Read the following context and choose the best option to answer the question.
Context: It is the client 's responsibility to approve keywords and content besides involving himself in the online marketing campaign . A personal touch is always a good thing . Without active participation on part of the client , the entire online marketing plan can fall apart . Cosmos Creatives Dubai works hard to synchronize ideas between clients and their in - house SEOs .
Question: What may be the reason a personal touch is a good thing ?
Options: 
A. It gives you a chance to show that you are not boring .
B. It sets you up for riches much quicker than other ways .
C. Its sets you apart from the rest of the competition .
D. It shows that you want to be just like everyone else .


C