user interface: But  we don't  we don't  we do think it's  well what if with ease of use , w which prefers the which the the customer of the user prefers . And after a while they start to develop  some skills in the the voice recognition functions , and then they will not use this dial as often . industrial designer: They n they need to understand what  how to change channels and  change the volume , so it's easier for them project manager: Could could I see the scroll bar as  as as a sort of shortcut ? A a and the voice recognition as well , industrial designer: Yeah , maybe so . Yes , it's project manager: th maybe you could  could  industrial designer: Well , it's it's it's another approach , it's more that our  . And and the case is is rubber ? industrial designer: Yes , rubber ? project manager: And the buttons ? user interface: Plastic or rubber . project manager: and  the colouring ? industrial designer:  yellow with  project manager: with with grey or black . project manager: Okay , user interface: project manager: we'll we'll come to that later . industrial designer: But marketing: Well , you could use two of them to programme the  channels on the two channel button , industrial designer: Yes , but it marketing: 'cause you have to assign two channel new channels . industrial designer: Or not ? project manager: M m but maybe you do want a programme button to  for example activate the voice recognition , or train the voice voice recognition . project manager: Yeah al although by pressing the button for I n don't know two , three seconds , you could also say it you'd disable it with a little beep and and industrial designer: Yes . project manager: Okay , well marketing: So  project manager: the then we'll switch to my presentation . project manager: Yeah , it's it's w way above   above the the the twelve Euro fifty . user interface: Why does the price and and the s oh , one  exa project manager: Yeah , the the price , the the number of items and the the sum .  if you would user interface: And and does it project manager: if you look at the  w w w what we could do to make it more  to make it just between the twelve Euro fifty ,  then I did the following changes . Twelve Euro forty cents I came up with by leaving out the solar cells ,  by not using the voice recognition feature , industrial designer: project manager: I I guess if we leave the if we leave this one out ,  user interface: So the button we can use plastic . user interface: And the pla  And a plastic b just plastic buttons , a plas  instead of rubber . industrial designer: Well , b basically it when when this is our only option , we should even consider changing the casing , because I think there's very little added value in  an enhanced case with these dull functions . Maybe we should look at an  focus on another  industrial designer: So Type of m maybe another market segment . project manager: Yeah , m  maybe not not all that fancy , but just way way more easy    basic industrial designer: Yeah . Although I think we yeah , but we could still make  a remote control that ap   applies  more to young people  by giving it another colour already . project manager:  so it is possible to make   a device that attracts a little bit more to young people . industrial designer: Well , maybe it's good to do it anyway , because if we evaluate it , we we can also determine if our objectives are good . industrial designer: So project manager: Well industrial designer: Is it fancy ? project manager: I d it is it is marketing:  industrial designer: marketing: Yay . industrial designer:  I think  I think it would have been more fancy if we used the titanium housing the casing . It would be even more project manager: You like tita user interface: industrial designer: oh , you really like titanium .  user interface: project manager: Yeah , I know , marketing: Is it  project manager: but but it but that's fancy in the way   fancy has has a lot of industrial designer: It has to do with fashion , I guess . user interface: It's trendy trendy , fun industrial designer: So do marketing: And w user interface: yeah . user interface: It's not the ultimate  fancy two , but industrial designer: I think I th I think it would have been I would have think  it could have been more fancy by using the double-curved case . It would have been even more fancy , but we decided not to , because if we use a double-curved case , we could not use solar . user interface: Yeah , but that's sti that's  industrial designer: So user interface: Looking at the user  needs , we only  don't we don't have the double-curved case . marketing: Okay , and  was it innovative ? user interface: project manager: Well , marketing: project manager: with the voice recognition feature and  user interface: But that's not in it . It could have been a little bit more innovative u by using the kinetic  energy source , but it's it's way too marketing: Yeah , and  project manager: That would have been a thrill . industrial designer: yes , but marketing: So  also a  two ? industrial designer: I think  it's a two . industrial designer: marketing: user interface: Well yeah , the voice recognition of course is hard to learn , I think . When you have a more advanced , elaborate user , well , such a user really would like to explore all these additional functions . industrial designer: So  It's maybe it's not very  easy for user interface: Wouldn't give it more .  two or three ? Three ? Wha wh what would be your guess ?  ease of use  does not only apply to the most basic functions . You're right in that , but I I guess  an advanced user will will find the voice recognition function easy to use , project manager: Yeah . project manager: So I could make it e easy ? user interface: If you make it a four it will be three in general . Three ? marketing: Yeah , industrial designer: Two ? marketing: two , two , three project manager: No , user interface: And a three ? project manager: I haven't said anything yet . project manager: Okay , but if I would say a three , then it's six , and four is ten . industrial designer: That's not even project manager: Does it will so it will be a two point five . marketing: industrial designer: But that's not possible to fill in , project manager: Yes , it is . It's not about the content , it's about okay ,  is it easy to f Yeah , definitely . user interface: we haven't re  re  really worked it out , but you c you can you can just say find and he repeats find . user interface: Yeah , but that's the that's the the basic idea of the the speaker  industrial designer: Yes . Maybe you have to  programme it once , so to that l respond to  a certain word or a certain sentence , something like where are you , and then it will sing I'm here . marketing: project manager: Well , I  industrial designer: So , I th project manager: we should not  stay too long on this subject  because of the time , but I personally give it a one . There are cases  in which the outside casing is  can be  how d how do you prono is is moldable . user interface: Was it one of our options ? industrial designer: No , it's not one of our option , marketing: No .  project manager: No okay , but but user interface: So , in the in industrial designer: but when you look in the market , when you look marketing: this this was a most spongy option . industrial designer: but that's not that's not  what they are talking about , I think . user interface: But I think in this case in this case we've done the best we could . industrial designer: Yes , but it's not good enough , project manager: I'll give it a one . industrial designer: You take one ? What do you give it ? marketing: Well yeah , it depends , 'cause it's the most spongy we could project manager: Yeah , I know , but you have to name a fig  a number .  I'll I'll change it , I'll make it m my my mark will be a four . user interface: project manager: Well , Ruud , what what do you think about it ? marketing: Well , the basic layout doesn't offem offer much , but the voice recognition could add a lot . project manager: What what we didn't talk about is   user interface: Yeah , but it ha doesn't has the digits . I believe it's If you  ask yourself it offers enough features , I don't I don't think it is it has all the features  a normal remote has . Bec because you can  we didn't talk about it , but you do have  remote controls that are able to adapt another signal . project manager: you place a a regular  remote control in front of the other one , hit the one or the two or the three , whatever , and it r records the  the  the the signals . project manager: So you could    enter any comment you like , as long it's able to as long as our device is able to reproduce the infrared signal . But that that's its power , I guess , because  a regular programmable  remote control contains , well ,  really a lot of buttons . marketing:  I think think a one , 'cause v with a voice recognition you could add anything you want , so that's like  industrial designer: Yes . I I've I think we've  succe succeed in in developing a product that's actually quite good , but not for this kind of market , and not for this kind of price . project manager: The product is is is  b high qua  has a high quality and and is  advanced . But whether or not our clients are are  willing to pay twenty five Euros for this kind of device is doub is well , is not sure . user interface: But we could couldn't  what what's the selling price ? Fifty ? project manager: Twenty five Euros . industrial designer: That's quite ex user interface: That's price , but w w industrial designer: well , it's not it's not very expensive for a remote control that that has this functionality . An original remote control of any T_V_ kind ,  a Phillips remote control , y you pay  industrial designer: Yes , it's more than fifty Euros . user interface: Yeah , I kn I know  from a few years ago , it it it costed hundred Gilders . project manager: Bu but well yeah , I know , but you're paying for th for the brand , because there are  remote controls which control your stereo , television , D_V_D_ , C_D_ player , for under twenty five Euros . industrial designer: And it's easier to use because those  remote controls don't offer voice recognition project manager: .  