Read the following context and choose the best option to answer the question.
Context: " As a long time member of the Symbian Platinum Partner Program , Acrodea is excited by plans for the Symbian Foundation . " said Junya Tsutsumi , President & CEO of Acrodea . " We are convinced that this initiative will be the start of a new era for mobile development . The Symbian Foundation will allow Acrodea to bring the highest level of service to our customers and end users in a timely manner on a global basis and we will enthusiastically participate in this endeavour .
Question: What is the CEO announcing to the group ?
Options: 
- A new job for him .
 - A new partner for him .
 - A new business initiative .
 - A new global brand .


A new business initiative .