**Description**
Currently, we can only pass custom Image name to  **DataprocClusterCreateOperator(),**
as the custom image expires after 60 days, we either need to update the image or we need to pass the expiration token.

Functionality is already available in **gcloud** and **REST**.

`gcloud dataproc clusters test_cluster ......
--image projects/<custom_image_project_id>/global/images/family/<family_name>
.......
`


**Use case / motivation**
The user should be able to pass either Custom Image or Custom Image family name,
so we don't have to update the image up on expiration or use expiration token.


**Are you willing to submit a PR?**
Yes

**Related Issues**
None
tests/providers/google/cloud/operators/test_dataproc.py
main_class = "org.apache.spark.examples.SparkPi"
    jars = ["file:///usr/lib/spark/examples/jars/spark-examples.jar"]
    job_id = "uuid_id"
    job = {
        "reference": {"project_id": GCP_PROJECT, "job_id": "{{task.task_id}}_{{ds_nodash}}_" + job_id},
        "placement": {"cluster_name": "cluster-1"},
        "labels": {"airflow-version": AIRFLOW_VERSION},
        "spark_job": {"jar_file_uris": jars, "main_class": main_class},
    }
    @mock.patch(DATAPROC_PATH.format("DataprocHook"))
    def test_deprecation_warning(self, mock_hook):
        with pytest.warns(DeprecationWarning) as warnings:
            DataprocSubmitSparkJobOperator(
                task_id=TASK_ID, region=GCP_LOCATION, main_class=self.main_class, dataproc_jars=self.jars
            )
        assert_warning("DataprocSubmitJobOperator", warnings)
    @mock.patch(DATAPROC_PATH.format("uuid.uuid4"))
    @mock.patch(DATAPROC_PATH.format("DataprocHook"))
    def test_execute(self, mock_hook, mock_uuid):