What did you think about  the process , the project process ? Ruud ? marketing: industrial designer: marketing: project manager: Try to translate that . project manager: Any any other  , Roo ? user interface: Yeah , I think  industrial designer: Well , I think marketing: Ye project manager: Roo . industrial designer: So And   the the the well , looking at room for creativity , there was w way too the the choice of components was way too narrow . industrial designer: So there was not really a process of  project manager: So we could we we could be we could've been creative . industrial designer: We we thought of possibilities who are not possible  with the the current  offer of  manufacturing components . project manager: Okay , Roo ? Any other thoughts on that ? user interface: No , no . project manager: I think so too , it's it's it's  of course a laboratory environment . So  user interface: marketing: project manager: Yeah , but but si  w w w when taken in account the the situation ,  I think we performed pretty well . project manager: Because of the response industrial designer: It it's project manager: or user interface: Response industrial designer: The response is very slow user interface: and industrial designer: and the possibilities are very limited . The p the pointing of the pen is not  the place where it it writes its   where it  marketing: Draws . project manager: Okay , so user interface: So  project manager: it it had to be  better aligned , or what's the word ? user interface: You to take in account that your you m project manager:  yeah . user interface: It's too slow project manager: It it was calibrated just before this meeting . industrial designer: It is ? project manager: So  it's not the calibration , industrial designer: Okay . project manager:  Ruud , w  did you use the pen a lot ? Or not at all ? marketing: No . user interface: If it has O_C_R_ ,  I think  I would use , but  I I just  took notes for myself and and and that's it . user interface: So industrial designer: But I think it's a great solution for  for  a known problem ,  writing down some notes , some some inf  information , and then  forgetting your notebook somewhere and losing all that information . industrial designer: Because you have everything in one place and it's quite easy quite easy it's it's possible to make this information digital and share it with others in a quite easy way .  What w  Ruud , what did you think about the SMARTboards ? marketing: Oh , I only use it to draw a rabbit , project manager: Yeah . I think that would be very easy if you could say okay , I want to use this for my own work or my own presentation further on or user interface: Yeah . project manager: Or the other way around , that you could show but m industrial designer: Yes , yes . project manager: I know , but user interface: So it's almost project manager: I know , but we couldn't use that feature , user interface: yeah . industrial designer: And and  w you were when you're using  Windows , you're used to a certain interface and certain buttons ,  which you can use for drawing . industrial designer: user interface: industrial designer:  we're done , we're finished , I believe . Thank you for your industrial designer: But  how much time did we get for this meeting ? project manager: Forty minutes . project manager: So , we can  redesign our   I would like to industrial designer: Well , I think we we we all know what the redesign should be . industrial designer: No , it's it's just the same product that is already on the market


Well , of course we're new to each other , so I'd like to get acquainted first . So let's do that first ,  Let's start with you , can you introduce yourself ? You're our Marketing Expert . And I will see what the user wants and  what we can do  with the new produ project product . industrial designer: My name is Xavier Juergens , I'm the Industrial Designer , and there are three main questions that I have to find an answer to today . First one is  what happens inside the apparatus , second is what is  the apparatus made of , marketing:  . So , our new project is about we need design a remote control for television set , so , which has to be original , trendy and user-friendly . It's We're inspired by latest fashion , not only electronics , but also the latest trends in clothes and interior design . Everybody has  a piece of individual work and a meeting afterwards , so we can share information about So I'm gonna keep this short , since we had a technical problem . Every meeting we everybody can present their  their views and everything , so to help with these , you have we have the SMARTboards here . I'm supposed to give you an introduction on this doodling board , so it's actually it's very easy . And so it will be easy just to illustrate your views , if you wanna change the format , you just either take out jus just like the pen , and whatever you want , your current colour , your line width , just to make the line bigger . We're just gonna keep using this board all the time , so I think it will be it's very clear for everyone , I suppose . Yeah , just just just stuff that you wanna share , just put it in the in the project folder , like I put my presentation now . I'll put the the minutes of every meeting , I'll put them there too , so everybody can read up if they have to leave early or whatever . user interface: Well , I'm more into the technical aspects of drawing , industrial designer: user interface: so I'm not really good at drawing animals , project manager: Draw us a technical animal . industrial designer: project manager: user interface: This thing isn't doing what I'm What I want . project manager: marketing: user interface: I'll just finish up real soon , because I'm marketing: user interface: So it doesn't really look like a dolphin , project manager: Anyway , user interface: but then again , this is all new for me . project manager: it should It It's supposed to be a dolphin , you like the freedom that it that it represents . Do that in my spare time , so that's basically an project manager: What do you like ? Okay . It's big , it's strong , so   Oh , it's a little bit user interface: It's not really that responsive , no . project manager: user interface: You picked a hard one , didn't you ? industrial designer: My drawing skills are really bad , so . project manager: marketing: What ? They are industrial designer: They are really bad , my drawing skills . industrial designer: I'm not sure how the legs should go , but project manager: industrial designer:  these are stripes . project manager: What does it want ? industrial designer:  well , basically  it hunts for prey , but it does it always in a very well-thought way . industrial designer: And it always goes for  security , in seeking   a hide spot and  and doing everything , marketing:  . So marketing: project manager: I'm just too lazy to draw it all black , so That's the coolest ant ever . user interface: You've done this before , haven't you ? industrial designer: project manager: I love to draw ants . You're supposed to make i make it different from  from what other people have , and just make it a little distinct . Well I guess we have a little little time extra , but Just a little quick discussion to to open open our work . What are y What are your first ideas for the new product ? What user interface: Well , I basically had a question . Do  Are we going to introduce a multi remote control ? Is it just the T_V_ or do we want to in project manager: The project I got was just for a T_V_ remote control . marketing: But user interface:  thing to keep in mind is that we need to stick to what people are familiar with . user interface: No rational changes or whatever , 'cause it revolutionary changes , project manager: Okay , so very intuitive design , I guess . So that was something I wanted to add , project manager: user interface: and perhaps some usability aspect . Do we want people who are disabled in any way to  , yeah , to be able to use it as well ? project manager: Yeah , we want I suppose we want almost everyone to be using it . So I think  , really disabled people , yeah , might be a problem , but I think it's a little take it into consideration . industrial designer: Only one thing  that has to be added according to me is  the the material it is made of , it should be something light . industrial designer: That's it speaks for itself , project manager: It should be light , okay . project manager: What do we This Quick What we're going to Selling price , twenty five Euros . Do you have anything you you came up with yet ? About  marketing transfer , whatever ? marketing:  about what ? Marketing ? project manager: Marketing I'm not sure what you what you came up with yet . You have anything to share ? Or else we'll cut the meeting just cut the meeting short marketing:  no , not really yet , project manager: since we're supposed to stop . marketing: and I will  say it  project manager: Anyways , the the personal coach will give you the your p your personal assignments and everything


