Get trending papers in your email inbox once a day!
Get trending papers in your email inbox!
SubscribeUser Factor Adaptation for User Embedding via Multitask Learning
Language varies across users and their interested fields in social media data: words authored by a user across his/her interests may have different meanings (e.g., cool) or sentiments (e.g., fast). However, most of the existing methods to train user embeddings ignore the variations across user interests, such as product and movie categories (e.g., drama vs. action). In this study, we treat the user interest as domains and empirically examine how the user language can vary across the user factor in three English social media datasets. We then propose a user embedding model to account for the language variability of user interests via a multitask learning framework. The model learns user language and its variations without human supervision. While existing work mainly evaluated the user embedding by extrinsic tasks, we propose an intrinsic evaluation via clustering and evaluate user embeddings by an extrinsic task, text classification. The experiments on the three English-language social media datasets show that our proposed approach can generally outperform baselines via adapting the user factor.
FairRec: Fairness-aware News Recommendation with Decomposed Adversarial Learning
News recommendation is important for online news services. Existing news recommendation models are usually learned from users' news click behaviors. Usually the behaviors of users with the same sensitive attributes (e.g., genders) have similar patterns and news recommendation models can easily capture these patterns. It may lead to some biases related to sensitive user attributes in the recommendation results, e.g., always recommending sports news to male users, which is unfair since users may not receive diverse news information. In this paper, we propose a fairness-aware news recommendation approach with decomposed adversarial learning and orthogonality regularization, which can alleviate unfairness in news recommendation brought by the biases of sensitive user attributes. In our approach, we propose to decompose the user interest model into two components. One component aims to learn a bias-aware user embedding that captures the bias information on sensitive user attributes, and the other aims to learn a bias-free user embedding that only encodes attribute-independent user interest information for fairness-aware news recommendation. In addition, we propose to apply an attribute prediction task to the bias-aware user embedding to enhance its ability on bias modeling, and we apply adversarial learning to the bias-free user embedding to remove the bias information from it. Moreover, we propose an orthogonality regularization method to encourage the bias-free user embeddings to be orthogonal to the bias-aware one to better distinguish the bias-free user embedding from the bias-aware one. For fairness-aware news ranking, we only use the bias-free user embedding. Extensive experiments on benchmark dataset show that our approach can effectively improve fairness in news recommendation with minor performance loss.
kNN-Embed: Locally Smoothed Embedding Mixtures For Multi-interest Candidate Retrieval
Candidate generation is the first stage in recommendation systems, where a light-weight system is used to retrieve potentially relevant items for an input user. These candidate items are then ranked and pruned in later stages of recommender systems using a more complex ranking model. Since candidate generation is the top of the recommendation funnel, it is important to retrieve a high-recall candidate set to feed into downstream ranking models. A common approach for candidate generation is to leverage approximate nearest neighbor (ANN) search from a single dense query embedding; however, this approach this can yield a low-diversity result set with many near duplicates. As users often have multiple interests, candidate retrieval should ideally return a diverse set of candidates reflective of the user's multiple interests. To this end, we introduce kNN-Embed, a general approach to improving diversity in dense ANN-based retrieval. kNN-Embed represents each user as a smoothed mixture over learned item clusters that represent distinct `interests' of the user. By querying each of a user's mixture component in proportion to their mixture weights, we retrieve a high-diversity set of candidates reflecting elements from each of a user's interests. We experimentally compare kNN-Embed to standard ANN candidate retrieval, and show significant improvements in overall recall and improved diversity across three datasets. Accompanying this work, we open source a large Twitter follow-graph dataset, to spur further research in graph-mining and representation learning for recommender systems.
UQABench: Evaluating User Embedding for Prompting LLMs in Personalized Question Answering
Large language models (LLMs) achieve remarkable success in natural language processing (NLP). In practical scenarios like recommendations, as users increasingly seek personalized experiences, it becomes crucial to incorporate user interaction history into the context of LLMs to enhance personalization. However, from a practical utility perspective, user interactions' extensive length and noise present challenges when used directly as text prompts. A promising solution is to compress and distill interactions into compact embeddings, serving as soft prompts to assist LLMs in generating personalized responses. Although this approach brings efficiency, a critical concern emerges: Can user embeddings adequately capture valuable information and prompt LLMs? To address this concern, we propose \name, a benchmark designed to evaluate the effectiveness of user embeddings in prompting LLMs for personalization. We establish a fair and standardized evaluation process, encompassing pre-training, fine-tuning, and evaluation stages. To thoroughly evaluate user embeddings, we design three dimensions of tasks: sequence understanding, action prediction, and interest perception. These evaluation tasks cover the industry's demands in traditional recommendation tasks, such as improving prediction accuracy, and its aspirations for LLM-based methods, such as accurately understanding user interests and enhancing the user experience. We conduct extensive experiments on various state-of-the-art methods for modeling user embeddings. Additionally, we reveal the scaling laws of leveraging user embeddings to prompt LLMs. The benchmark is available online.
