from leading entrepreneurs.
The competition is open to British SMEs with less than £15m in turnover across the retail, professional services and hospitality sectors. Small businesses can enter the competition through The Guardian website by sharing the biggest business challenge they are facing and the support they are seeking from a mentor to help overcome it.
The entries will be judged by a panel of experts including Sharon Manikon, director of customer solutions at Barclaycard and Claire Burke, editor of the Small Business Network at The Guardian, with three lucky businesses selected to take part in the programme. The winners will be partnered with a leading entrepreneur who will nurture their development for several months through one-on-one mentoring sessions.
The three leading mentors supporting the Small Business Mentoring programme are:
- Sarah Willingham, one of the UK’s leading businesswomen, consumer champion and BBC ‘Dragon’. Sarah has combined her passion for business, food and drink to create a multi-million pound business empire, working alongside her entrepreneur husband to invest in and support more than ten businesses in the food and drink, entertainment, technology and consumer finance sectors.
- Lopo Champalimaud, the founder and CEO of Treatwell, the largest hair and beauty booking service in the world. In the past 12 months the company has gone through a major European expansion and rebrand – it now operates in 10 countries.
- Andre Blais, who followed ten years of work creating restaurant chain Belgo with his brother and their business partner by setting up his own restaurant, Bodean’s, in 2002. Bodean’s was one of the first BBQ restaurants to open in London and today has grown to seven branches.
The mentees’ prize package will comprise of a series of conversations with their mentor to help them grow their business. This will include an initial discussion to talk about the goals and ambitions for their business, followed by a mentoring lunch to agree potential solutions and next steps. Once the candidates have had a chance to put their mentor’s tips into practice, they will have a final discussion to share a progress update and work through any outstanding development areas.
As part of its commitment to supporting UK small businesses, Barclaycard will be also be hosting a Small Business Summit on Wednesday 6 July at Barclaycard presents British Summer Time Hyde Park. Across an extensive afternoon programme, Barclaycard will run a series of workshops covering some of the most vital skills SMEs need to learn including marketing on a small business budget, embracing innovation and improving their eCommerce offering.
Mentor Sarah Willingham will also be running an interactive session on how to build a successful business, during which attendees will have the opportunity to ask questions about the challenges of setting up and growing a business.
Sharon Manikon, director of customer solutions at Barclaycard, said: “SMEs are the backbone of the British economy, but they often face a set of unique challenges which can prove difficult to overcome, particularly when dealing with an issue for the first time. With our experience of working with SMEs over the past 50 years, we can offer tips on what may help in each situation, and use our network to connect them to successful entrepreneurs who may have also tackled the same obstacles.
“Through the Small Business Mentoring competition, we hope to not only help our three winning businesses overcome the barriers to their growth, but also to encourage them to share their experiences with the small business community to help and inspire others to achieve their potential too.”
Sarah Willingham, mentor in the Small Business Competition, said: “Despite its name, managing a ‘small’ business is a very large feat. SME owners often have to be strategists, accountants and marketing experts all in one to address the unique set of challenges that affect their particular business. As a mentor in the Small Business Competition and through my session at the Small Business Summit, I hope to offer my own experience and advice to help these hard-working entrepreneurs overcome their obstacles.”
Claire Burke, editor of the Small Business Network at The Guardian said: “Running a small business carries huge responsibility and it can be a lonely pursuit. A mentor can be an invaluable resource for a small business owner, offering access to tried-and-tested advice, an established network of business contacts, and even potential funding opportunities. With the Small Business Mentoring competition, entrepreneurs working in retail, hospitality and professional services have the chance to build a relationship with one of three experienced and successful business people.”
Entries to the competition will be accepted until 31 July and businesses can enter here: http://www.theguardian.com/small-business-network/2016/jun/15/enter-the-guardian-small-business-competition-win-a-mentor