See , shall we wait ? I'm not sure if he's late or delayed or whatever , so I'm gonna start soon , we have now don't have much time anyway . project manager: have a little thoughts on what your vision is and on this project , so I put the minutes on the I made on the on the p the the project share , so if you wanna review them , they're there . I will do so after every meeting , so if you have some information you wanna take back you can find it there .  after that I got some new project requirements from project board , so we're gonna go af go after over this later . marketing:  there was a little problem with my computer so not  the whole  presentation  project manager: Anyway , let's see what you have . The the method we used  it it's not m not a slide , because it went wrong , but the method we use  ,  we tested it w  with  a hundred  men , and we asked them to w  what the remote  f feel  like and  what what's  important .  project manager: If I can cut in , is it people or men ? marketing: People , project manager: Is it people , okay . project manager: 'Cause I thought it was only men , marketing: Both women and men , project manager: so marketing: yeah . marketing: Yeah , and yeah , most th th they want to spend money for a better system , for better remote control , so we can do  a l a little  nice things with it , and  they use yeah , they use zap a lot ,   fifty percent say they only So that's the most important things . marketing:  oh yeah , not all of it is it on mine on my PowerPoint presentation , project manager: Okay , just talk ahead . marketing:   they use it , but it's not  very  important  on the scale of zero to ten they six and a half  project manager: Okay , that's okay . user interface: marketing: and but not important is the channel selection , the the  ? project manager: That's a little weird . marketing: Oh , user interface: Which channel selection ? marketing: the the no no no no no , that's very important , but  w and not important in the audio settings , display settings project manager: Okay , marketing: and  project manager: we can we can hide those under a menu or something , user interface: Oh , okay .    beep to find your control , was project manager: That's like a button on your T_V_ ? marketing: that was in the test , the the most people  f find it  irritating  when they cannot find a rem their remote control , project manager: Remote , okay . marketing: so  I think it's a bee beep to sound it and  you can find it . And another thing  they want was  speech recognition  so they can say  what they want to let's go to channel one and  that's  kind of things . marketing: And they want maybe an  L_C_D_ screen  to to look it  wh what's on every channel  and  what do I want with it ? user interface: project manager: We wanna have a little preview on the remote control .   my personal preferences is  a button for my favourite channel , so I can  I dunno , so I can zap to my  f  quick  to my favourite channel wh what I  so , the remote mu must see or  must  see wha what mine preferences are for which channel , project manager: Okay , you don't set it yourself , marketing: so I can zap t to project manager: it just remembers the channel that you are on most , for example . marketing: What ? project manager: You want the you want it to be programmed , for example y programmed f marketing: Yeah . project manager: Let's see , you you spend twenty minutes each day on that channel , marketing: Recognise project manager: so it recognises your favourite channel . project manager: Okay , so it's it it does it recognise itself , you don't have to set it marketing: No , project manager: Okay . marketing: the computer  crashed , project manager: No problem , it's it's okay , marketing: so . user interface: It sounds really easy , what does the user do , what does the th remote control do , but there are quite some issues . So the things I'm going to concentrate on are the user aspect , because the technical aspect , that's pretty much covered . Where is the remote control ? We've all had it once , I want to watch some television , marketing: Yeah . user interface: where's the remote control ? That was one of your ideas which you posted in the network folder , marketing: Yeah . user interface: There's nothing more annoying than faded symbols , because you don't know which channel is this button , so possibly we could find  something for that , project manager: Okay , so have it more make it more durable actually . So you press more once remote control goes kablouey or something like that , project manager: Okay , so the buttons should be user interface: so we have to pay attention not to put too mun too many buttons on  the remote control . user interface: So this is basically what I h had in mind in the fade-proof symbols , locator , a sound ,  so clear we should stick to existing symbols , but maybe we could do a little  investigation to see whether some symbols are  need to be replaced by others . So what we want to go to is not this one , project manager: Yeah , it's true . user interface: This is not the final design , project manager: No , of course  user interface: this is just a general idea of how I'd like to see  basically the general idea . So we agree on the the part that we need to get something on the on the remote to find it somewhere and increase it the durability of of the thing , user interface: Yeah , I think it's a really good idea . project manager: The other aspects , we'll just see how what you came up with and what's possible for that budget .  if it should be programmeab grammeale then we need  something like a mode that you can switch it . industrial designer: And  how big is the remote control  going to be ? I'll tell you why that's important to me .  there are a lot of technical parts in the remote control , so   that's why I also would like to say  go a little bit easy on the designs ,  I heard ab  you talking about beeps and about  video screens , but  the material inside and the technical aspects are quite complex already . industrial designer: So keep in mind that everything that you keep  think of , it has to b to be built .  that is how it is done and all the remote controls work that way , I think we can just go on with that . industrial designer: Exactly , so if we make a circuit board with the the connections already on it , then that's cheaper . project manager: So you have industrial designer: This is what look like  looks like if you press one button , so this is not the entire thing . The switch    if you p press it then some electrical charge goes into the processor , that thinks over a Morse code , that's how you should see it . You have infrared and an interv   how to say it ?  a light in indication , light that you know that it's functioning . industrial designer:  here again , that's my story about the different modes , if you do want to make remote  universal , then the processor has to  make up a different Morse code when some button is pressed . That makes it much more complex , so we really need to have a look , do we want that or not .  I don't have any personal p  preferences  so far , except for  the materials to be used  light , that they are light . Like you said  teletext is not not very popular anymore because the  the internet , nowadays people don't use the teletext anymore or hardly , so it can either Well , I don't think we should remove the button , because there are always people who are using it . project manager: But I don't think it should be very it should be one of the big buttons for example .  we're targeting young people now , because our  This is a new product and with this new product we want to appeal to younger people , marketing:  . project manager: that's also good with the fashion and everything , marketing: B project manager: so yeah . marketing: Yeah , and they want to pay for it project manager: They want to pay for it , people are willing to spend money actually to buy a  remote that they like . marketing: and  project manager: If they like the way it looks , the way it functions , so they're actually gonna spend  spend money on it . marketing: in the project manager: see how far we can go with it anyway , so marketing: Yeah . project manager: And one thing that should be important is that the corporate l colour and slogan are recognisable , which is apparently black and yellow , but I'm not sure if we I think we should keep the the logo in mind , because with colours you can  have a lot of  fashionable colours and everything on it , which suits everybody's taste . So With that concept I started thinking , so why not just steal Nokia's idea and just make changeable covers for your user interface: Oh . project manager:  those cost hardly anything I think , and people could even spend extra money on buying a cover industrial designer: Yeah . That's just a little marketing idea that could be applied , so you can p it appeals to really everyone . project manager: So that was that was my idea on what we could do to appeal this product to everyone . project manager: just I'm not sure if you came up with anything in the meantime , after making a presentation . industrial designer: But marketing: But oh ? user interface: Is it manageable ? Is it easy ? industrial designer: Go ahead . marketing: Yeah , with with an L_C_D_ screen you can project manager: Oh yeah . I think we should lose the L_C_D_ screen , industrial designer: Y Yes , I think so too . I think for example it's it's huge I think the L_C_D_ is huge , user interface: Yeah . user interface: And it costs too much to fabricate , project manager: It costs a lot , I think . industrial designer: Okay ,  