Read the following context and choose the best option to answer the question.
Context: Is that some sort of unique behaviour or what ? Seems I keep butting heads with people who have no concept about honesty although , they do sure talk as if they do . I do n't understand it , never have , even when I was guilty of it ; what is wrong with being who and what you are ?
Question: what may be the reason for people not wanting to be themselves ?
Options: 
A. Because they think highly of themselves .
B. Because they want to fit in so desperately .
C. Because they do n't care what people think .
D. Because there 's no such thing as being an individual anymore .


B