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Updated at 2:26 pm EST
Common Motors (GM) – Get Typical Motors Organization Report cautioned Friday that chip shortages and offer chain disruptions guide to manufacturing delays that impacted all over 100,000 cars, but reiterated its full-calendar year revenue forecasts.
GM explained the 96,000 vehicles, which sit in the group’s broader inventory, have been lacking sure elements that will hold off their top sale. Still, GM mentioned next quarter U.S. sales have been down 15.4%, whilst that tally arrived in beneath the Street estimate of around 17.1%.
The carmaker included in the Securities and Trade Fee submitting that it fully expects to shift the units before the conclusion of the yr, and repeated its see that adjusted 2022 earnings will occur in concerning $6.50 and $7.50 for every share, with operating free of charge-funds move from operations of amongst $16 billion and $19 billion.
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2nd quarter web profits was pegged at between $1.6 billion and $1.9 billion.
“GM’s gross sales and marketplace share have developed each and every of the past a few quarters, even with lingering supply chain disruptions,” explained govt vice president and president, North America Steve Carlisle. “Our extended-term momentum will continue on to create many thanks to the launches of groundbreaking new EVs like the GMC Hummer EV and Cadillac LYRIQ, and the huge purchaser response to the Chevrolet Silverado and GMC Sierra.”
GM shares ended up halted from trading on the New York Stock Trade prior to its SEC 8-K submitting and were being final observed .94% higher in early afternoon trading and changing arms at $32.06 every single, a shift that would trim the stock’s calendar year-to-date decline to about 46%.


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Wisconsin companies exported $22.7 billion of goods from the state in 2018, a 1.8 percent increase from 2017, according to data from the U.S. Census Bureau. The state’s export growth ranks 38th in the country and was well behind the 7.6 percent increase in exports nationally.
Canada remained the top destination for Wisconsin products in 2018, up 1.7 percent to $7.03 billion in goods. Shipments to Mexico increased 8 percent to $3.5 billion, keeping it as the number two destination for the state.
Imports from China into Wisconsin increased by more than $1 billion last year, a 14.4 percent increase that kept China as the top importer into the state.


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The area around donation centres was left a shambles after the abrupt closure of Goodwill TECNO early this year, much like the livelihoods of many of its 400 employees.
P.E.I.'s Atlantic Beef Products is hopeful Mexico could become a new market with the announcement of an end to that country's ban on many beef products.
The government of Saskatchewan wants to make sure a postal disruption does not stop people from getting their cheques or prevent businesses from paying their taxes.
MIRABEL, Que. -- Bombardier's CSeries program is finally getting off the ground with delivery of the aircraft to Swiss International Air Lines, the first carrier to accept the plane, after 2 1/2 years of delay and at least $2 billion in cost overruns ...
Empire Company Ltd. (TSX:EMO.A), parent of the Sobeys supermarket chain, has reported a massive fourth-quarter net loss of more than $900 million, citing challenges related to its Canada Safeway acquisition in Western Canada.