project manager: What we could do , what could be possible , is maybe not an L_C_D_ screen but with a preview , marketing: Okay . project manager: just just a text only , not colour , just a little text thing industrial designer: I have to check that out , project manager: but maybe okay , make it industrial designer: I'm not sure . project manager: Yeah , find a little compromise in that , but What did I write down ? marketing: Yeah . project manager: I think the p yeah , the beep is a very simple thing to imple implement , just make a button on your T_V_ industrial designer: That must be possible . user interface: And it's industrial designer: whe where do you wanna hit the T_ you wanna we want a button on the television . project manager: I thin Yeah ,  where else should you put it ? industrial designer: In th okay , but that rules out a universal remote control . project manager: but how are you gonna use that if your  if your remote control is lost , how are you gonna press where are you gonna press the button ? industrial designer:  . user interface: Maybe just a slap-on sticker with a button which sends out a small signal . project manager: A little little box you can attach to your T_V_ is fine then , okay . industrial designer: Okay , then  I'd I'd like to know now if we want the  universal remote control or not , because that's  determines everything I'm gonna do . I think we should go for universal , industrial designer: If not project manager: because apparently we're a separate company making separate c remote controls to sell to a lot of diverse people . marketing: Everyone  wants to buy it , so we w project manager: Yeah , I think we're targeting everyone , industrial designer: Yeah . user interface: And it's marketing: Or when you say one two  i it  it's enough , project manager: Yeah , but I don't see Arabian people speaking one , two  whatever . user interface: Besides that , the technology isn't really super yet , so that is a problem in implementing this . project manager: It's not a mature technology , I think it takes a lot of memory and everything in in a remote control , marketing: Okay . project manager: so user interface: It's a good idea , but it's just not I don't think the market's ripe for that yet . project manager: maybe we don't have have to do all the buttons , but especially the ones that are  the popular buttons , so those always fade first . industrial designer: If we  make a remote control with changeable covers , then we can also make  a cover for every language area . project manager: For example ? industrial designer: That's fo is  especially for older people , that they can read it read it in their own language . project manager: Well , we're not we're not targeting older people , marketing: Yeah . project manager: You assume that that they read correctly and I think they're industrial designer: Huh . project manager: The most important thing about young people is that they're really sensitive to to trends that are passing through the world , marketing: But b project manager: so industrial designer:  okay . user interface: But should the exchangeable covers include the buttons themselves or just the project manager: No , of course . No , I think it's just something you you put over them , because Yeah we c Yeah , you ca Well , industrial designer:  . project manager: tha that's not a that's not a bad that's not even user interface: C marketing: But every user interface: that's a problem with the with the text then .  , for example , if you're if you're into the durability issue you could user interface: industrial designer:  . project manager: For example , if your buttons are faded , after  if you make a durable remote , they are faded , you can just buy a new cover . industrial designer:  but I know that the buttons are like a Nokia telephone on  one sleeve , project manager: industrial designer: It works the same as a Nokia telephone , it's it's in my  'kay . project manager: Yeah , I know , it's just just a one one piece of rubber for example , marketing: Yeah . Either either change both the buttons and and the cover or just the cover , I'm not sure which which is easier , industrial designer:  . project manager: so  anyway , yeah , this is what we're gonna do afterwards , just lunch break and have more individual work after that , so let's see what we let's see we So you have to come up with a components concept , yeah . I want some you should do some trend-watching , because even if we're if we're gonna do those covers and everything , what people really want , that's what we need to know in this phase , marketing: Yeah . project manager: because that's gonna be the essential final design that we're gonna come up with .  for example I bought a remote control last week with a new T_V_ , it was it l it's like all buttons and you have no idea what it does at first , industrial designer: project manager: and I'm total T_V_ new , anyway . So I think it should be have less or l very little buttons and maybe a second second level menu for the advanced things . Or maybe just stick 'em under a menu , like you said the  the sound options and the surround and whatever , they're more complicated , just stick 'em under one menu and  give it a just put it in in s in a software piece , you can menu and you can  select everything you want to to set on your T_V_ . user interface: Is it techni technically possible to  send a signal to a television and then pops up a menu , project manager: industrial designer: Yeah . user interface: because we're working with different types of television , so we're going to work with that ? project manager: That is true . user interface: It's an in-built menu , industrial designer: and if it doesn't know how , it's user interface: isn't it ? Yes . user interface: So basically project manager: I'm not sure if it's impossible , user interface: we project manager: but  there's a chance it's not , so . user interface: Or we could use a double-sided for less used functions project manager: A double-sided remote control ? user interface: you project manager: I don't think that's useful . I it's basically an idea to overcome these issues , project manager: Yeah , but then you're gonna have a lot of wasted buttons . user interface: because project manager: For example you have a Sony T_V_ and the half of the buttons won't function if you have a for a Sony that won't for a Philips T_V_ . project manager: I don't think we should user interface: Because if we use a universal remote control , we're going to have to have most buttons on it , project manager: Yeah , for exam user interface: so project manager: I'm not s marketing:  yeah . project manager: yeah , for ex you have to make it a little decision between the part if you want a universal remote control that it should do what people usually do with their T_V_s , not not the very complicated settings industrial designer:  . project manager: that you can usually do that with  either a old old remote control if they really hate that thing , industrial designer:  . project manager: but you can't you cannot take into consideration all the different brands of T_V_s . project manager: I think there's I think there is a standard for example between  industrial designer:  . 'Cause everybody I have a universal remote control and it can use the menu button , so I think industrial designer:  . project manager: I'm not sure , if you can put some research into that , if it's possible . For instance , if your old remote control is broken and you buy ours , then  you should be able to get everything out of the television that's in it . project manager:  we need to put some research into that if if we can open the menu , I think it's possible , just the way how to . project manager: Yeah , then then you could do everything I suppose , because usually the T_V_s have tha that inside in this other little piece of software , so it's okay . For instance  Sony makes all their remote controls exactly the same for all their devices , project manager: industrial designer: and you always grab the wrong one because formatting of the buttons is exactly the same , only the labels are different . Yeah I think it should be a little distinct from everything else , industrial designer: We should not do that . project manager: So  user interface: I'll put some on paper and present them next time  the ideas that I have . project manager: because we have forty minutes , I'm not sure how much time we have left for the meeting anyway , so . project manager: So anyway , yeah , we could do some i do some work now on on the design for example .  