Controllable Multi-Interest Framework for Recommendation
Recently, neural networks have been widely used in e-commerce recommender systems, owing to the rapid development of deep learning. We formalize the recommender system as a sequential recommendation problem, intending to predict the next items that the user might be interacted with. Recent works usually give an overall embedding from a user's behavior sequence. However, a unified user embedding cannot reflect the user's multiple interests during a period. In this paper, we propose a novel controllable multi-interest framework for the sequential recommendation, called ComiRec. Our multi-interest module captures multiple interests from user behavior sequences, which can be exploited for retrieving candidate items from the large-scale item pool. These items are then fed into an aggregation module to obtain the overall recommendation. The aggregation module leverages a controllable factor to balance the recommendation accuracy and diversity. We conduct experiments for the sequential recommendation on two real-world datasets, Amazon and Taobao. Experimental results demonstrate that our framework achieves significant improvements over state-of-the-art models. Our framework has also been successfully deployed on the offline Alibaba distributed cloud platform.
Interest Clock: Time Perception in Real-Time Streaming Recommendation System
User preferences follow a dynamic pattern over a day, e.g., at 8 am, a user might prefer to read news, while at 8 pm, they might prefer to watch movies. Time modeling aims to enable recommendation systems to perceive time changes to capture users' dynamic preferences over time, which is an important and challenging problem in recommendation systems. Especially, streaming recommendation systems in the industry, with only available samples of the current moment, present greater challenges for time modeling. There is still a lack of effective time modeling methods for streaming recommendation systems. In this paper, we propose an effective and universal method Interest Clock to perceive time information in recommendation systems. Interest Clock first encodes users' time-aware preferences into a clock (hour-level personalized features) and then uses Gaussian distribution to smooth and aggregate them into the final interest clock embedding according to the current time for the final prediction. By arming base models with Interest Clock, we conduct online A/B tests, obtaining +0.509% and +0.758% improvements on user active days and app duration respectively. Besides, the extended offline experiments show improvements as well. Interest Clock has been deployed on Douyin Music App.
Deep Interest Network for Click-Through Rate Prediction
Click-through rate prediction is an essential task in industrial applications, such as online advertising. Recently deep learning based models have been proposed, which follow a similar Embedding\&MLP paradigm. In these methods large scale sparse input features are first mapped into low dimensional embedding vectors, and then transformed into fixed-length vectors in a group-wise manner, finally concatenated together to fed into a multilayer perceptron (MLP) to learn the nonlinear relations among features. In this way, user features are compressed into a fixed-length representation vector, in regardless of what candidate ads are. The use of fixed-length vector will be a bottleneck, which brings difficulty for Embedding\&MLP methods to capture user's diverse interests effectively from rich historical behaviors. In this paper, we propose a novel model: Deep Interest Network (DIN) which tackles this challenge by designing a local activation unit to adaptively learn the representation of user interests from historical behaviors with respect to a certain ad. This representation vector varies over different ads, improving the expressive ability of model greatly. Besides, we develop two techniques: mini-batch aware regularization and data adaptive activation function which can help training industrial deep networks with hundreds of millions of parameters. Experiments on two public datasets as well as an Alibaba real production dataset with over 2 billion samples demonstrate the effectiveness of proposed approaches, which achieve superior performance compared with state-of-the-art methods. DIN now has been successfully deployed in the online display advertising system in Alibaba, serving the main traffic.
NER Retriever: Zero-Shot Named Entity Retrieval with Type-Aware Embeddings
We present NER Retriever, a zero-shot retrieval framework for ad-hoc Named Entity Retrieval, a variant of Named Entity Recognition (NER), where the types of interest are not provided in advance, and a user-defined type description is used to retrieve documents mentioning entities of that type. Instead of relying on fixed schemas or fine-tuned models, our method builds on internal representations of large language models (LLMs) to embed both entity mentions and user-provided open-ended type descriptions into a shared semantic space. We show that internal representations, specifically the value vectors from mid-layer transformer blocks, encode fine-grained type information more effectively than commonly used top-layer embeddings. To refine these representations, we train a lightweight contrastive projection network that aligns type-compatible entities while separating unrelated types. The resulting entity embeddings are compact, type-aware, and well-suited for nearest-neighbor search. Evaluated on three benchmarks, NER Retriever significantly outperforms both lexical and dense sentence-level retrieval baselines. Our findings provide empirical support for representation selection within LLMs and demonstrate a practical solution for scalable, schema-free entity retrieval. The NER Retriever Codebase is publicly available at https://github.com/ShacharOr100/ner_retriever
Long-Sequence Recommendation Models Need Decoupled Embeddings
Lifelong user behavior sequences, comprising up to tens of thousands of history behaviors, are crucial for capturing user interests and predicting user responses in modern recommendation systems. A two-stage paradigm is typically adopted to handle these long sequences: a few relevant behaviors are first searched from the original long sequences via an attention mechanism in the first stage and then aggregated with the target item to construct a discriminative representation for prediction in the second stage. In this work, we identify and characterize, for the first time, a neglected deficiency in existing long-sequence recommendation models: a single set of embeddings struggles with learning both attention and representation, leading to interference between these two processes. Initial attempts to address this issue using linear projections -- a technique borrowed from language processing -- proved ineffective, shedding light on the unique challenges of recommendation models. To overcome this, we propose the Decoupled Attention and Representation Embeddings (DARE) model, where two distinct embedding tables are initialized and learned separately to fully decouple attention and representation. Extensive experiments and analysis demonstrate that DARE provides more accurate search of correlated behaviors and outperforms baselines with AUC gains up to 0.9% on public datasets and notable online system improvements. Furthermore, decoupling embedding spaces allows us to reduce the attention embedding dimension and accelerate the search procedure by 50% without significant performance impact, enabling more efficient, high-performance online serving.