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The amfAR New York Gala held Wednesday was the first opportunity for the nonprofit organization to showcase its partnership with Harry Winston.
The luxury jewelry and watch brand became the first company to serve as the presenting sponsor for the organization’s 27 gala events taking place across the globe over the next three years. These events are used to raise more than half of amfAR’s general operating support, enabling the organization to invest wisely in pioneering AIDS research and programs.
|Heidi Klum modeling Harry Winston Sunflower Cascading Diamond Earrings, which were auctioned. In addition, a pair was given to each of the event’s honorees with a Harry Winston Midnight timepiece.|
The partnership kicked off with Wednesday’s New York gala held at Cipriani Wall Street. The black-tie event serves as the official kick-off to New York Fashion Week and honors individuals who have made outstanding contributions to raise awareness about the HIV/AIDS epidemic.
|Dame Shirley Bassey sang "Diamonds Are Forever" wearing a Winston Cluster Diamond Line Earrings, set in platinum; and a Diamond Carpet Ring, 12 carats, set in platinum|
The organization, amfAR, (american foundation for AIDS Research) is dedicated to the support of AIDS research, HIV prevention, treatment education, and the advocacy of AIDS-related public policy. Not including Wednesday’s event, the nonprofit organization said the annual gala has raised more than $15 million that goes to support AIDS research.
|Coco Rocha wore a Harry Winston Winston Cluster Diamond Necklace, 62 carats, set in platinum; a Three Stone Winston Cluster Diamond Earrings, 6.11 carats, set in platinum; and a Marquise Winston Cluster Diamond Ring, 6 carats, set in platinum|
Several women in attendance at the gala were adorned with Harry Winston diamond jewelry. In addition, Harry Winston auctioned off a pair of Sunflower Cascading Diamond Earrings, modeled by Heidi Klum, and presented to each of the event’s honorees—Harry Belafonte, Rosario Dawson and Patrick Demarchelier—with a Harry Winston Midnight timepiece.
|Kendall Jenner wore Harry Winston Diamond Earstuds, 6.27 carats, set in platinum; an Emerald-Cut Diamond Carpet Bracelet, 75 carats, set in platinum; and a 3 Row Diamond Carpet Ring, 12.3 carats, set in platinum|
Harry Winston’s support of amfAR continues beyond the event. It has become a leading supporter of amfAR’s Countdown to a Cure initiative, aimed at developing the scientific basis for a cure for HIV/AIDS by 2020. Harry Winston’s support also will enable amfAR to enter new markets, beginning with the organization’s first fundraising event in Hong Kong in March, 2015.
|Hailey Baldwin wore Belle Diamond Earrings, 4.45 carats, set in platinum; a Diamond Line Bracelet, 14.69 carats, set in platinum; a Diamond Crossover Ring, 2.14 carats, set in platinum; and a Diamond Band Ring, 5.36 carats, set in platinum|
Since 1985, amfAR has invested close to $400 million in its programs and has awarded more than 3,300 grants to research teams worldwide.
Please join me on the Jewelry News Network Facebook Page, on Twitter @JewelryNewsNet and on the Forbes website.


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In 1930, Herbert Hoover signed the Smoot-Hawley Tariff Act into law. As the world entered the early phases of the Great Depression, the measure was intended to protect American jobs and farmers. Ignoring warnings from global trade partners, the new law placed tariffs on goods imported into the U.S. which resulted in retaliatory tariffs on U.S. goods exported to other countries. By 1934, U.S. imports and exports were reduced by more than 50% and many Great Depression scholars have blamed the tariffs for playing a substantial role in amplifying the scope and duration of the Great Depression. The United States paid a steep price for trying to protect its workforce through short-sighted political expedience.
On January 3, 2017 Ford Motor Company backed away from plans to build a $1.6 billion assembly plant in Mexico and instead opted to add 700 jobs at a Michigan plant. This abrupt reversal followed sharp criticism from Donald Trump. Ford joins Carrier in reneging on plans to move production to Mexico and will possibly be followed by other large corporations rumored to be reconsidering outsourcing. Although retaining manufacturing and jobs in the U.S. is a favorable development, it seems unlikely that these companies are changing their plans over concerns for American workers or due to stern remarks from President-elect Trump.
What does seem likely? Big changes in trade policy occurring within the first 100 days of Trump’s presidency. The change in plans by Ford and Carrier serve as clues to what may lie ahead and imply a cost-benefit analysis. In order to gain better insight into what the trade policy of the new administration may hold, consideration of cabinet members nominated to key positions of influence is in order.
Trump’s Trade Appointments
As we close in on Trump’s
...read more at ZeroHedge.com


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The Advertising ID Consortium is getting off the ground after an eventful 2018: MediaMath’s co-founder departed the organization, AppNexus vacated its board seat after getting bought by AT&T, and the consortium integrated with DigiTrust a few months after the fellow ID group was acquired by the Interactive Advertising Bureau Tech Lab. In addition, the consortium launched its first commercial proof of concept in late November.
ID consortiums have cropped up as a solution to accurately identifying audiences outside of the Google-Facebook duopoly, which is a pain point for many advertisers.
In a July 2018 survey of 408 marketing industry professionals in North America conducted by Winterberry Group and Data & Marketing Association (DMA), just one in seven respondents said that they are able to identify their audience members extremely well. Most respondents indicated that they can identify their audience fairly or somewhat well.
The study predicted that spending on identity solutions among US marketers will grow from $900 million in 2018 to $2.6 billion in 2022.