what do you want , do you want , but user interface: Yeah , but we like some some curves or project manager: Yeah , may maybe something like this . Let's see what I think this should these are always on top of the of the control , so they should be here . user interface: Yeah , and since you're holding it like this , I suggest you put the channel up channel down and volume project manager: Think it's like this . So you have the up channel the down channel the volume , do we want that horizontal or vertical ? project manager: Do you take triangles or marketing:  it's it's fine , I think . project manager:  I think it should be I think it user interface: This is basically what people are accustomed to , project manager: Maybe we should make 'em bigger or whatever . industrial designer: Perhaps we should also make  something like a flash on it , if you if it's lost , for people that are deaf . project manager: Yeah , but for example if it's lost in your armchair , we'll not see the flash . Yeah , it's true , but it's it's only has to do so when you press the button that it's lost . user interface: We could make a combination that it goes beep and that you that some light lights up . marketing: Just a light on it or user interface: So we have the basic channels we've got here ,  the power button somewhere over here ? project manager: Oh yeah , it's true . project manager: You shouldn't be you  shouldn't press it by accident , but it shouldn't be stacked away somewhere . marketing: And user interface: What would you like to ? project manager: Yeah , I thought maybe we should move the buttons down marketing: But you r project manager: and put it here for example marketing: And you are reading from the t project manager: to marketing: you always read from the top to the the bottom of it . Yeah , that's true , marketing: Yeah , project manager: you should marketing: so it's project manager: I think the bu the power button should be on top , industrial designer:  . user interface: Is that used often ? marketing: So i it's user interface: The mute button ? Do people use that often ? marketing: sorry ? project manager: Mute . user interface: 'Cause  I'm pretty much accustomed to it right over here , at least in general , marketing:  . user interface: but project manager: I don't think it's important , but I think it I think it should be you c user interface: It's not that important , no . project manager: No , because it Yeah , people are accustomed to that , marketing: Around  not  not at top at the around the volume selection . marketing: I don't know where exactly , project manager: Take this out and here see marketing: but project manager:  are we gonna take triangles anyway ? I'm drawing triangles , but marketing: user interface: That's pretty much what people are accustomed to , project manager: Yeah , user interface: aren't they ? project manager: it's maybe a bigger lesser than thing . So anyway , I think this is should be the channels and or sh user interface: Well , marketing: Wha user interface: I'm accustomed to the channels being on top . industrial designer: Shall we  also look if it's possible to make a rechargeable remote ? That you don't have to buy new batteries if every project manager: Well , marketing: Yeah . project manager: for that is it's on one part it's  it's a good thing to recharge it marketing: Maybe it's more ex expensive . project manager: Maybe we should what what could be possible is one with rechargeable batteries for example . project manager: You have just put Penlite batteries that are rechargeable , because it's an it's it's it's very annoying . user interface: But isn't that expensive in the entire package ? industrial designer: But that's already possible . project manager: I'm not sure y I'm not sure it's if it's expensive , but just take a look at it , because it might be a very good idea . Because if it's it's  useful to have it rechargeable , user interface: project manager: but at the same time , if you don't want recha if you forgot to recharge it and you wanna watch T_V_ now , you wanna be able to put different batteries in it , use it now and not in half an hour .  you could make a device , but I'm not sure how that  is possible with the costs , that you can put in normal batteries , rechargeable , project manager: I think I have a nice idea . industrial designer: You can  put in normal Penlites , rechargeable Penlites , but they can also be recharged with the remote , with a wire . project manager: I think it's  it's a pretty good idea to have  like sort of a maybe a base station that you put on the T_V_ . industrial designer: So but marketing: Yeah , that's g industrial designer: But I think that will cost a lot . project manager: A what ? industrial designer: Like a like a P_D_A_ , a hand-held . You can  just put it in the electricity and it charges itself , project manager: Well , we were talking about the fact that we wanted to insert either a beep or a flash into the thing with a little separate signal industrial designer: you don't need basic station . marketing: But Which project manager: It's a very small Yeah , I'm drawing it big now , but So you can put your remote on flat for example . user interface: 'Cause that means that we have to implement rechargeable batteries , a docking station industrial designer: project manager: I'm not sure if it costs a lot , that that's what he r industrial designer:  . I'm not sure if there's information available on this , project manager: It's just an idea , we have to find out if it's possible . industrial designer: but marketing: But user interface: And do people actually want that ? To pay extra they want to pay for rechargeable ? marketing: Yeah , they want to pay for it . project manager: I'm not sure , you should find out if it's if rechargeable is important . marketing: But project manager: They want to pay for comfort , industrial designer: Well , this is comfort . project manager: we just assu we we could either make a separate station which just sends a signal to the remote control to either beep or flash to find it , marketing: But f  . project manager:  and Yeah , we have to either that or make it integrated with a with a docking station . marketing: project manager: So  marketing: project manager: let's go through the industrial designer: I like the covers . So user interface: marketing: project manager: what we have is you have I think you have to do a lot of work on if it's possible for the cost . industrial designer: I hope if I have information about that , project manager: Maybe yeah , industrial designer: I'm gonna project manager: or maybe you can find out i what people are willing to pay . project manager: We are going for twenty five Euros sales price , industrial designer: marketing: Yeah , okay . project manager: but just try to find out what they're willing to pay for it , because if they're willing to pay more , we could lose a little profit and maybe attract more customers , marketing: Yeah yeah yeah . What it costs and what kind of materials that we can  choose what we want in it project manager: Yeah , if you have some financial information that that'd be nice , industrial designer: and exactly , I need it . user interface: Could you post some other essentials of what people want , so that I can work with some buttons , where to put it project manager: marketing: Yeah . user interface: You seem to have information on that , I'd like to  see some of it . industrial designer: Was it not possible to  send emails around the office ? project manager: No , it wasn't wasn't allo user interface: No , it's not . So that's  why I'm not sure that you're allowed to share documents on the on the draft .  marketing: but I have the  user interface: Well , I have your PowerPoint presentation , I can get some inf information out of that . marketing: Yeah , but I Here I have the the s the homepage of  our internet , user interface: Let's see . project manager: Yeah , the oh , they inc  marketing: and here is my project manager: they include the new one . user interface: Oh , where would we marketing: here is my marketing report , project manager: Oh marketing: maybe you ca you can look at  that project manager: no , I didn't have that . marketing: and user interface: Where would we want the  teletext button ? marketing: Ah yeah . project manager: All it tells just let's make make a new marketing: And one user interface: Do we put it somewhere over here ? project manager: tick the new one . Yeah , let's increase it a little because marketing: And  wha what people want , I've  user interface: Or maybe this is something for the next meeting , I can draw out some ideas . project manager: Yeah , draw us up some some designs of of possible marketing: I have another thing  project manager: just keep in mind that the important buttons should be on top and either big , user interface: Yeah . project manager: so the more less important user interface: Well , we have decided more or less the basic structure . user interface: I can put the other buttons in project manager: Just play a little with this , put l shift a little up or down and we'll see what looks best . industrial designer: What  what did you wanna say ? project manager: Or just po post your designs from time to time on the product share . marketing:  what I al already said is the the  the remote controls are always lost , user interface: Maybe another idea  . marketing: but it it's also for people , they want to learn it fast , industrial designer:  . marketing: not  they want to project manager: Yeah , so we don't want we want very little buttons , just the buttons you use a lot . marketing: It's yeah , it's easy to learn user interface: Yes , but it should cover all the functions , marketing: wi and  project manager: Well user interface: so possibly , just an idea that popped in project manager: what we had function that what people do , marketing:  project manager: so . People change channels , people they change the volume and they they change channel , they turn T_V_ off and on , for example . That's the basic fu that's what you do I'm not sure who present that again , but those are the basic function that people use it for , so those should be very well represented . user interface: Yeah , but we could go a step further , marketing: And The If user interface: because some T_V_s have the  possibility to adjust brightness , that kind of menus . user interface: Yes , but it Because we're making industrial designer: But that's the question , is it ? marketing:  industrial designer: Because it needs to be configured in the television under the menu . project manager: Yeah , but industrial designer: If it isn't , then we cannot