Based on the context and the answer, generate a question. 

Context: Search Engine Marketing Chicago has been assisting businesses to effectively use the Internet to promote themselves with Search Engine Marketing and Optimization since 1995 . Showing up on a higher search page in Google and other searches gives your business more sales opportunities . Your website should be a key element of your business ' overall marketing strategy .

Answer:

None of the above choices .



What may happen if a business foregoes search engine marketing and optimization ?