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ITV upcoming February will begin to promote its online video-on-need programming to advertisers in the very same, automated way they invest in video clip from the likes of YouTube and Facebook.
The arrival of the industrial broadcaster’s addressable platform will come practically a yr right after it struck a offer to use advert tech vendor Amobee to offer its ads in on the net auctions. In apply, it indicates that as a substitute of pushing the identical Television set adverts to all viewers watching a specific demonstrate, based mostly on information about that system, advertisers can concentrate on distinct groups of the viewers centered on their preferences. This sharper concentrating on is designed possible applying knowledge gleaned from ITV’s streaming provider, ITV Hub, which is blended with to start with-get together and third-occasion knowledge these as log-in specifics and place.
Becoming in a position to provide ads in on-line auctions frees ITV to go immediately after those people advertisers that have liked the concentrating on of on line video but are involved above the safety of their brand names in those environments. Some advertisers were being so worried earlier this yr that they begun employing the spending plan they would have used on on-line video clip to buy addressable adverts in streaming programming. With Platform V, ITV would like to contend with a wider array of media entrepreneurs.
“Planet V is a sizeable move ahead for us, meeting the widening calls for of advertisers and bringing ITV’s unparalleled blend of mass simultaneous arrive at and specific promotion,” said Kelly Williams, handling director for commercial at ITV. Updates to the system will appear in the months immediately after its launch, offering what Williams stated would be the “very greatest frictionless, information-pushed invest in in a high quality, model-safe ecosystem for our shoppers.”
The promise of addressable Tv — bringing targeted promoting to classical broadcast Television set — has been bandied about for a while. Industrial broadcasters like ITV have resisted creating out their own addressable Tv set corporations right up until now due to the fact to do so challenges placing their written content into on the net auctions wherever the premium they cost can be chipped absent by an algorithm that values an eyeball like any other. But the pitfalls of these on line auctions no extended outweigh their possible. Folks spend extra time looking at VOD information, which is fueling a marketplace that will be worthy of €825 million ($705 million) by 2020 across the U.K., Germany, Italy, France and Spain, according to ad tech seller SpotX.
“This presents an remarkable and a great deal-necessary possibility for improved transparency and efficiency across linear and VoD promoting,” said Jamie Clilverd, video and exhibit director for media agency The Professional Works.
Whether ITV is ready to eat into online video budgets could appear down to economics. Addressable Television is pricey. A price-for each-thousand impression is all-around £35 ($forty five) on ITV, stated one particular media customer on the problem of anonymity. In comparison, it charges amongst £10 ($thirteen) and £15 ($19) to run ads on Television, depending on the viewers the advertiser wants to arrive at. For advertisers to obtain individuals impressions, they need to be ready to justify that the better selling price and limited concentrations of exposure on a mass-attain channel like Tv set offset the cost of utilizing info to focus on households and individuals.
“We experienced a consumer that was looking at addressable Tv alternative where by they were being spending £3 ($3.eighty five) a CPM to hit a wide audience, which inflated up to £13 ($sixteen.70) when you put a single or two audience segments into that buy. And it did not justify that outlay when you’re an advertiser that operates on brief-expression metrics. It doesn’t justify the multiplication of a base CPM,” claimed Henry Daglish, founder of The7stars media agency startup Bountiful Cow.
The submit Inside of ITV’s system to market programmatic adverts in streaming programming future calendar year appeared very first on Digiday.