reach it . industrial designer:  isn't there a possibility to do research on that , so we know that for sure ? If you rule out functions , then  and that gets known , then people are not gonna buy it . marketing: user interface: No , I thi industrial designer: Then the consumer bond or something says  you cannot do this and that with it . That's a bad bad com commercial marketing: If  project manager:  we'll we'll see what we can come up with . marketing: Another thing I want to say is that  we are looking at the market for the age  younger than forty . marketing:  on my report , I didn't  ish I didn't show it in my  presentation , project manager: Yeah , project manager:  shall we ? industrial designer: Do they realise how much that costs ? marketing: and industrial designer: That's almost undoable . user interface: Oh , we're not going to be able to sell it for twenty-five then , with an L_C_D_ screen . marketing:  but project manager: That's all here , here it says industrial designer: No , that's that's . marketing: So  user interface: marketing: we can project manager: Speech recognition is quite marketing: We can look at the possibilities for an  L_C_D_ and  project manager: Yeah , just look at the possibilities then , marketing: I dunno . project manager: it's supposed to be a luxurious remote , marketing: How much it will cost industrial designer:  . Or find a compromise , maybe just a black and white or for some extra information on it , on your programmes . industrial designer:  I user interface: Well marketing:  user interface: I doubt it , but industrial designer: But I really need finance information . Even if you put it even if you put a different cover on it , it looks still looks boring , marketing: Different colours maybe . marketing: But all industrial designer: This is Philips , huh ? project manager: I have no clue . Oh , I realise if we make it small , then it needs to be a little thicker , project manager: I think it's a very industrial designer: because I need to put all the electronics in it . project manager: Sorry ? industrial designer: If we make it s  smaller ,  less wide , then we need to m make it a little thicker , project manager: Yeah ? industrial designer: because I have to put all the electronics in it . project manager: Huh even if user interface: So project manager: in the worst case we can even user interface: what kind of project manager: Could you give me the pen back ? user interface: Yeah , sure . project manager: So let's say that people would want an L_C_D_ thing . We could let's say we have an L_C_D_ screen , people want an L_C_D_ screen . marketing: project manager: It doesn't have to be really big , but just just have to be has to be there . project manager: Think it's a good place , people don't marketing: If you're reading from top to bottom , I think it's better to put it  at the top . project manager: No ? It's not that  it's not the most important function , industrial designer: Me too . marketing: It's j project manager: it's just an extra thing , industrial designer: Ah project manager: it just you press the buttons on top , marketing:  . But i if you if you are going to  put the L_C_D_ on it , I think it's very important to use it , industrial designer: but . marketing:  because it's use it  project manager: How can you use an L_C_D_ screen ? marketing: But nee the function of it . project manager:  if you t if you press a button , you can see it , industrial designer:  . project manager: ri I'm not sure wha I'm trying to imagine myself what it would look like . marketing: so project manager:  this looks a little user interface: I'm still not convinced of the marketing: you must use the maximum of it . project manager: if it's possible wi if it's not too expensive , we should include it , industrial designer: They want it  . But  industrial designer: Also keep in mind again , the L_C_D_ screen is very flat , but it needs transistors , resistors , I don't know what more and that needs space . user interface: So basically industrial designer: But if we user interface: can I project manager:  we have green now  user interface: what we have to decide now is  what goes on top . Do we put the volume control and the channel control here , or do we put it on he Would we like to press it in the middle ? project manager: Or maybe we should m we could  draw draw something a bit that has it on on on the bottom . user interface: Yes , but we do agree that we keep this at the centre , project manager: because it marketing: Yeah . project manager: We're not sure about the size anyway , user interface: So maybe you'd put them here . For example if you take  user interface: Yes , but a big remote control probably not something which people would like . For example just industrial designer: If we have a a space issue , we can also lose one battery . project manager: I don't think if we if we even use an L_C_D_ screen , we need to , definitely . Yeah , but if we need two batteries and an L_C_D_ screen , that means a lot of space that we need . project manager: The L_C_D_ doesn't have to nee doesn't need to be very big . So either user interface: So would we like this or would we like the project manager: We either we have to decide what what people want . project manager: so if your basic function's here , we should like we decided before , programmes up and down , and volume here . marketing: Or And  what about speech recognition  project manager: Well you can just no , I'm not sure if we can do that , marketing: Yeah , yeah , project manager: but we could put a microphone in here for example . project manager: Just to do research into both , w what it costs and what it takes for space . industrial designer: One more  thing I'd like to say ,  let's give this  a name , and not like some vague serial number that no one understands , like with cars . marketing: Yeah , okay , yeah , industrial designer: Shall we all try  to think about a name ? user interface: So I think of a name . project manager: Okay , at anyways , the the minutes will be on the on the web shortly , user interface: So project manager: so there we go  . project manager: industrial designer: Yeah , I've Do we  save the ? project manager: marketing:


project manager: Can I close this ? user interface:  we don't have any changes , do we ? project manager: Oh , okay . Well Ah s Forgot to insert the minutes , but it's about the same thing we discussed before . Well , we discussed the design , no sharp corners , we rounded it off , like you see on the other screen , which is fine . We agreed that we would implement both the L_C_D_ and speech recognition , but I'll get to that in a moment . Nee no , you just go ahead and present the w we'll scrap it later because What ? industrial designer: I think it's more or less the same as we had . user interface: It's basically what we agreed upon , marketing:  ? project manager: Oh that's user interface: but just a little bit more specified . industrial designer: No much s project manager: hasn't changed that much , huh ? industrial designer: No no no , not at all . Basically in what we discussed , cover and buttons will be made of rubber , yellow colour , black components , as you can see right over here . user interface: So Probab project manager: I think that's more I think that's more durable anyway than printed on to user interface: Yeah . user interface: And it I guess it's more easier to just paint it on the rubber industrial designer: Yeah , of course . user interface: that's what we had  We chose the buttons to be  teletext , okay button , favourite channel and the mute . So just half a Euro for You have pushbuttons and an L_C_D_ display . Well think I had the best solution that I came up with is just to s take out the speech recognition . But ninety percent who favour an L_C_D_ display , and only sixty percent that favour speech recognition . I think it's also harder to user interface:  we don't really have a extra function with the speech sample , marketing: Yeah . So and so it's still stuck with thirteen , so I had to take out the special colour I suppose . Yeah , I could take out the push-buttons , marketing: Pushbut project manager: but we need those . So , generally what I came up with , in order to be cou to to have production cost of twelve and a half Euros , spe scrap speech recognition industrial designer: Huh . project manager: and the separate covers can account for the if people want it , we'll just then we'll do it in black . We'll just deliver it in black , have the it has all the function that it's supposed to have , and if you want it if you want the custom design , then you can buy the separate covers . user interface: I'd I tend to disagree with you on that , because the trend issue was a big issue when we started designing this . project manager: It was a big issue , but user interface: So can't we just basically extend it to thirteen ? project manager: I'll just go back .  let's just let's see what okay , let's just see what we no , we we have to be under twelve and a half . marketing: Yeah , it project manager: It it's not marketing: The p project manager:  the project is a no-go if we go over twelve and a half , industrial designer: Okay , but there's another problem . marketing: What industrial designer: If we take another cover , for instance black , then we also need another button frame , 'cause black and black doesn't work obviously . project manager: I think you that's what you were ass assigned to do really , to to see how b th both those work together . project manager: So I think yeah , it's I think it's y one of the it's a good way to  to help people  to make to keep the product trendy too . project manager: And everything that's left is is the basic function that  that we want our product to have . project manager: Then again , we have the L_C_D_ display , which is also expensive . project manager: For you ? industrial designer: Although we are demolishing a little bit the style . marketing: But  the and user interface: I think the colour is more important than the really the curve , project manager: Yeah . industrial designer: But project manager: user interface: because if you just end up with an entirely black remote control project manager: I think it's it it does ruin it , marketing: Yeah . The people project manager: but the fact that I t took that decision or t industrial designer: Yeah . project manager: Took this example actually , not really decision , but the example is because we do offer the  the possibility of adding your own custom covers . So it's just you deliver a basic remote control with a possibility to change you into whatever you want . industrial designer: Can we then not also  change the material ? We take plastic for the basic cover project manager: You can take plastic , industrial designer: and project manager: but I d it's something that's stuck into my mind is that something that really came forward from the marketing research is that people like the the the the squishy feeling of the spongy feeling of the marketing: Spongy , yeah . project manager: and it really makes it also makes it different from the existing remote controls , marketing: Yeah . project manager: Rubber would increase durability industrial designer: But project manager: because it doesn't break . But what do you then suggest we'd lose ? Because we have to lose two things and I guess . project manager: I al like I said , I lost the speech recognition and I lost the special colour , marketing: But industrial designer: Yes . industrial designer: Okay , and that's enough ? project manager: Yeah , that's that that that's enough , because user interface: So black and grey is okay . marketing: The people want to pay for for it , so why why  do we have to keep us    on the twelve and a half ? project manager: To ensure the profit . We're just  we're the project team and we got our our orders from the pro from the boss of our company marketing: Yeah .  if we we have the the backup of or the backup design thing marketing: I hope the people will like it , project manager: to have marketing: but project manager: I think they would do . Th I think they do like because yo we you we agree upon that the that the the the cover thing was a nice idea , marketing: project manager: because p you could have all sort of designs while at the same time just manufacturing one product , one basic product which you could turn into any any taste you want . project manager: So I think it's the best solution to make those cu custom covers for the design aspect industrial designer: Perhaps we should make m marketing: Yeah . project manager: and keep the functionality between of within the th the boundaries of the your f  your budget . project manager: So industrial designer: Perhaps we should make clear to our customer that we had to do this to stay under the cost . And that's  they know that this is an option and that we had to drop the option to stay under the cost , that they know that . Is it worth is it is it industrial designer: Perhaps they decide tha user interface: But they don't project manager: does it mean anything to the customer ? Like , it like , we don't care we don't care that you had to industrial designer: Of course . Perhaps they  no , but perhaps they think  okay , the cover is such a nice idea ,  let's that that then they  that allow us to make some more costs . project manager: True , industrial designer: We ca we  we can at least tell them that project manager: but we did we didn't get that . project manager: it should either be a pack , maybe we sh that should be sold in in the s in stores with with a standard cover or something . project manager: But industrial designer: No , I'm not  talking about that cost but the one that g has given us the order to design this . We could at least m  make it like this , like you said , project manager: They could , but  industrial designer: and then tell them okay , we had to drop this and that , just that you know . project manager: So it's either one fi just just to get it f just to get it through final , it's either turned into plastic , drop the squishy feel , make it make it more breakable , marketing: Yeah . industrial designer: I'd say lose the curve and the colour project manager: I say lose the curve . Oh that's true , industrial designer: and project manager: we could lose the c I forgot that , yeah , sorry . So user interface: So which curve is that ba project manager: That's just this one just d this is the banana curve . project manager: So I think it would be a good idea to keep the curve to separate it from the rest of the remote control world , so to speak . user interface: I would project manager: And I'm in favour of keeping the rubber , because it has more more advantages than the colour yellow has . user interface: because that's an extra option , an extra service we can deliver for a little bit of more money . So I think we can take that option and just with  with the idea in the back of our head that you can customise your remote control . project manager: I sort of expected that everything would turn out this way , but because you yeah , everything cannot be for free . We didn't I think it was too bad we didn't have the financial info the last time . project manager: it was really essential really user interface: we could have project manager: to ma because we spent   entire stage designing a product of which we had no idea what it would cost . marketing: project manager: So industrial designer: Me too , I felt a bit blind throughout the project , project manager: Yeah . industrial designer: because in the beginning I had no list of available materials , project manager: Yeah , I think would have been . project manager: Materials would be ok industrial designer: and then I d had not list of available c finances . industrial designer: So project manager: So I suppose marketing: Let's  see  project manager: Yeah , let's see if it sells . project manager:  it's got everything for the for the reasonable price , because we didn't know what it's gonna cost anyway . I  will pre present  some statements and we will decided together wha what if it's true or false project manager: Okay . I thought it was okay , but the advanced  settings ,  screen , audio and channel project manager: They're stuck under menu . project manager: because we we really took them for the they have the feel they want , marketing: Oh the menu button is it . marketing: Then it's all  S project manager: I think it's very  very well met . marketing: it's red , okay , but Look and feel is everybo it's true . marketing: So Anyone ? And the next one  yeah , when it's lost  you can find it . marketing: It's project manager: It's I don't think it's perfect , but we did everything possible to to get it back . industrial designer: I think the L_C_D_ display could be a little bit more difficult then a normal remote control , marketing: But I think that's a part of it . So marketing: Yeah , an L_C_D_ , it tells a lot about  user interface: And it's pretty straight-forward , industrial designer: Yeah , I th project manager: It's pretty straight-forward , -huh . user interface: you have a navigation no keys to navigate through the L_C_D_ menus . user interface: So marketing: So it's a one user interface: One I d no , marketing: or a I don't know . user interface: actu project manager: I think but we didn't even marketing: For the advanced  settings . project manager: but I don't think it takes no , it really does doesn't take time to learn , I think . We took it s it's so easy , user interface: No , it it is pretty straight-forward . marketing: Oh , so it project manager: we have so little button , everything speaks for itself really . marketing: Takes no ti project manager: Maybe it's a two , because d  the L_C_D_ is a little is a little new and there is there are some option hidden under the menu button . marketing: But it tells you or not ? project manager: You can use the L_C_D_ in a good way . I think it's perfect , the w where it is , what it can do , if it useful . What are we  displaying on the L_C_D_ screen ? Just  only the channels and or industrial designer: the menus  Things like brightness and  those kind of things we've put in the menu , marketing: What  ? industrial designer: because we have no buttons for those . marketing: And for a channel selection ,  or that's not project manager: Well I thought it was I thought it was I thought that people wanted previews on their I'm not sure if that even possible , marketing: Yeah , I thought I thought too project manager: but marketing: but project manager: 'cause it's this requires a quite quite a bit of band-width . marketing: Maybe a T_V_ guide or something in your L_C_D_  project manager: But I think in for example like T_V_ guides , I think that's that th that you can transmit through it and everything . project manager: But also things like like like menus or p how about preferences of your  with configuring your remote control for favourite your favourite channel for example , how do you configure that . No , maybe it's not a one because it's we're not using it perfectly . project manager: marketing: So everybody's agree with an  three on it , project manager: Yeah , we are using it , user interface: Yeah . marketing: it's project manager: but it's not marketing: W project manager: it's not poorly used , but it's not efficiently used , I think . project manager: We could have ev even lost the selection button and  done everything via L_C_D_ selection . project manager: It's now it's just extra to illustrate im  extra features , marketing: Yeah , I project manager: but okay .  that's  industrial designer: Think about project manager: Can you talk to remote control ? user interface: Or we could say it project manager: Well , it can't talk anymore . user interface: Or we could say neutral , project manager: Oh yeah user interface: we 'cause we scratched the project manager: Just to be a prick , user interface: C project manager: but of course you can talk to your remote control , it doesn't do anything . project manager: Yeah , special co but we took into consideration the fact that it's customisable user interface: So I marketing: Yeah , project manager: to the fashi marketing: but we user interface: Yes , but the end product So industrial designer:  . marketing: yeah , we don't have it , so d project manager: We don't have it we do have it , marketing: In the end product . user interface: Maybe we should go with a two then , marketing: But it's not a one . user interface: because it's not perfect , because we can't do it initially , marketing: Yeah . project manager: but you have to pay extra for the for the possibility of having it in a f a different colour . marketing:  So project manager: marketing: we can say it's it's the product is it's okay . project manager: It's okay , but that's yo m marketing: Y not industrial designer: project manager: mostly it's it's influenced by the fact that we didn't have enough resources to implement speech recognition . project manager: Without that it would be like under it wouldn't yeah , it would be under two . user interface: Yeah , if we make it into a four , as in neutral , because we didn't implement it , so we can't say that we that it's really not well implemented . user interface: So We could definitely have done better if we've had more resources , industrial designer: of course . user interface: but project manager: Yeah , I think it's probably I industrial designer: project manager: I do admit that we d did miss a little or didn't sp didn't talk talk enough about the possibility of the L_C_D_ display . project manager: So like I said , changing channels , everything hidden in your L_C_D_ display , so you just need the navigation buttons to do everything . project manager: I think we div I think we did very well , industrial designer: It's a good product . industrial designer: But if pep people really want speech recognition , then they must be prepared to pu to pay more , because it's cannot be done for this . project manager: They sh they should get kids , and just stick 'em in T_V_ and say change the channel . industrial designer: You cannot th think of that project manager: Or your sh you should lose the L_C_D_ screen probably , industrial designer: No , it's not . project manager: but I think that's I think the L_C_D_ screen is more worth than speech recognition . user interface: So did you project manager: Let's see , what was left in the the Another one . General project , what's i in For example , I thou I thought we were pretty creative in what we created . We took the whole new approach of making exchangeable cover for example , which I thought was pretty creative , because it was never never ever listed somewhere . Because , yeah was very hard to work with one another if you cannot communicate in the meantime , industrial designer: Yes . project manager: because when I got the when I got the input for the financial results , initially of course I wanted to contact you . project manager: Say , look , this is you're doing the wrong thing , marketing: Yeah . project manager: you're s you're wasting your time now , because we're implementing stuff that we cannot afford . project manager: because that's that's what would w you what you would normally do , either call or email someone . project manager: It didn't have industrial designer: So project manager: or didn't knew what they costs or whatever . project manager: There was just too little information about what things actually cost and if you could use them . I think  s especially for design issues , it's very easy just to give your give your thoughts a little it's easier to share them . user interface: Although for actual design I'd say the response time should be a little bit higher , industrial designer:  . project manager: It's a little less it the response time is le it's very bad . project manager: It's good to visualise everything , but I think the response time should could be a lot better .  you have to finish a page before going to a n project manager: No , you don't have to . marketing: You can project manager: I just you just ditch it and you can copy it or whatever . industrial designer: Okay , I saw that  project manager:  only if you  check the notes or press done . industrial designer: Yeah , project manager: You can just preview your p you can just preview your page in the in the programme . And when the third one was finished , I wanted to download it and then it was not possible anymore , because you have to close all the pinnits  the pages before going further . industrial designer: That's not very  handy , project manager: That's industrial designer: but if you know that , then it's not a problem . Any new ideas ? Yeah , more communication between between  that's the thing I noticed , that communication is very  very important , industrial designer: marketing: Important to  project manager: because if you get new information , it's essential f for the other team-mates to know that as soon as possible , because you would avoid making doing extra work , because you were doing extra work now  m working on the on the speech recognition , you have limitation both on the technical on the d on the design side . But that's I think it's more of a a setting here that you cannot communicate than  than somewhere else . project manager: So user interface: Yeah , well it could also possibly be well , is it a more real-time information base , so we can all see which information is available to one another . I'm not sure i I'm not sure you got spammed as well , industrial designer: project manager: but I get spammed like every t every two minutes there was a there was another email about master classes or something . So I just user interface: Well , I personally did not have that , marketing:  project manager: Oh okay . project manager: I didn't have any  more information , it's just always the same here . So I'd I had no extra information to go on that one than what you give me actually . project manager: yeah , w I could have done a little extra work probably , then marketing: it's project manager: But I was busy enough anyway . project manager: Any new ideas found ? Or is that a 'cause  yeah , it's well , industrial designer: No . user interface: How much time do we have for this anyway ? project manager: I have no clue . project manager: if the project is evaluated and it was it was in b within budget , we should celebrate . project manager: I'm not sure what we should still do though  t let's see what all your tasks were finished , right ? What you ha from your assistant . project manager: Okay , marketing: Yeah , project manager: I should I think I sh marketing: my personal coach i project manager: I still have the the total report to finish up . I think we took very little time now , because Yeah , we're in agreement , everything the design is okay . marketing: What industrial designer: No , project manager: How about you cook a how about you cook up a product name ? user interface: Product name .  user interface: Well ,  I was going for the R_C_ deluxe , but it's not really a catchy name or anything , project manager: No , user interface: it's more project manager: it's industrial designer:  at least it's not something with numbers . user interface: Is that a name or a c campaign ? marketing: project manager: No that's a that's a catchy slogan . Something like It's short f industrial designer: The Real Reactor , I don't find that  that bad at all . user interface: Should I write the banana down or project manager: I take f marketing: Yeah , sure . user interface: You mean it like this ? industrial designer: Yeah , that marketing: Real Reaction Remote Control . It should be it should be longer , because it's not a product name that you f print on a box . project manager: Just write out triple , like a word triple R_C_ , triple stripe Oh . Triple R_ or triple R_C_ ? user interface: Like a C_ right now or a dash in a C_ ? marketing: Triple R_ dash .  I think that the the R_C_ together takes away the the the image of it's a triple industrial designer:  . project manager:  the first the first one looks like it's a triple remote control , industrial designer:  . project manager: Yeah , triple R_ yeah , you can user interface: Well , that's another option . industrial designer: did you do now ? project manager: Just like this just and you just print triple R_ , it looks doesn't look bad , industrial designer: Yeah . project manager: Could you guys draw me a picture of the final design to put on the cover of the report ? user interface: Yeah , sure . marketing: industrial designer: Can't we take this one ? marketing: Oh sh industrial designer: Otherwise we have to do it all over again . marketing:  user interface: I don't really know whether we can save it as a picture or no . industrial designer: Is it okay if I try ? Is that okay with you ? user interface: Sure